MarketingProfs is hosting the ‘Marketing and Sales Enablement Friday Forum’ on Friday, March 11, 2022, at 11.30 am ET. Attend this event to discover current strategies from three experts on how to help Marketing and Sales to shift into overdrive together to accelerate revenue growth. This event will have the following three sessions: Pivot,... [Read more]

Search Engine Journal is hosting a live podcast ‘The Key To SEO Success: Effortless Expectation Setting’ featuring Grant Simmons on Friday, February 25, 2022, at 3 pm ET. Loren Baker says, “Whether you’re at an SEO agency or are an in-house SEO professional, it can feel challenging to set and keep SEO expectations in check with reality. Helping... [Read more]

HubSpot has published a new video ‘How to Run ads on Linkedin (In 5 Easy Steps)’ to help you take advantage of LinkedIn advertising. The HubSpot team says, “In this video HubSpot, will show you How to run LinkedIn Ads in 5 easy steps. LinkedIn is one of the best places to advertise your business. It has a high level of trustworthiness,... [Read more]

Too bad we didn’t have PrimeDrive when we lost a hard drive full of data during what we thought was a safe backup. We ran out of hard drive space, bought a 2TB flash drive to save our data on, to free up space on the hard drive. But the flash drive was a fake [too bad; we didn’t see this video until later: https://www.youtube.com/watch?v=ZG-Joa3e5Tk];... [Read more]

PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Unbounce contributor Josh Gallant has published an in-depth article on optimizing landing pages for better PPC performance. She says, “We’re here to show you how to get the best bang for your buck by cleaning up your... [Read more]

Digital Marketing Depot has published a new e-book ‘The ultimate social media intelligence kit: case studies for every industry’. The DMD team says, “In this eBook, the YouScan’s team gathered Michelin, GSK, Auchan, and Wavemaker cases to show how different industries can benefit from social media data. Get a free copy of ‘The... [Read more]

User-generated content (UGC) is a great way to create your space in Google search results. It is a cost-effective way to drive more visitors to your site. Google’s John Brown has published a guide to user-generated content. He says, “User comments are a great way to drive discussion and engagement around articles. But if a publisher wants... [Read more]

AIWA22 Site Builder was just released, the 2022 upgraded version of the original AIWA. It’s software that builds your websites for your own use or to sell – commercial license is included – without any technical skills needed. Face it; you need a good website. In our modern, COVID-driven age, every solopreneur and every business needs... [Read more]

Influencer marketing is a type of social media marketing where a business partners with someone who is a trusted authority in a particular industry or with a target audience. Business 2 Community contributor Debra Murphy has published an article highlighting some steps to build a successful influencer marketing strategy. She says, “A lot goes... [Read more]

Creating content is the foundation for your content marketing journey. And showcasing the content in the most appropriate manner is the way to reach the target audience. IMPACT’s Kimberly Marshall has published an article highlighting three steps to help you organize content on your website. She says, “To better reach our buyers with content,... [Read more]

Starting a new website is as easy as creating an email today. But when it comes to creating a responsive website that gets you traffic and boosts your business is a challenge. Watch Neil Patel’s new video ‘The Most Realistic Advice On How to Start a New Website’ to discover useful insights for your next website. He says, “People... [Read more]

Split Test Monkey is available now. Its goal is to reduce the chace of failure in your online ads. That's a good goal since failure is not unusual when it comes to online business... [Read more]

Long-form content is a piece of writing that is between 1,000 — 7,500 words. By creating such type of content, you can improve the chances of getting higher SEO rankings. MOZ contributor Paddy Moogan has published an article on why SEOs should invest more in long-form content. He says, “There are many reasons why long-form content can work well... [Read more]

SEO plays the most important role in your content marketing efforts. It helps you reach the people who are willing to consume the content you have created. Content Marketing Institute contributor Jim Yu has shared seven insights to help you improve your content marketing SEO in 2022. He says, “Given 71% of marketers says organic search play... [Read more]

With the right automation tools, you can take your email marketing to an altogether new level. What you need are the insights to select the tools that can really help you. To help yourself with email marketing automation, watch HubSpot’s latest video ‘Top 7 Email Marketing Tools To Automate Emails & Get Clicks!’. The HubSpot team... [Read more]

RoyalStock is an extensive stock asset platform where you can build a profitable business. You can use the stock content (images, videos, more…) in your own business, for your clients. And you can build your own store of stock media collections and sell access to those collections... [Read more]

A/B testing markets to customer segments, not individual customers, missing opportunities to tailor decision-making at the customer level. Third Door Media is hosting a webinar ‘A/B Testing is Dead, Long Live A/B Testing!’ on Thursday, March 3, 2022. The Third Door Media team says, “Optimizing interactions, communications and offers... [Read more]

Limor Barenholtz, SEO Director at Similarweb has published the ‘Complete Guide to Creating a High Impact SEO Strategy’. This guide covers the following: * What is an SEO strategy? * Why is it important to set a clear SEO strategy? * 8 Steps to build an effective SEO strategy 1. Keyword research 2. Benchmark your current SEO performance vs.... [Read more]

With quality and creative video content, you can use TikTok to reach millions of people online. Search Engine Journal contributor Jason Zotara has published an article highlighting 10 TikTok marketing tips and best practices. He says, “Read on for tips and tricks that will help you create a successful TikTok marketing campaign. 1. Take Advantage... [Read more]

Converzee's launch is nearly over and the launch pricing is due to expire at midnight. This new sales-boosting collection of tools has attracted many marketers and the launch has achieved its goal.... [Read more]

SEO is the backbone of your business. With a strong SEO strategy, you can attract more and more visitors to your website and increase sales. HubSpot has published a new video ‘SEO Tips For Beginners | Rank #1 on Google in 2022’ to help you improve your Google search rankings. The HubSpot team says, “In this video, we’re discussing... [Read more]

By engaging your followers and visitors on Facebook, you can increase the chances of conversion. In his latest video ‘How to Increase Facebook Engagement and Get More Likes in 2022’, Neil Patel has shared some useful insights to improve Facebook engagement. He says, “Your Facebook reach is almost dead, but we’re about to change... [Read more]

Instagram Reminders is a new feature for feed posts. When you add a reminder to your post, users can opt to receive a notification about the event or promotion you’ve highlighted in the content. Social Media Examiner contributor Anna Sonnenberg has published an article on using Instagram Reminders for marketing. She says, “In this article,... [Read more]

Social Media Examiner has published a new guide ‘Facebook Ads Audit Guide: How to Refresh Your Ads’ to help marketers audit and improve their Facebook ads. Anna Sonnenberg says, “Are your campaigns performing well but you think they could do more? Want to kick things up a notch without paying a ton per click? In this article, you’ll... [Read more]

MOZ has published new Whiteboard Friday video ‘Core Web Vitals: What Next?’ featuring Tom Capper. The MOZ team says, “The promised page experience updates from Google that caused such a stir last year are far from being done, so Tom takes a look at where we are now and what happens next for the algorithm’s infamous Core Web Vitals.” MOZ  [Read more]

MOZ contributor Felicia Crawford has published ‘The Professional’s Guide to SEO: Link Building Sneak Preview’. She says, “Dive in for a glimpse at our newest guide, and as always, give us a shout on Twitter if you have any thoughts or recommendations — we love hearing from you! Link Building & Link Earning Tactics Measuring... [Read more]

Building an online business is seen as one of the easiest ways to get established quickly. But you need to choose the right niche where you can prosper. Copyblogger contributor Tim Stoddart has published an article highlighting seven online business ideas for practical content entrepreneurs. He says, “Although specific methods and strategies can... [Read more]