The State of Generative AI - IM NewsWatch, May 31, 2023

May 31st, 2023 at 9:01 am EDT


 

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The State of Generative AI [Report]

Generative AI is a type of artificial intelligence technology that can produce various types of content, including text, imagery, audio and synthetic data. iPullRank has published a new report titled ‘The State of Generative AI’. The iPullRank team says, “In this report, we provide the data and analysis you need to stay informed on... [Read more]

Event Link Building: A Beginner’s Guide [Guide]

Event link building is all about getting links to your website by participating in local, national, or global events. These links can be obtained in two ways, either by hosting an event or sponsoring one. Ahrefs has published ‘Event Link Building: A Beginner’s Guide’. Jenny Abouobaia says, “Building event links is a powerful strategy... [Read more]

Reminder- How to Leverage First-Party Data for a Winning CRM Strategy, June 1 [Webinar]

This is a reminder for the MarTech webinar to be held on June 1, 2023. MarTech is hosting a webinar ‘How to Leverage First-Party Data for a Winning CRM Strategy’ on Thursday, June 1, 2023. The MarTech team says, “Pairing a first-party data strategy with a one-to-one marketing strategy will help your teams remain aligned to ensure... [Read more]

AIStaffs: 33 AI ‘Employees’ for your business for a one-time fee #ad

If you’re like us, you run your business with minimal staff. AIStaffs makes is possible to “hire” 33 or more trained robots, powered by AI, to do the work you can’t or don’t want to do. They’re robots. Think about it. These robots live on a computer in the cloud. They don’t: ❌ Take up any office space ❌... [Read more]

Reminder- From Content Creation to Conversion, June 1 [Webinar]

This is a reminder for the MarketingProfs webinar to be held on June 1, 2023. MarketingProfs is hosting a webinar ‘From Content Creation to Conversion: A Marketer’s Guide to the Content Supply Chain’ on Thursday, June 1, 2023, at 2.00 pm ET. The MarketingProfs team says, “Join us and discover how to create a content supply... [Read more]

Six-Step Guide to Conducting Website Content Audit

A content audit is a comprehensive review of all the content on your website. The content audit evaluates text, images, videos, and other multimedia elements. Portent contributor Nicole Rader has published an article featuring six steps on how to conduct a website content audit. She says, “For your content inventory, where you’ll put all of... [Read more]

Dive into Content Strategy [E-book]

Portent has published a new e-book ‘Dive into Content Strategy’ on developing a strong content strategy. The Portent team says, “We’re making content strategy accessible. Get quick explanations and detailed exercises for key content strategy stages. After this ebook, you’ll know how to create the right content and stop wasting... [Read more]

AI Auto Affiliate creates affiliate websites easily #ad

AI Auto Affiliate solves problems that often overwhelm beginning affiliate marketers. First, you need to choose a product to promote. Is that easy? Not necessarily. You’ll need to study the market, and find the most profitable offers on affiliate platforms such as (in the niche we target) ClickBank, WarriorPlus, and JVZoo. (There are several other... [Read more]

Winning the Race for Digital Skills [Report]

Econsultancy has published a new report ‘Winning the Race for Digital Skills’. The Econsultancy team says, “In a world of perpetual change, how do businesses stay ahead? The answer lies in learning. As the shift towards online purchasing accelerated during the pandemic, companies underwent a decade’s worth of digital transformation... [Read more]

Reminder- SEO, Marketing & AI: Your Questions Answered By Our Experts, June 1 [Webinar]

This is a reminder for the SEJ webinar to be held on June 1, 2023. Search Engine Journal is hosting a webinar ‘SEO, Marketing & AI: Your Questions Answered By Our Experts’ on Thursday, June 1, 2023, at 2.00 pm ET. The SEJ team says, “In our upcoming webinar, you can find out how others are adapting to these recent changes and... [Read more]

2023 State of B2B Marketing Training Report [Guide]

MarketingProfs has published the ‘2023 State of B2B Marketing Training Report’ based on a survey of over 400 of the MarketingProfs community’s B2B marketers. The MarketingProfs team says, “Download the latest State of B2B Marketing Training report for MarketingProfs’ fresh new research into: Why marketers seek training... [Read more]

Power VPN: Keep your browsing 100% secured starting today #ad

Power VPN is a next generation VPN platform for a low 1-time price. Virtual Private Networks (“VPNs”) provide a good solution. Sadly, most VPNs available to the public come with a high recurring price tag. That’s the way it has always been, but this week, that has changed. Power VPN is the fastest (and most powerful) VPN that encrypts... [Read more]

SEO Trends 2023 [E-book]

Search Engine Journal has published a new e-book ‘SEO Trends 2023’ featuring useful tips to strengthen your SEO strategy. The SEJ team says, “You’ll learn how to recalibrate your SEO strategy for maximum results by identifying the key trends that will affect the search landscape next year. Some of the SEO trends covered in this ebook... [Read more]

Complete Affiliate Marketing Course for Beginners [Video]

Ahrefs has released a new video ‘Complete Affiliate Marketing Course for Beginners’ with a 16-module course on affiliate marketing. The Ahrefs team says, “Our free affiliate marketing course for beginners will guide you through the entire process of creating a successful revenue-generating affiliate site.” Ahrefs  [Read more]

What Is a Marketing Strategy and Why Do I Need One? [Answered]

Semrush has published a new video ‘What Is a Marketing Strategy and Why Do I Need One?’ explaining the importance of a strong marketing strategy. The Semrush team says, “Are you brand new to developing a marketing strategy or looking to brush up on key focus areas? Then you’re in the right place. Watch this video to better understand... [Read more]

Cuisine Master: Recipe videos for your foodie site #ad

Cuisine Master is your Cuisine video collection that can help your social media or your website being in lots of visitors – maybe even go viral; who knows. If you have a site or a social media account in the Cooking/Recipes niche, you know that spicing up your site (pun intended) with food graphics and videos can bring you more traffic and more fame.... [Read more]

Using Scarcity in Marketing: A Roadmap to Higher Conversions [Podcast]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Using Scarcity in Marketing: A Roadmap to Higher Conversions’ featuring Dr. Mindy Weinstein. The SME team says, “Want to drive more sales? Wondering how to convince people to act on your offer immediately? Discover how to use scarcity to improve... [Read more]

Reminder- Why US Brands Lose $2.4B A Year From Local Invisibility, May 31 [Webinar]

This is a reminder for the SEJ webinar to be held on May 31, 2023. Search Engine Journal is hosting a webinar ‘Why US Brands Lose $2.4B A Year From Local Invisibility’ on Wednesday, May 31, 2023, at 2.00 pm ET. The SEJ team says, “Key insights you’ll gain from the LVI: Factors that drive success in search, reputation, and social... [Read more]

Unlocking Success: Omnichannel Strategies for 2023 [Video]

Neil Patel has published a new video ‘Unlocking Success: Omnichannel Strategies for 2023’ sharing omnichannel strategies for 2023. He says, “Omnichannel marketing is a comprehensive approach that aims to provide a seamless and integrated customer experience across multiple channels and touchpoints. It involves creating a unified strategy... [Read more]

Short Videos Domination: transform your content marketing strategy #ad

Short Videos Domination is a comprehensive program that equips you with the tools, knowledge, and solid support to create attention-grabbing short videos, transform your content strategy and effectively sell on the social media landscape.... [Read more]

Reminder- Maximize Your Local Visibility: Mastering Google, Social & Reputation, May 31 [Webinar]

This is a reminder for the SEJ webinar to be held on May 31, 2023. Search Engine Journal is hosting a webinar ‘Maximize Your Local Visibility: Mastering Google, Social & Reputation’ on Wednesday, May 31, 2023, at 2.00 pm ET. The SEJ team says, “Presenting their first-party research on localized visibility are Monica Ho, CMO... [Read more]

Customer Satisfaction: Metrics That Matter + How to Improve Them [Video]

HubSpot has published a new video ‘Customer Satisfaction: Metrics That Matter + How to Improve Them’ sharing useful tips on achieving customer satisfaction. The HubSpot team says, “It can be hard to get a real sense of how your customers feel about your business. In this video, we take a deeper look at the key questions you can ask... [Read more]

Eight Tips to Writing Follow-Up Emails

It is important to send follow-up emails as it significantly increases your chances of getting a response. HubSpot contributor Jeff Hoffman has published an article featuring 10 tips to send follow-up emails after no response. He says, “There are too many reasons for following up. So, what’s your next step? Here are several principles to adhere... [Read more]

Using AI for B2B Content Creation

In the post Integrating AI to Strengthen Content Marketing, we shared useful tips from Search Engine Journal. Here is another useful article from MarTech on harnessing AI in B2B content creation. Stephanie Trovato says, “Why is AI okay sometimes but not others? In my opinion, it’s always okay — when used ethically. It shouldn’t create 100%... [Read more]

3 Steps To Building A Winning Holistic Search Strategy [Webinar Replay]

Search Engine Journal has made available the replay of its webinar ‘3 Steps To Building A Winning Holistic Search Strategy’. Heather Campbell says, “Discover how to combine insights & data from paid & organic channels to create a cohesive search strategy that enhances online visibility. On May 10, I moderated a webinar with... [Read more]

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