The Mobile Monkey Inc. is holding the ‘Facebook Ads Virtual Summit’ on Thursday, January 24, 2019. The attendees will learn the following: “Facebook Ads Mad Science: Larry Kim’s 7 Craziest Hacks for Facebook Ads in 2019Advanced Facebook Ecommerce StrategiesHow to Build Facebook Campaigns That Last for Years Instead of... [Read more]

When it comes to search engine optimization (SEO) there are several tools which may put you in a dilemma in choosing the right one for your agency. The Business 2 Community contributor Lisa Smith has shared a list of 10 SEO tools that today’s marketers want. Smith says, “Here’s a closer look at the most popular tools marketers... [Read more]

Practical Ecommerce team has shared a list of 17 free email marketing tools that can empower you to take your email marketing to the next level without much investment. Here’s how Carolyn Nye starts this article: “There is no free lunch, supposedly, but there is plenty of free email marketing tools. In this post, I’ll list 17 free... [Read more]

The Martech Today team has published a report titled ‘7 Inspiring B2B Marketing Campaigns’. The report aims at helping the marketers to cultivate new ideas for the b2b marketing campaigns. Martech team says, “Creating unique campaigns that capture your prospect’s imaginations requires constant innovation and a little bit... [Read more]

SEO is one of the most vital elements for your business success. Planning a strong strategy that can lead you to be found in the search engines is quite essential. Marketing Land contributor Danielle Savin has shared four building blocks of a rewarding SEO strategy. Highlighting the importance of crawlability Savin says, “To appear in... [Read more]

Content marketing requires effective utilization of multiple platforms. By reaching out your audience dynamically you can make sure your content marketing success. Quora and Reddit are two platforms that help you generate UGC (user generated content) which can be a key content force. Shea Drake of Content Marketing Institute has shared some... [Read more]

The Artificial Intelligence (AI) technology is touching upon every facet of online business and ecommerce is not an exception. ReadWrite contributor Nacho De Marco has shared 10 benefits that the AI tech brings to the ecommerce businesses. Marco says, “Intelligent deployment of AI tools such as natural language processing (NPL), machine... [Read more]

As more and more concerns are shown towards the fair use of data, newer regulations are certain to be imposed. Econsultancy contributor Patricio Robles has shared an artilcle on US Senator Marco Rubio’s privacy bill called ADD Act and its impacts on the marketing domain. Robles says, “The ADD Act is the first big privacy-related... [Read more]

AdWeek is hosting a webinar on ‘The Right KPIs for Account-Based Marketing’ on Tuesday, January 22 at 1.00 pm EST. The AdWeek team says, “There’s little doubt among B2B marketers and sellers that account-based marketing works. Still, many organizations are finding themselves challenged to actually execute this kind of strategy... [Read more]

Marketing Week is hosting a webinar on ‘Eleven social media metrics you need to master’ on Wednesday, February 6, 2019 at 10.00 am ET. The Marketing Week team says, “Social analytics don’t hold much value if you can’t clearly measure performance and ROI. But what are the most important metrics you need in your toolkit?... [Read more]

With the rise of connected devices and the expansion of AI, digital advertising has become more impactful and targeted. Entrepreneur magazine contributor Katherine Hays has shared six advertising trends that we need to consider in 2019. Hays says, “Here are some of the trends to be aware of heading into the New Year. AI in advertising We... [Read more]

The MOZ team has shared a video titled ‘Full Funnel Testing: SEO & CRO Together’ featuring Will Critchlow. The MOZ team says, “Testing for only SEO or only CRO isn’t always ideal. Some changes result in higher conversions and reduced site traffic, for instance, while others may rank more highly but convert less... [Read more]

Google’ Danny Sullivan has shared a list of best practices for publishers to achieve better results with Google News platform in 2019. In his general advice, Sullivan says, “There is a lot of helpful information to consider within the Google News Publisher Help Center. Be sure to have read the material in this area, in particular the content and technical guidelines”. He... [Read more]

YouTube as a platform plays a vital role in enabling the marketers to expand their reach by effectively passion on their promotional messages to the audience. Search Engine Marketing contributor Diana Ford has shared 25 tools to help marketers streamline their YouTube SEO optimization. Ford says, “Getting yourself noticed on YouTube can... [Read more]

The Internet of Things (IoT) wave is expected to lead further just like the Artificial Intelligence entry. Marketing Land contributor Robin Kurzer has shared a detailed article on how marketers are using IoT in 2019. Kurzer says, “More than 24 billion internet-connected devices are expected to be installed globally by 2020, according to... [Read more]

Any form of marketing requires you to remain constantly updated. You need to have your focus on the things that might affect your marketing procedure. Marketing Land contributor Amy Bishop has shared six tactics to help PPC marketers save time, reduce stress and improve their marketing performance. On improving time efficiency, Bishop says,... [Read more]

Social media plays a pivotal role in running your business today. It helps you build a following and create a reputation that could lead you to success. While using social media to support your business you need to be very cautious and careful as one wrong step could ruin your online reputation. The Content Sparks team has published a useful... [Read more]

With rising competition and product portfolios you need to keep working on your marketing strategies as it can lead you to achieve better results. Business 2 Community contributor Susan Gilbert has listed four education tools that can help brands enhance their marketing strategies. Gilbert says, “Learning something new about a specific... [Read more]

Email has been the backbone of different brands’ marketing streams. Email marketing is considered to be one of the strongest forms. Business 2 Community contributor Amreen Bhujwala has shared ten benefits you can reap from email marketing. Bhujwala says, “Email continues to be one the best ways to reach out to your customers and... [Read more]