State of Content Marketing 2022 - IM NewsWatch, March 21, 2022

March 21st, 2022 at 7:22 am EDT


 

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Google Algorithm Updates & Local SEO: 6 Top Tips From Experts, April 6 [Webinar]

With local SEO, Google uses a separate ranking algorithm that considers various factors to produce the best results – and we have the latest information on Google’s algorithm updates. Search Engine Journal is hosting a webinar ‘Google Algorithm Updates & Local SEO: 6 Top Tips From Experts’ on Wednesday, April 6, 2021, at 2.00 pm... [Read more]

Guide to Local SEO For Beginners

Local SEO is a search engine optimization (SEO) strategy that helps your business be more visible in local search results on Google. Any business that has a physical location or serves a geographic area can benefit from local SEO. Search Engine Journal contributor Brian Harnish has published an article on local SEO for beginners. He says, “One... [Read more]

State of Content Marketing 2022 [Report]

The content marketing landscape of 2022 continues to become more complex, focusing on customer experience and strategy. Semrush has published the ‘State of Content Marketing 2022’ report to help you achieve better content marketing results this year. According to our report, the following are the top tactics that led to content marketing... [Read more]

DriveZPresso: unlimited cloud storage, one-time price #ad

It’s simple why small business marketers need DriveZPresso. We all need reliable, safe storage for our documents and other files. There are many solutions in the market, such as Google Drive, Microsoft OneDrive, and Dropbox. Unfortunately, these aren’t cheap. For example, the cheapest Dropbox subscription costs $200/ year. That’s nothing... [Read more]

7 Tips for Increasing Virtual Event Engagement, March 24 [Webinar]

Just because our events are mostly virtual, doesn’t mean that they can’t be engaging, connected and maybe even fun. Content Marketing Institute is hosting a webinar ‘The Future of Content: Experiences, Strategy, and Technology’ on Thursday, March 24, 2022, at 2.00 pm ET. The MarketingProfs team says, “Attend “7 Tips for Increasing... [Read more]

CMI Shares Five Evergreen Content Tips

Content that captivates your audience’s interest can help you achieve your marketing goals. Evergreen content feels like a lucky strike – reaching a person at the exact moment they need it. Content Marketing Institute contributor Ann Gynn has shared five evergreen content tips for a year-round marketing strategy. She says, “Including evergreen... [Read more]

The Future of Content: Experiences, Strategy, and Technology, March 30 [Webinar]

To achieve marketing success, you need to keep your content fresh and useful. Innovative content marketing can help you drive optimized digital experiences and achieve growth. Content Marketing Institute is hosting a webinar ‘The Future of Content: Experiences, Strategy, and Technology’ on Wednesday, March 30, 2022, at 8.30 am ET. The CMI... [Read more]

Comparison Engine creates a clone of Google Shopping in minutes #ad

It seems that everybody has been shopping online since the start of COVID-19. Comparison Engine lets you profit from this trend. This opportunity is worth thinking about since online shopping is a $2 Billion market (and probably more in 2022.) With your own price comparison site, which earns you affiliate commissions, you have the beginnings of an affiliate... [Read more]

4-Step SEO Waltz: Tackle SEO Challenges Head-On, March 23 [Webinar]

SEO professionals still view the SEO process as a complex dance, but it could be a simple and practical framework for addressing challenges in various forms. Search Engine Journal is hosting a webinar ‘4-Step SEO Waltz: Tackle SEO Challenges Head-On’ on Wednesday, March 23, 2021, at 2.00 pm ET. The SEJ team says, “Register for this... [Read more]

How to Run ads on Linkedin [Video]

HubSpot has published a new video ‘How to Run ads on Linkedin (In 5 Easy Steps)’ to help you take advantage of LinkedIn advertising. The HubSpot team says, “In this video HubSpot, will show you How to run LinkedIn Ads in 5 easy steps. LinkedIn is one of the best places to advertise your business. It has a high level of trustworthiness,... [Read more]

The Ultimate Social Media Intelligence Kit: Case Studies For Every Industry [E-book]

Digital Marketing Depot has published a new e-book ‘The ultimate social media intelligence kit: case studies for every industry’. The DMD team says, “In this eBook, the YouScan’s team gathered Michelin, GSK, Auchan, and Wavemaker cases to show how different industries can benefit from social media data. Get a free copy of ‘The... [Read more]

Zairp: sophisticated unique-content writer; just supply a topic #ad

Zairp is an A.I. web-app that will write, optimize, post, and even rank content for all your sites (and for your client sites) for any keyword and many languages. A while back, we bought a set of 5 or 6 Brazilian domain names. We thought they would let us address a part of the eCommerce world where there might not be as fierce competition as in the USA.... [Read more]

The Most Realistic Advice On How to Start a New Website [Video]

Starting a new website is as easy as creating an email today. But when it comes to creating a responsive website that gets you traffic and boosts your business is a challenge. Watch Neil Patel’s new video ‘The Most Realistic Advice On How to Start a New Website’ to discover useful insights for your next website. He says, “People... [Read more]

Professional’s Guide to SEO from MOZ

MOZ contributor Felicia Crawford has published ‘The Professional’s Guide to SEO’ revealing advanced SEO strategy sneak preview. She says, “If you know Moz, you know the Beginner’s Guide to SEO. It’s the resource marketers the world over have used to learn SEO and get a taste for its potential and power. And while we offer a... [Read more]

Copyblogger Shares Guest Posting Best Practices

Guest posting is the act of contributing content to another person or brand’s website or blog. This tactic is also known as guest blogging. Copyblogger contributor Stefanie Flaxman has published an article highlighting five critical guest posting best practices. She says, “Here are five guest posting best practices to incorporate into your... [Read more]

SyndRanker Ultimate: Automate social media posting (& backlinks) #ad

You can have (and probably should have) accounts on multiple social media platforms, all linking to your main website. Each of these can potentially drive traffic to your site. But for them to do so, these accounts need to have content posted. That's why you need SyndRanker Ultimate. Read on to find out more.... [Read more]

How to Attract More Guests on Your Podcast

When you have well-known experts from your domain as guest speakers, the chances of reaching more audiences grow up. Entrepreneur magazine contributor Ginni Saraswati has shared four tips for attracting more guests to your podcast. She says, “To help guide you through the process of reaching out to guests and starting this value exchange on the... [Read more]

Low Competition Niches with High Earnings Potential [Video]

To achieve success in your business, you need to choose the right niche. By synchronizing your expertise and the perfect niche, you can continue to grow. Ahrefs has published a new video ‘Low Competition Niches with High Earnings Potential’ featuring Sam Oh. The Ahrefs team says, “In today’s video you’ll learn about five niches... [Read more]

CMI Shares 10 Best Practices to Write Email Subject Lines

When it comes to email marketing, you need to focus on several elements. The first and foremost is your language. Effective communication helps you closely connect with your prospects and make them take an action. Content Marketing Institute contributor Evaldas Mockus has shared 10 best practices to write the perfect email subject lines. He says, “How... [Read more]

VidMingo:Better for marketers than YouTube, Vimeo, Wistia? #ad

VidMingo is better in one important way. It loves marketers and their videos. Don't they all? Actually, it is reported that last year over 20 Million YouTube videos were removed by administrators, and over 1.98 Million YouTube channels were deleted.... [Read more]

Guide to Creating Amazing Content

Quality content is an essential requirement to give your business an edge over your competitors. With the right content creation strategies, you can achieve your content marketing goals. Ahrefs contributor Si Quan Ong has published a comprehensive article explaining content marketing with 13 tips for creating amazing content. He says, “At Ahrefs,... [Read more]

Automated List Building Software: Everything You Need to Know

Automated list-building software is a type of marketing automation tool that allows you to create lists of audience members. HubSpot contributor Kristen Baker has published an article explaining what is automated list building software and why marketing teams need it. She says, “Here are some examples of the many benefits that you’ll get... [Read more]

How To Master Paid Social Media Advertising Like A Pro [Video]

Effective social media ad campaigns can give a boost to your business. With the right design and proper targeting, you can achieve your advertising goals. HubSpot has published a new video ‘How To Master Paid Social Media Advertising Like A Pro’ to help you improve your social media advertising. The HubSpot team says, “In this video,... [Read more]

6 Major Email Marketing Mistakes and How to Avoid Them [Guide]

Content Marketing Institute, Business News Daily and Purch have published a new guide ‘6 Major Email Marketing Mistakes and How to Avoid Them‘ to help you improve your email marketing performance. The CMI team says, “Email marketing remains a top method for business owners to regularly engage customers without putting too much of a... [Read more]

Five Strategies to Improve Conversion Rate

Conversion rate optimization is the process of increasing the percentage of users or website visitors to take a desired action. Spiralytics contributor Dhru Mehta has shared five useful ways to improve your company’s conversion rate. He says, “If you, as an entrepreneur, are hoping for long-term success, then you should possess a strategy... [Read more]

How To Create A Strong Content Project

Today, content has several varieties. And we wish to achieve excellence in any of the content variety that we create. It can be possible with a clear plan and a strong idea. Content Marketing Institute contributor Ann Smarty has shared three pre-launch steps to make your content project stronger. She says, “This guide covers three key steps to... [Read more]

10 Steps to Building an SEO Strategy for a New Website

Any website needs SEO. And newly launched websites need it badly. You should start working on your SEO plan as soon as you start thinking of launching a website. MOZ contributor Adriana Stein has published an article highlighting 10 essential steps to build an SEO strategy for your new website. She says, “If you’re ready to fast forward your... [Read more]

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