Tips to Improve Your Content’s SEO Fitness - IM NewsWatch Newsletter, February 15, 2020
February 15th, 2021 at 7:34 am EDT
Monday, February 15, 2021
LinkedIn Stories, LinkedIn Company Page Changes, Selling Tools, and More [Video]
Social Media Examiner has published a new video ‘LinkedIn Stories, LinkedIn Company Page Changes, Selling Tools, and More’ featuring Michael Stelzner and LinkedIn expert, Michaela Alexis. Watch this video to explore LinkedIn Stories, company page changes, selling tools, and more with Michael Stelzner and Michaela Alexis. Social Media Examiner [Read more]
Nine SEO Predictions for 2021
SEO remains at the core of online business growth. It helps you to extend your online reach and acquire new customers. Wellspring Digital’s Jon-Mikel Bailey has shared predictions by nine SEO experts on 2020’s impact and SEO priorities for 2021. He says, “These SEOs gave me quite a bit of information to work with, so I will be doing this... [Read more]
Seven Tips to Improve Your Content’s SEO Fitness
Content is the key that helps you to grow your website. It enables you to improve your SEO rankings and get more customers. Yoast contributor Marieke van de Rakt has shared seven tips to help you improve your website’s content fitness for better SEO results. She says, “The way you structure your website, the way you link from pages to other... [Read more]
Facebook e-Commerce Mastery: Sell to the biggest online market on earth #ad
It’s a fact: there are more people on Facebook that want and need your product than anywhere else. Facebook e-Commerce Mastery shows how to target them. You just need to find the people who want and need your product and invite them to your store. Unfortunately, on Facebook, without a roadmap, that could be like seeking a needle in a haystack. Facebook... [Read more]
Search Engine Results Pages Explained
The search engine results pages are the pages users see when they perform a search on the search engine. SEMrush contributor Erika Varagouli has published an article explaining the search engine results pages. She says, “These pages rank relevant results according to the search engine algorithm’s understanding of their relevance and usefulness. Below... [Read more]
Are You Making These Social Media Mistakes?
Forbes Communications Council has published an article highlighting 12 social media mistakes that can drive followers away from your brand. The Forbes team says, “If you want to improve your social media presence, avoid these 12 faux pas shared by members of Forbes Communications Council. 1. Only Sharing Content About Your Company Personal social... [Read more]
100+ Statistics And Facts about Internet
Hosting Clues contributor Sudhir Bhushan has published an article highlighting 100+ statistics and facts to give you an in-depth look of the Internet in 2021. He says, “The internet is the backbone for modern-day civilization, which is growing at a rapid scale. As such, if you are invested in the internet, then you must gain insights into the... [Read more]
GoNews: Your own monetized news website #ad
People (in general, not just the internet marketers IM NewsWatch targets) are interested in keeping up with trending news. Keeping up online is the favorite way for many people. That is what accounts for the popularity of The Drudge Report and Huffington Post, both of them with millions of visits daily. The interesting thing about these two sites is... [Read more]
How to Get New Customers Faster
Customer acquisition is one of the most important processes to grow your business. By adopting the right marketing tactics, you can continue to get new customers. Copyblogger’s Stefanie Flaxman has published an article highlighting the mistakes that should be avoided to get new customers faster. She says, “When you start a new business and... [Read more]
Improve Lead Generation by Combining SEO and CRO
By blending search engine optimization (SEO) and conversion rate optimization (CRO) you can give a required boost to your online business. MOZ contributor Izabelle Hundrev has shared some useful tips on combining SEO and CRO for the ultimate lead generation strategy. She says, “Below, I’ll share why it’s critical to find alignment between... [Read more]
Impactful SEO Audits for B2B [Video]
MOZ has published a new episode of Whiteboard Friday titled ‘Impactful SEO Audits for B2B’ featuring Carly Schoonhoven. The MOZ team says, “A comprehensive audit of your B2B website can mean the difference between winning new clients and losing them to the competition. In this brand new episode of Whiteboard Friday, guest host Carly... [Read more]
GoNews: Your own monetized news website #ad
Chad Nicely, Steve Rosenbaum, and Chris Jenkins are conducting a 3-day webinar series beginning February 16, called 'How to earn big money from small audiences', to share an effective process for using Facebook Groups for marketing. During this training series, you will discover how to create your group using the Facebook user interface; they share graphics and templates for you to use... [Read more]
Everything You Need to Know about Google Voice
Google Voice is a cloud telephone service that works with smartphones and web browsers. The phone service comes with a free number for calls, voicemail, and text messaging. Quick Sprout’s Lars Lofgren has published a comprehensive article about Google Voice and how it works. He says, “All Google Voice business plans offer free unlimited... [Read more]
Five Ways to Improve Your Website Authority and Rankings with Infographics
By publishing infographics on your websites, you can grow your online reach and convert more prospects into customers. Kai Tomboc of Easelly has shared five proven ways to use infographics to improve your website authority and rankings. He says, “First off, it’s what we do best here at Easelly, whether it’s through our simple infographic maker... [Read more]
A Modern Understanding of SEO
Kevin Indig has published a detailed note on search engine optimization titled ‘A modern understanding of SEO’. He says, “A couple of years ago, I changed the way I think about SEO. Before Google engineers started to use machine learning for “the core ranking algorithm” – it must have been around 2016 – SEO was like a blueprint... [Read more]
GoNews: Your own monetized news website #ad
If you have a consultancy or marketing agency helping local businesses be effective online or if you are a real estate agent,yourself, then 'eal Estate Video Pro' may be right for you. If this is your market, it's a big one. There are more than 2 million Real Estate Agents and Brokers in the USA. That's a sizeable market, in itself. Add on Canada, UK, and Australia, and there is a huge market of English-speaking real estate professionals who are in need of new clients... [Read more]
On-Page SEO: Complete Beginner’s Guide
Ahrefs’ Joshua Hardwick has published a new guide called ‘On-Page SEO: Complete Beginner’s Guide’. It covers the following: On-page SEO basics How to create SEO content How to optimize your content . Advanced on-page optimizations On-page SEO tools. Hardwick says, “Most people think there’s nothing more to on-page SEO than... [Read more]
Inside Google Marketing: 3 Steps to Master Digital Advertising
Think with Google’s Kevin Murakami announced the availability of a new guide called ‘Inside Google Marketing: 3 steps to master digital advertising’. Learn from Google’s own marketing experts exactly how they build campaigns that successfully achieve each marketing objective. This guide gives you an inside look at how the Media Lab... [Read more]
SEO Testing 101 with Will Critchlow [Podcast]
Kevin Indig has published a new podcast episode ‘SEO Testing 101’ with Will Critchlow. Will Critchlow, founder and CEO of Searchpilot and organizer of Search Love, talks about the ins and outs of SEO testing. We also cover how SEO changed over the last 15 years and how curiosity is the key to last a long time in the game. Timestamps 0:00... [Read more]
GoNews: Your own monetized news website #ad
VidSnatcher 2.0 is the best Camtasia alternative out there, and it has quite a few features that even Camtasia doesn't have. It is a winning solution for explaining products and for training people on any topic because it was designed specifically for these two purposes.... [Read more]
Understanding Google SERP Features in 2021 [Guide]
SERP features are all the little widgets of information Google (or Bing) can put into the search results. These features help improve usability and experience for the searcher. There is a wide range of different types of SERP features, which we’ll cover in detail below, starting with the basics. KO Marketing’s Kristen M. Vaughn has published... [Read more]
SEO 101 Ep 400: Google’s John Mueller [Podcast]
Step Forth’s Chanelle Bertelsen has published a new podcast episode ‘SEO 101 Ep 400’ featuring Google’s John Mueller. He says, “Google Search Advocate, John Mueller, was the guest in this 400th episode of SEO 101 on WebmasterRadio.FM. The show started with a solemn nod to the loss of a fellow SEO, Hamlet Batista. Next, John... [Read more]
New Top Pages Report (And How To Use It) [Video]
Ahrefs has published a new video ‘New Top Pages Report (And How To Use It)’ featuring Rebekah Bek. The Ahrefs team says, “In this video, we’re introducing our new and improved Top pages report”. Watch the video. Ahrefs [Read more]
14 Tips to Create Effective Email Campaigns
Well-planned email marketing campaigns can help you to grow your business exponentially. With persuasive email campaigns, you can win customers’ trust. 99 Firms has published an article highlighting 14 useful tips to create effective email campaigns. The 99 Firms team says, “To provide you with the most accurate email marketing tips and... [Read more]
10-Step Small Business Website Checklist [Infographic]
Chris Ducker has published a new infographic called the ’10-Step Small Business Website Checklist’. He says, “You need to have the fundamentals for a small business website in place, to make sure your visitors take your site and what it has to offer, seriously – and that they take the action you want them to take, when visiting.... [Read more]
Google Advanced Search Guide
Rank Ranger has published ‘Google Advanced Search Guide’ to help marketers make most from he Google search. Liraz Postan says, “Google Advanced search is a more fine-grained method of locating information on the Google platform. By leveraging the functions of various search operators, commands, and conditions, you increase the level... [Read more]
Eight Important Digital Marketing KPIs for Your Business
To create a successful digital marketing campaign, you need to emphasize the metrics known as key performance indicators (KPIs). PPC Hero contributor Alyssa Anderson has published an article highlighting eight important Digital Marketing KPIs. Anderson says, “Your business should be tracking the following eight digital marketing KPIs: 1. Inbound... [Read more]
IM News Watch is compensated for the ads it shows, either when the product owner places the ad or when someone purchases a product from the ad or both. All entries about WSOs are ads. All entries marked with #ad are ads.