An effective content marketing strategy is essential to attract the right audience, build trust, and deliver consistent value across every stage of the customer journey. It ensures that content is purposeful, data-driven, and aligned with business goals, leading to higher engagement, visibility, and conversions.Content Marketing... [Read more]

Loop marketing focuses on creating continuous feedback cycles where customer data, engagement insights, and performance metrics are fed back into campaigns for constant optimization. Instead of one-time campaigns, it builds a self-improving system that refines targeting, messaging, and conversions over time.HubSpot has published a new guide, ‘Best... [Read more]

Lead handling in 2026 will focus on speed, personalization, and intelligent automation to convert interest into meaningful engagement. AI-driven CRM systems will prioritize high-intent leads, ensure timely follow-ups, and create seamless buyer journeys across channels.Search Engine Journal is hosting a webinar, ‘A First Look at 2026: Leveraging... [Read more]

Cyril Gupta and the Teknikforce team are launching Cohortia, the AI-powered platform that grows your online community hands-free. Here’s what makes it a game-changer:💎 AI members post, comment, and engage just like real humans💎 Automated moderation keeps your community clean💎 You can monetize posts, events, memberships, and more💎... [Read more]

AI and search in 2026 will move beyond keywords to understanding intent, context, and conversational queries across platforms. Search engines will act more like answer engines, rewarding authoritative, structured, and genuinely helpful content.Conductor is hosting a webinar, ‘Navigating the AI Search... [Read more]

Search Engine Journal contributor Navah Hopkins has published an article answering the question, ‘What Is The PPC Manager’s Role In The AI Era?’.She says, “Every few months, someone asks a version of the same question “What happens to PPC managers now that AI runs the platforms?” The question usually comes wrapped in... [Read more]

SEO (Search Engine Optimization) focuses on improving a website’s visibility through content quality, technical strength, and authority signals, while GEO (Generative Engine Optimization) adapts content for AI-driven, location-aware search experiences. Together, they help brands stay discoverable in both traditional search... [Read more]

Longterm customers are the heart of your business’s success. They create a lifetime value that can be much greater than the value of their first purchase.Do you know what your lifetime customer value is right now?If you don’t — or if it’s lower than you’d like — the answer usually comes down to one thing:Subscriptions. Having a subscription-based... [Read more]

Digital marketing in 2026 will be driven by AI-first strategies, predictive analytics, and hyper-personalized experiences across search, social, and immersive platforms. Brands will focus on trust, community, and intent-based engagement while optimizing for humans, algorithms, and answer engines alike.Digital Marketing Institute contributor Clodagh... [Read more]

MOZ has published a new guide, ‘How to Make Every Click Count with Search Experience Optimization’.Celeste Gonzalez says, “SEO feels broken right now. Zero-click searches are exploding. GEO is reshaping search. Clicks are declining across the board.Here’s the truth: we can’t control the SERP chaos, but... [Read more]

SEO, GEO (Generative Engine Optimization), and AEO (Answer Engine Optimization) work together to improve visibility across traditional search engines, AI-generated responses, and direct answer platforms. In 2026, brands optimize not just for rankings, but for being cited, summarized, and trusted by AI-driven search experiences.Search Engine Journal... [Read more]

AI Cash Clone, a new product by Philip Johansen, just went live yesterday.This is the system that people have been using to make $6K-$9K per month with Instagram.No face. No followers. No content creation.Just AI personas and copy-paste captions.Janet (62 years old) made $4,847 in her first 21 days using AI Cash Clone. (Your results may be different.)Robert... [Read more]

Google advertising in 2026 harnesses advanced AI and automation to deliver hyper-targeted, intent-driven campaigns across Search, Display, and Video platforms. It prioritizes privacy-safe audience insights and predictive performance optimization for higher ROI and seamless customer journeys.Search Engine Journal is hosting a webinar, ‘2026 Google... [Read more]

International SEO in 2026 emphasizes culturally relevant content, multilingual optimization, and localized technical strategies to rank across global markets. It integrates AI-driven insights and regional search behavior to enhance visibility and engagement across diverse languages and platforms.Search Engine Land contributor Motoko Hunt has published... [Read more]

XEO (Experience Engine Optimization) focuses on optimizing content for AI-driven search, voice assistants, and answer engines by prioritizing user intent, context, and experience. It redefines search visibility by ensuring brands are discoverable across conversational, zero-click, and multi-modal search environments.MarketingProfs... [Read more]

Meet AlphaLabs AI — a new platform that turns plain text into stunning, human-like audio that feels more like a conversation than an algorithm. In a small corner of the internet, people are using it to create a quiet revolution in how we create and consume podcasts.The Rise of AI-Voiced StorytellingFor years, voice software creators have been chasing... [Read more]

Social Media Examiner has published the latest Social Media Marketing Podcast episode, ‘When Customers Create More Customers: Creating Superfans’ featuring Michael Stelzner.This... [Read more]

Ahrefs contributor Louise Linehan has published an article featuring Ahrefs’ five blog posts from the year 2025.She says, “We’re sharing the content that worked hardest for us in 2025, to give you an idea of what might work for you in 2026.And, naturally, we wanted to remind you of some of our best blogs 😉Below,... [Read more]

HubSpot has published a new podcast episode titled ‘How to Go Viral in 2026 | Custom GPTs, Templates and AI Prompts Included’.In this video,... [Read more]

AI for SEO leverages machine learning and natural language processing to optimize content, keywords, and technical performance based on user intent and search behavior. It enables smarter decision-making through predictive analytics, automation, and real-time optimization for higher search visibility.Semrush contributor Cecilia Meis has published... [Read more]

Semrush has published a new guide, ‘Google My Business: A Guide to Google Business Profile’.Alex Lindley says, “Google Business Profile—formerly known as Google My Business—allows business owners to reach likely customers through Google Search and Google Maps.Maintaining a Business Profile can increase your visibility... [Read more]

Search Engine Journal has published a new guide, ‘The Smart Way To Take Back Control Of Google’s Performance Max’.The SEJ team says, “If you’ve ever watched your best-selling product devour your entire ad budget while dozens of promising SKUs sit in the dark, you’re not alone.Google’s Performance Max (PMax) campaigns... [Read more]

In 2026, SEO will focus more on AI-first search experiences, where visibility in answer engines and large language models will matter as much as traditional rankings. Brands will prioritize semantic authority, structured content, and trust signals to stay discoverable across human and AI-driven searches.Search Engine Land contributor Kaspar Szymanski... [Read more]