HubSpot has published the latest episode of the ‘Marketing Against the Grain’ podcast, ‘How a Tiny Startup Beat the Biggest AI Models in Ads’. It covers the following: AI Marketing: Perfecting Imperfection Founders... [Read more]

Digital Marketing Institute is hosting a webinar, ‘Smart Digital Marketing for Small Businesses and Teams’ on Wednesday, August 27, 2025. The DMI team says, “Are you ready to grow your business without a big marketing team or budget? This practical webinar will show small business owners and lean marketing teams how to take control... [Read more]

Digital Marketing Institute has published an article featuring five key elements of a killer LinkedIn summary. The DMI team says, “Even as it enters its second decade, LinkedIn remains one of the most popular social networks not only for job hunting and recruitment but also for professional social networking. When you’re looking for a... [Read more]

With Ultimate AI, launching today, you can run your entire online business from one smart, powerful AI dashboard. There’s a Prelaunch Webinar (sign up here)today, at 10 AM EDT, where you can see it in action. What Ultimate AI Can Do Replace 25+ Expensive AI Tools — Save Thousands Yearly with Ultimate AI. Replace Tools Like: ► ChatGPT ►... [Read more]

MarTech contributor Moni Oloyede has published an article featuring a 3-step copywriting formula that makes buyers take action. She says, “If you want conversions, stop pitching like it’s 2012. Forget the old formula — who we are, what we do, how we help, now buy. Here’s a new formula for B2B messaging that drives results. 1. Lead with:... [Read more]

AI-driven search uses artificial intelligence to deliver faster, more accurate, and context-aware results by understanding user intent beyond keywords. It enhances personalization, predicts queries, and continuously improves through machine learning. HubSpot contributor Osama Zahid has published an article featuring an SEO tutorial for thriving in the... [Read more]

Content research is crucial for creating accurate, relevant, and valuable material that meets audience needs and builds credibility. It ensures your content is well-informed, fact-checked, and aligned with current trends, boosting engagement and trust. HubSpot has published a new guide, ‘How I do content research: Steps to follow’. Osama... [Read more]

The Zamora team has unveiled AI Niche Site Blueprint, their most streamlined, proven, and duplicatable system for ranking simple niche websites on Google’s first page—designed specifically to generate easy affiliate commissions. This blueprint is the result of 18 months of rigorous testing, refinement, and automation, and it’s now ready for public... [Read more]

MarketingProfs is hosting the B2B Marketing Trends Friday Forum on Friday, August 15, 2025. The MarketingProfs team says, “Personalize your marketing to give it more impact—using AI! In this hands-on session, Zontee Hou reveals how to harness your existing marketing data and pair it with powerful AI tools like ChatGPT, NotebookLM, and Gemini... [Read more]

Ahrefs has published a new video, ‘The Genius Marketing Strategy In Ryan Trahan’s 50 States Challenge’. The Ahrefs team says, “Ryan Trahan’s 50 states in 50 days fundraiser for St. Jude’s is one of the most viral philanthropic campaigns YouTube has ever seen and it’s become a strategy brands need to study. In this video,... [Read more]

Google has published a new video, ‘How to Create Marketing Materials with Gemini Gems’. It covers the following: What are Gemini Gems? Gemini Gems demonstration Real world example of a business using Gems Gems tipsAI marketing.  [Read more]

GamePlan 15 Minute Income Class is an unusual (for IM NewsWatch) product to advertise. It's a different way to make money online... [Read more]

Using AI tools in your Instagram strategy can optimize content creation, posting times, and audience targeting for better engagement. They help analyze trends, personalize interactions, and enhance overall campaign performance with data-driven insights. HubSpot contributor Amt Rigby has published an article featuring useful tips on using AI tools in... [Read more]

Digital Marketing Depot is hosting a webinar, ‘Customer-Centric Playbook for Mobile App Growth’ on Thursday, August 28, 2025, at 1.00 am EDT. The DMD team says, “In this session, you’ll learn: How consumer and practitioner trends are impacting mobile growth How to get quicker insights using active listening and real-time... [Read more]

TikTok for Business enables brands to connect with a global audience through short, engaging video content tailored to current trends. Its algorithm-driven discovery system helps businesses reach the right audience, boost brand visibility, and drive conversions creatively. The latest ‘HubSpot Marketing’ video is titled ‘How to... [Read more]

With its AI capabilities, you can quickly generate captivating course titles, descriptions, quizzes, and comprehensive course structures for your courses, dramatically reducing the time spent on content development.... [Read more]

GPT-5 is OpenAI’s latest-generation language model, designed for more accurate, context-aware, and nuanced responses across text, reasoning, and creativity. It improves on GPT-4 with stronger comprehension, faster processing, and better adaptability to specialized tasks. HubSpot... [Read more]

Using AI prompts for content audits helps marketers quickly identify gaps, inconsistencies, and outdated information across digital assets. It streamlines the review process by generating actionable insights for improving SEO, clarity, and audience engagement. Orbit Media Studios has published a new video, ‘How to make an AI prompt for content... [Read more]

Digital Marketing Depot has published ‘2025 Direct Mail Marketing Benchmark Report’. The DMD team says, “Examining how mailers utilize the channel, what challenges they face, and consumer sentiment, ensuring your direct mail initiatives remain successful. Franklin Madison Direct’s 2025 Direct Mail Marketing Benchmark Report combines... [Read more]

Quizzes are all over the internet, especially on YouTube. You test your knowledge on a particular topic (health, history,politics, etc.) for fun or to show how much you know. People like these quizzes; they get a lot of attention that savvy marketers turn to ther advantage.... [Read more]

HubSpot has published the latest episode of the ‘Marketing Against the Grain’ podcast, ‘Everyone’s Using AI Wrong – This Is the Real Unlock’. It covers the following: AI Scribes Revolutionize Healthcare Documentation Revolutionizing... [Read more]

HubSpot has published a new guide, ‘The essential SEO tutorial for thriving in the age of AI-driven search’. Osama Zahid says, “You want to learn about search engine optimization (SEO), but where do you start? We were all SEO beginners once, so take heart: There’s lots to learn, but I’ve got plenty of expert advice and a step-by-step... [Read more]

Original content is essential for building credibility, standing out from competitors, and engaging audiences with fresh perspectives. It boosts SEO performance, fosters trust, and positions a brand as a unique voice in its industry. Content Marketing Institute contributor Ann Gynn has published an article featuring five ways to let your... [Read more]

Forrester is hosting a webinar, ‘Retool Your B2B Marketing Budgeting For 2026 Success’ on Wednesday, August 27, 2025, at 11.00 am EDT. Participate in this webinar to learn: The 5 most significant marketing developments from this month Cover the overlooked changes that are quietly affecting your performance Actionable strategies to help... [Read more]

CMO budget planning involves strategically allocating marketing resources to align with business goals, maximize ROI, and adapt to market changes. It requires balancing short-term campaigns with long-term brand investments while ensuring cost efficiency and measurable outcomes. Forrester has published ‘2026 CMO Budget Planning Guide’. The... [Read more]

The marketing landscape has evolved rapidly this month. Staying informed isn’t just helpful, it’s essential for achieving your objectives and staying ahead of the competition. New platform updates, shifting consumer behaviors, and emerging tools are creating both challenges and opportunities that smart marketers are already capitalizing... [Read more]

Semrush contributor Tushar Pol has published an article answering the question, “What Is LLMs.txt & Should You Use It?”. He says, “llms.txt is designed to help AI crawlers browse websites more effectively. Right now, these crawlers run into two major challenges: Modern websites are hard to read. Most AI crawlers can only read... [Read more]