The Implications of Visual Media on SEO - IM NewsWatch Newsletter, June 17, 2020

June 17th, 2021 at 5:20 am EDT


 

IM NewsWatch

Thursday, June 17, 2021

How To Spy on Your Competitor’s Lead Generation Process [Video]

Your competitors are doing something right. If they weren’t they wouldn’t be your competitors. Most of your competitors are going to be set up to win. They’ll know how to get traffic to their website and they’ll know how to convert it when it arrives. Tim Cameron has published a new video ‘How To Spy on Your Competitor’s... [Read more]

Past, Present, and Future Evolution of Link Building [MOZ]

MOZ has published a comprehensive article on ‘Past, Present, and Future Evolution of Link Building’ covering the opinions of eight SEO experts. Hayley Bowyer says, “Historically, links have been a sure-fire way to build authority and visibility for your business. However, as Google begins to focus on other tactics such as user experience,... [Read more]

Content Highs and Technical Woes: The Implications of Visual Media on SEO, June 24 [Webinar]

Visual media—including videos, images, user-generated content, and more—are increasingly important to your marketing strategy. However, customers have high expectations when it comes to your site experience. Content Marketing Institute is hosting a webinar ‘Content Highs and Technical Woes: The Implications of Visual Media on SEO’ on... [Read more]

Selling with Webinars: Training for you and your clients #ad

Have you ever sat down to watch what you thought would be a fascinating webinar, only to spend the first 15 minutes listening to the presenter tell you how great he is? Or 45 minutes of sales pitch with no useful training, no nuggets of wisdom you can put to work in your business? That’s not the way to sell you something with webinars. It’s... [Read more]

5 Ways to Personalize Digital Content Experiences, June 23 [Webinar]

Today’s buyers expect you to know exactly what content they want and when they want it, before you even meet them. This means that every digital content experience needs to be personalized for unique targeted audiences and delivered in a way that ensures everyone gets the content that helps them in their journey. Content Marketing Institute is hosting... [Read more]

How to Integrate Your Product Into Your Performance Marketing, June 30 [Webinar]

SaaS marketing is highly competitive. To drive demand and generate adoption, you first need to make sure you get in front of your ideal audience. Search Engine Watch is hosting a webinar ‘How to Integrate Your Product Into Your Performance Marketing’ on Wednesday, June 30, 2021, at 2.00 pm ET. The SEJ team says, “Register now for our... [Read more]

Ahrefs Shares 10 Lead Generation Tactics That Work

Lead generation is the process of attracting, engaging, and capturing the interest of your target market. By getting more and more leads, you can enhance the chances of growing your sales. Ahrefs contributor Si Quan Ong has published an article highlighting 10 lead generation tactics that work. He says, “Getting more leads is important because... [Read more]

Advanced Video Studio: create engaging futuristic cinematic videos #ad

SuperGoodProduct Company (led by Nelson Long) has just launched Advanced Video Studio, an all-in-one video platform that incorporates industry-leading powerful video software (Hitfilm Express). It comes with a library of fully customizable cinematic and futuristic style videos paired with ultra-engaging animations that will enable you to create modern,... [Read more]

How to Write a Sales Email [Guide]

A well-written email can help you win more customers. By crafting persuasive emails, you can also improve trust and authenticity. Quick Sprout has published a short guide called ‘How to Write a Sales Email’. The Quick Sprout team says, “Attractive prospects receive tens, if not hundreds, of cold emails a day. Given this reality, it’s... [Read more]

Avoiding Random Acts of Content Marketing [Video]

Copyblogger has published a video ‘Avoiding Random Acts of Content Marketing’ featuring Pamela Wilson. In this Copyblogger presentation, she’ll show you: A simple framework you can use to easily snap together high-quality content marketing The “lazy” way to create high-quality content faster with one small change to your routine (this... [Read more]

Five Steps to Perform Local Keyword Research

Local keyword research is the process of finding keywords that people search for when looking for local products and services. Ahrefs contributor Joshua Hardwick has shared a five-step process to help you perform local keyword research in 2021. He says, “In this guide, you’ll learn: Why local keyword research is important How to do local keyword... [Read more]

Affiliate Pro Formula: Use videos by influencers to market affiliate products #ad

Affiliate Pro Formula is Izzy Vargas's secret method for growing and monetizing Facebook Groups through social media Influencers. It comes with video editing software that will enable you to use trending YouTube videos in yur marketing and add your own Call to Action inside these videos, to bring free traffic to your affiliate offers... [Read more]

Guide to Local SEO Solutions

Local SEO helps you to increase the search visibility of your businesses in local communities. You can grow your local market share by employing effective local SEO strategies. SEMrush has published a ‘Guide to Local SEO Solutions’ sharing eleven tips to improve your websites. Bastian Grimm says, “When building your local SEO strategy,... [Read more]

SEO Tools to Boost Your Business Growth

With the right SEO tools, you can continue to get more and more traffic and improve the chances of making more online sales. Adam Connel has published a list of seven popular SEO tools to grow your business faster. He says, “In this post, I’m going to give you a primer on some of the most popular SEO tools on the market. This isn’t your typical... [Read more]

This Is Your Brain on Marketing [Podcast]

Behavioral science is a fascinating topic for marketers. As it turns out, just about everything we do, from lobbying for a new tool or technology to presenting data to our boss, to trying to decide where to get takeout, is rooted in behavioral science. MarketingProfs has published a new podcast episode ‘This Is Your Brain on Marketing’ featuring... [Read more]

White Label Studio: Done-for-you online business #ad

Mario Brown just announced a new opportunity for Agencies, Video Marketers and Online Marketers: White Label Studio. It includes White Label rights to four Agency Apps that you can use for your clients, your prospects, and your personal business needs.... [Read more]

Cracking the Core Web Vitals Code, June 17 [Webinar]

Search Engine Watch is hosting a webinar ‘Cracking the Core Web Vitals Code: data, leadership, collaboration and strategy’ on Thursday, June 17, 2021. The SEW team says, “If you’re looking to go beyond the SEO jargon and develop your action plan to survive and succeed post the June 2021 update, this webinar is for you. Let’s get... [Read more]

Customer Service Secrets for Better Business Performance

The customer is the king. By keeping them happy and contented, you can grow your business. Inc. contributor Cey’na Smith has shared four customer service secrets from Amazon that can help you boost your business. She says, “Amazon grew into the behemoth it is today in part as a result of an obsession with its customers. Many of the lessons... [Read more]

The Path to Digital Success That Prioritizes Consumer Privacy [Playbook]

Marketing Dive has published a new playbook ‘The Path to Digital Success That Prioritizes Consumer Privacy’. The MD team says, “Innovative marketers know that staying ahead of shifting privacy protocols is tantamount to staying ahead of the competition. As privacy norms continue to change, leveraging data and analytics to reach your... [Read more]

Advanced Video Studio: create engaging futuristic cinematic videos #ad

As we have reported, Neil Napier released Viddle several days ago. It is SaaS software that lets you create videos and save them in the cloud. Since video is such a useful tool to drive sales, you can easily get a return on your investment if all you do is create your own Viddle videos.... [Read more]

What To Expect From SEO Technology in 2021 [Video]

Neil Patel has published a new video ‘What To Expect From SEO Technology in 2021’. He says, “Right now the biggest way to gain traffic isn’t to just go out there and do what everyone else is doing. It’s a translate your content and update your content. See the majority of the world doesn’t speak English as you already... [Read more]

Adding Timestamps to Your YouTube Videos

A YouTube timestamp is a way to link to a specific moment in your video. By adding a timestamp, you can improve retention by directing users to the most relevant portion of your video from the outset. Yoast contributor Phil Nottingham has published an article on how you can create key moments on YouTube by adding timestamps. He says, “Key Moments... [Read more]

Strategies to Achieve Content Marketing Success Using a Content Plan

Your content marketing journey should start with a plan. A good content plan outlines who’s responsible for making the content, what the content’s purpose is, and how the content will impact your overall content strategy. SEMrush contributor Connor Lahey has published an article highlighting some useful strategies for content planning. He says,... [Read more]

Copyblogger Shares 7 Webinar Best Practices for Engagement

By hosting interactive webinars, you can connect with your target audience and promote your products and services. Copyblogger contributor Jerod Morris has shared seven webinars best practices for better engagement. He says, “Here are seven webinar rules I’ve learned over the years that will help you do exactly that. 1. Deliver good audio quality You... [Read more]

How to Do Keyword Research for SEO [Guide]

Loren Baker Founder, Search Engine Journal has announced the release of ‘How to Do Keyword Research for SEO: The Ultimate Guide’. Download this guide to learn how to find the right keywords that will help you rank higher in search and create a stable keyword research process you can use. The SEJ Team says, “Get guidance and answers... [Read more]

SME Shares 7 Ways to Improve Facebook Lead Ads

By using Facebook Lead Ads, you can reach people who may be interested in your products or services and collect information from them. With their data, you can approach them to further promote your products and services. Social Media Examiner’s Anna Sonnenberg has shared seven ways to help you improve Facebook Lead Ads. She says, “Are you... [Read more]

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