Strategies to Deliver Better Marketing Experiences - IM NewsWatch, April 29, 2022

April 29th, 2022 at 6:41 am EDT


 

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Strategies to Deliver Better Marketing Experiences

The customer is the ultimate king. By keeping your customers satisfied, you can improve business performance. MarTech contributor Corey Patterson has shared three ways to deliver better marketing experiences. Patterson says, “Here are three ways Butler recommends marketers deliver better customer experiences. Work to bring offline audiences online It... [Read more]

How to Turn Live Video Into a Content-Repurposing Machine [Podcast]

MarketingProfs has published a new podcast ‘How to Turn Live Video Into a Content-Repurposing Machine’ featuring Ian Anderson Gray. George B. Thomas says, “Nonsense, says Ian Anderson Gray. You just have to get over yourself. Ian refers to himself as a “recovering perfectionist.” Despite imposter syndrome and the desire... [Read more]

State Of Organic Marketing In 2022: SEO Top Priorities [Webinar Replay]

Search Engine Journal has made available the replay of the ‘State Of Organic Marketing In 2022: SEO Top Priorities’ webinar. Heather Campbell says, “Gain insights from Conductor’s survey on marketers’ top challenges and the organic strategies you’ll need to implement to gain influence. On April 13, I moderated a sponsored... [Read more]

MarketKit creates professional content in 3 easy clicks #ad

  MarketKit has just been released to automate some of the pesky problems all online marketers face. It consists of four tools: Four tools in MarketKit Email Verification Service This tool detects disposable email addresses, blacklisted email addresses, bounces, spam traps, fake addresses, and abused addresses, thus helping you to achieve great... [Read more]

How to Do Online Competitor Analysis [Guide]

There are several companies that perform competitor analysis when they develop a digital marketing strategy and never get back to it later. Search Engine Watch has published a new guide called ‘How to Do Online Competitor Analysis’ to help you get the most out of the online competitor analysis process. The SEW team says, “In this guide,... [Read more]

Using Paid Advertising, Giveaways, and Influencers to Grow Your Business [Podcast]

Copyblogger has published the latest podcast episode ‘Using Paid Advertising, Giveaways, and Influencers to Grow Your Business’ featuring Tim Stoddart. The Copyblogger team says, “Last week, we talked about growing your audience without paid advertising. However, we also talked about the value of having a budget and using that budget... [Read more]

Creating a Three-Tier Blogging Strategy

Blogging helps you reach more and more people to promote your products/services. With regular publishing, you can take your business to a new level. Search Engine Land contributor Ron Lieback has published an article highlighting the idea of creating a three-tier blog strategy to increase revenue. He says, “To create this three-tier blogging strategy,... [Read more]

How Katie became a teenage millionaire? VidVoicer shows how #ad

There are many ways to earn money on sites such as Fiverr and Freelancer by providing services for businesses. VidVoicer software makes one kind of profitable gig easy. Some (not all, of course) freelancers are making millions of dollars, and some are even doing it almost passively. For example, a 35-year-old dad has made over $1.5 Million on Fiverr... [Read more]

CMI Shares Nine Visual Content Tips

Visuals are essential to creating content that will help your business stand out and draw in an audience. Content Marketing Institute contributor Jodi Harris has shared nine visual content tips and examples from creative brands and experts. She says, “Visual trends and creative platforms come and go in the blink of a smartphone camera’s eye.... [Read more]

Six Tips to Pivot Your Content Plan

Successful content marketing requires a clear strategy. With a proper plan, you can create content that brings conversions. HubSpot has published an article outlining six steps to pivot your content plan (based on inputs received from HubSpot managers). Kayla Carmicheal says, “Let’s take a look at advice from Jonassen, as well as tips from... [Read more]

How to Plan & Run an SEO Campaign [Guide]

Ahrefs contributor Michal Pecánek has published a step-by-step guide ‘How to Plan & Run an SEO Campaign’ to help you run successful SEO campaigns. He says, “We’ve run many SEO campaigns, including some unique ones. You’ll learn to navigate the process from start to finish with many examples along the way. These are the steps... [Read more]

Have you heard about the ViralLead Funnels viral-loop technology? #ad

ViralLead Funnels is live, having launched on Monday. This newly enhanced viral marketing system has been recognized by many of your fellow marketers as the right tool for this moment in marketing history. It simplifies your application of viral marketing principles to build your online business.... [Read more]

Link Building Strategies to Improve SEO Peformance

Link building is an essential process in your SEO journey. Quality links help you improve the performance of your site in the search engine result pages. The Upper Ranks contributor David Farkas has shared some useful link-building strategies to achieve SEO success. He says, “Google’s main consideration is “user experience”– serving up... [Read more]

On Page SEO: What Is It and How to Make it Work For You [Video]

On-page SEO refers to the process of optimizing pages on your site to improve rankings and user experience. This is the opposite of off-page SEO, which refers to optimizing for elements outside of your site. This can include backlinks or social media mentions. HubSpot has published a new video ‘On Page SEO: What Is It and How to Make it Work For... [Read more]

Guide to Local B2B SEO

Local SEO helps your business reach out to the customer base locally. With a strong SEO strategy, you can grow your audience significantly. Search Engine Journal contributor Jeff Ridall has published ‘Local B2B SEO: The Complete Guide For Local Businesses’. He says, “Below are a few best practices to consider specific to B2B. Start... [Read more]

NFT Collection Maker 2.0 builds NFT Art Collections For Sale #ad

Some artists have started selling their art as NFTs (Non-fungible Tokens). With NFT Collection Maker 2.0, you don't have to be a skilled artist to get into this online business. The software does most of the work for you and does it almost instantly. That's not to say artistic skill is unimportant. A good artist will be able to create better NFT artwork than non-artists; that just makes sense, but this opportunity isn't left to artists alone. Anyone can create a whole collection of NFTs to sell as art. ... [Read more]

The Beginner’s Guide to HTML and CSS for Marketers [Guide]

As online marketing becomes increasingly essential to businesses, marketers need to be able to make quick fixes to their websites, blogs, and landing pages. This is where HTML and CSS come in. HubSpot has published ‘The Beginner’s Guide to HTML and CSS for Marketers’ to help marketers use these HTML and CSS efficiently. This guide... [Read more]

Instagram’s New Algorithm Update – Everything You Need to Know

When it comes to social media marketing, you need to put your creativity and consistency at work to produce attractive content. With quality content, Instagram brings enormous marketing opportunities. HubSpot contributor Caroline Forsey has published an article highlighting Instagram’s new algorithm update and need for original content. She says,... [Read more]

3 Affordable AI Marketing Tools To Create Dynamic Ad Copy [Video]

A well-crafted ad copy helps you improve your conversion rate by persuading your prospects to take an action. HubSpot has published a new video ‘3 Affordable AI Marketing Tools To Create Dynamic Ad Copy’ to help you integrate AI tools for creating a strong ad copy. The HubSpot team says, “Do you want to create text for your marketing... [Read more]

OrangeMail: Low-fee autoresponder with high inbox deliverability #ad

There are a lot of well-known autoresponders, such as aWeber, GetResponse, MailChimp, and Constant Contact, but OrangeMail has a number of superior features, besides being much less expensive.... [Read more]

Five Facebook Page Optimization Tips

Facebook Pages are a great way to grow your social media following. By keeping your Pages updated with the latest information and happenings about your business, you can get better results. Social Media Examiner contributor Ann Sonneberg has shared five useful Facebook Page optimization tips for 2022. She says, “In this article, you’ll learn... [Read more]

Four Ways to Achieve Better Results from LinkedIn Newsletters

A LinkedIn newsletter is a set of regularly published articles on LinkedIn, typically about a specific topic. LinkedIn makes it easy to invite all your connections or followers to subscribe when you create a newsletter. Content Marketing Institute contributor Anny Gynn has shared four tips to help you strengthen your marketing with LinkedIn newsletters. She... [Read more]

B2C Shares Five Essential Retargeting Campaign Tips

Retargeting is a form of online advertising that can help you keep your brand in front of bounced traffic after they leave your website. Business 2 Community contributor Erin Hynes has published an article highlighting five useful retargeting campaign tips. She says, “Let’s look at some key tips for setting up a successful retargeting campaign: 1.... [Read more]

22 Smart Google SEO Tips for 2022 [Video]

Watch MOZ Whiteboard Friday video ’22 Smart Google SEO Tips for 2022′ featuring Cyrus Shepard to give an edge to your SEO strategy for the year 2022. The MOZ team says, “We’re back with a brand new season of Whiteboard Friday episodes for your viewing pleasure. First up: SEO expert Cyrus Shepard shares his top 22 tips for successful... [Read more]

Eight Ways to Use Instagram Carousel Posts

An Instagram carousel is a post with multiple photos or videos that can be viewed by swiping or clicking left. Up to 10 images or videos can be added and shared as a single post on the feed. Social Media Examiner contributor Corinna Keefe has shared eight ways to use Instagram carousel posts in your marketing. She says, “It’s about to make... [Read more]

Copyblogger’s Guide to Inspirational Writing

Copyblogger’s Brian Clark has published ‘The Martin Luther King, Jr. Guide to Inspirational Writing’. He says, “Isay to you today, my friends, so even though we face the difficulties of today and tomorrow, I still have a dream. It is a dream deeply rooted in the American dream. I have a dream that one day this nation will... [Read more]

iloveseo Shares 15 Ways to Optimize Link Anchor Text

In her June 2021 article, iloveseo.com contributor Carrie Powers shared seven tips for flawless anchor text SEO. In her latest article, Powers has shared 15 more ways to optimize your link anchor text. She says, “Anchor text is one of the most unique current ranking factors because it affects both the page it’s on and the page it’s pointing... [Read more]

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