The State of Social Media in 2023 - IM NewsWatch, March 30, 2023

March 30th, 2023 at 9:07 am EDT


 

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CMI Highlights Six Things We Do Wrong with Website Content Optimization

Content optimization is the process of optimizing your content to make sure that it’s more visible through the web. Content Marketing Institute contributor Luca Ramassa has published an article featuring six things we do wrong with website content optimization. He says, “Let’s consider six elements that don’t always get the proper attention.... [Read more]

22 Sales Email Mistakes to Avoid

It is important to stay focused on sending out regular emails to your audience. Well-crafted emails can help you achieve your marketing goals. HubSpot contributor Tristen Taylor has published an article featuring 22 email marketing mistakes that people make. She says, “Writing good sales emails is an art and a science, and good salespeople know... [Read more]

The State of Social Media in 2023 [Report]

HubSpot has published a new report ‘The State of Social Media in 2023: How You Can Build Communities, Drive Sales, and Go Viral, According to 1,000+ Social Media Managers’. Caroline Forsey says, “Nowadays, social media marketers are inundated daily with information on evolving trends, social platforms that are gaining or losing steam,... [Read more]

FlipGuardian: Make the best animated flipbooks #ad

FlipGuardian turns an ordinary PDF into an animated e-book, and the reader flips pages by clicking. After you create the flip book, you may give it away, use it as a lead magnet in return for an email address added to your mailing list, or sell it (and there are variations on these themes.) FlipGuardian supports all these options and more. The best... [Read more]

Best Affiliate Marketing Programs for Any Niche [Video]

Ahrefs has launched a new affiliate marketing course on YouTube. The seventh video lesson is titled ‘Best Affiliate Marketing Programs for Any Niche’. In this video, you’ll learn what the best affiliate marketing programs are and how you can find niche-specific affiliate marketing programs too. Ahrefs  [Read more]

Maximizing ROAS Through Reduced Latency and Silo Removal [Webinar Replay]

MarTech has made available the replay of its webinar on ‘Maximizing ROAS Through Reduced Latency and Silo Removal’. The MarTech team says, “A clear view of your customer data can drive successful campaign results. But there are many data solutions to add to the complexity and cost of your martech stack. Removing data silos and reducing... [Read more]

MOZ on Google Bard vs. the New Bing

MOZ contributor Tom Capper has published a detailed article comparing Google Bard andthe New Bing. He says, “This week I’ve been fortunate enough to get access to both Google Bard and the New Bing, so a day later, I’m here to share my first impressions. What is the new Bing? “The new Bing” is the product of Microsoft’s unholy alliance... [Read more]

Supreme: AI-powered eCommerce site builder #ad

Venkata Ramana has released Supreme, a tool that makes it easy to build e-commerce stores or affiliate websites. It is powered by ChatGPT 4, just released earlier this month. This new release is much more powerful that the original ChatGPT, approximately 100 times as powerful. (ChatGPT 5 is in development and will be even more powerful.) ChatGPT is... [Read more]

10 Ways to Create TikTok Content

TikTok is a popular social network with the younger generations. By creating content relevant to them, you can continue to improve your marketing performance. Digital Marketing Institute contributor Pádraig Hanratty has published an article featuring 10 ways to create great TikTok content. She says, “So you see the value in TikTok and want to... [Read more]

Six Ways to Find Content Ideas for Social Media Marketing

Fresh ideas can help you keep your content marketing growing. By identifying content generation strategies, you can attract more audiences. Social Media Examiner contributor Anna Sonnenberg has published an article featuring six ways to find content ideas for your social media marketing. She says, “In this article, you’ll discover how to find... [Read more]

Creating an Influencer Marketing Program [Video]

Influencer marketing is a way brands can promote their products through endorsements or recommendations from influencers and content creators on the internet. Hootsuite has published a new video ‘Creating an Influencer Marketing Program’ featuring information on how to create an Influencer Marketing Program. The Hootsuite team says, “Working... [Read more]

PLR Funnels: Create auto-updating PLR funnels for any niche #ad

PLR Funnels was just released. It fills a need that many marketers have, especially those who are: • Not tech-savvy • Those who are just beginning (but its benefits will attract some established marketers, too. A marketing funnel is key for a marketer’s lonng-term success. Selling a single product to a customer doesn’t build a business... [Read more]

Acquisition Strategy: How to Grow Your Sales the Easy Way [Podcast]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Acquisition Strategy: How to Grow Your Sales the Easy Way’ featuring Ravi Abuvala. The SME team says, “Want to generate more leads and close more sales? Looking for an automated process that does the heavy lifting for you? Discover a marketing... [Read more]

How to Find the Perfect Niche for an Affiliate Marketing Site [Video]

Ahrefs has launched a new affiliate marketing course on YouTube. The sixth video lesson is titled ‘How to Find the Perfect Niche for an Affiliate Marketing Site’. In this video, you’ll learn how to find and qualify a niche for your affiliate marketing site. Ahrefs  [Read more]

Reminder- Optimize Your Ad Spend With In-Flight Measurement, March 30 [Webinar]

This is a reminder for the Adweek webinar to be held on March 30, 2023. Adweek is hosting a webinar ‘Optimize Your Ad Spend With In-Flight Measurement: A Practical Approach to Maximize Impact’ on Thursday, March 30, 2023, at 1.00 pm EDT. The Adweek team says, “Unpack the value of using integrated in-flight ad measurement, including... [Read more]

AI Lead Gen Blog: Full PLR to Complete AI Authority Website #ad

Nick Mancuso has released AI Authority Blog. It's the latest "done for you" solution that uses Artificial Intelligence ("AI") to build assets for online marketers.... [Read more]

Top 5 SERP Features to Boost Your SEO [Podcast]

Rank Ranger has published a new episode of the In Search SEO podcast ‘Top 5 SERP Features to Boost Your SEO’ featuring Bethany Weatherhead. The Rank Ranger team says, “How aware are you of the common SERP features that appear for your target keywords? And what are you doing to take advantage of them? That’s what we’re discussing... [Read more]

Reminder- The Power of Programmatic Advertising: Stay Relevant With This Reliable Tactic, March 30 [Webinar]

This is a reminder for the Digital Marketing Depot webinar to be held on March 30, 2023. Digital Marketing Depot is hosting a webinar ‘The Power of Programmatic Advertising: Stay Relevant With This Reliable Tactic’ on Thursday, March 30, 2023, at 1.00 pm EDT. The DMD team says, “With so much uncertainty, one thing has remained constant:... [Read more]

How Do You Clean Up Content Without Affecting Rankings? [Answered]

It is important to know how to filter content so that you can decide which content to keep, which content to modify, and which content to discard. Search Engine Journal contributor Tony Wright has published an article answering the question ‘How Do You Clean Up Content Without Affecting Rankings?’. He says, “To effectively clean up... [Read more]

Content Gorilla AI 2.0: write like Tony Robbins, Frank Kern, etc. #ad

Content Gorilla AI 2.0 lets you get higher rankings on search engines by content marketing. The more high-quality content your site has, the higher your rankings in Google, Bing, etc. This is its Content Gorilla AI 2.0 makes content writing easy.... [Read more]

Link Building in 2023: Create Your Own Opportunities [Guide]

Link building is one of the most effective ways to rank higher on Google and raise your status as an authority in your field. Web CEO has published a new guide ‘Link Building in 2023: Create Your Own Opportunities’ to help improve link building. What’s inside this Link Building Guide: 14 pro-level link building techniques; What types... [Read more]

What’s Really Going On in Artificial Intelligence, April 26 [Webinar]

The AI Index from Stanford University’s Institute for Human-Centered Artificial Intelligence (HAI) provides unbiased, rigorously vetted and globally sourced data for policymakers, researchers, journalists, executives and the general public to develop a deeper understanding of the complex field of AI. Adweek is hosting a webinar ‘What’s Really... [Read more]

Proven Secrets and Strategies for Effortless Blogging [Video]

Blogging is a creative task. A well-maintained blog with quality content can be a game changer in your marketing journey. Neil Patel has published a new video ‘Proven Secrets and Strategies for Effortless Blogging’ to help marketers make blogging more rewarding. In this interview, Neil discusses his proven secrets and strategies for creating... [Read more]

Keys to Choosing the Right Affiliate Marketing Niche [Video]

Ahrefs has launched a new affiliate marketing course on YouTube. The fifth video lesson is titled ‘Keys to Choosing the Right Affiliate Marketing Niche’. In this video, you’ll learn about four key factors to consider when choosing a niche for your affiliate marketing website. Ahrefs  [Read more]

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