Improving SEO Results with Social Media - IM NewsWatch Newsletter, July 27, 2020
July 27th, 2020 at 9:52 am EDT
Monday, July 27, 2020
Here’s Why Readability is Important in Content Marketing
Your content marketing success depends on how useful your readers find it. By addressing the needs and preferences of audience, you can continue to achieve content marketing success.Koozai contributor Sophie Roberts has shared three ways readability can enhance your content marketing efforts.Roberts says, “Websites attract a diverse audience.Your... [Read more]
The Campaign Comeback: What to Do When Content Fails [Video]
MOZ has published a new episode of the Whiteboard Friday video ‘The Campaign Comeback: What to Do When Content Fails’ featuring Shannon McGuirk.In this video, McGuirk shares some useful insights to improve your marketing campaign performance.The MOZ team says, “We’ve all been there: you plan, launch, and eagerly await the... [Read more]
Improving SEO Results with Social Media
Social Media SEO refers to how social media activities can improve your website’s organic traffic through search engines. Regular posting and the popularity of your social media content can be the driving force in enhancing your SEO performance.SEMrush contributor Moss Clement has shared seven ways to improve your SEO performance using social... [Read more]
Stuff My Inbox: Give away xBoxes to build your email list (and business) #ad
This has been very popular software during the last week. Over 2000 people invested in it.Stuff My Inbox was created by Bryan Winters as a way that even beginners can build a successful business online. We haven’t tested it, ourselved, but Winters says “it literally works every time.”This new software generate a distinctive, game-changing... [Read more]
Changes in Technical SEO [Podcast]
Searchmetrics contributor Tyson Stockton has published a new episode of Voices of Search podcast titled ‘Changes in Technical SEO’.This episode features Kathy Brown and Benjamin Shapiro.You will learn the following:Technical SEO is about all the functionality aspects of your site composed of different signals and technical factors that... [Read more]
Google Announces ‘Buy on Google’ Feature
Bill Ready, President, Commerce at Google has announced that Buy on Google is now open and commission-free. With the availability of this feature, retailers will now be able to sell on Google.Here are the key highlights:Zero commission fees when customers buy your products on GoogleRetailers can use their third-party providers, starting with PayPal... [Read more]
Copyhackers’ Guide to Writing Landing Pages for Problem-Aware Visitors
By customizing your landing page themes depending on the needs of your visitors, you can improve your marketing performance.Copyhackers contributor Tyler J Koenig has published a useful article on writing landing pages for problem-aware visitors.Koenig says, “Imagine you’re a first-time homeowner with a raccoon problem.You are almost positive... [Read more]
Choose photos to evoke emotions in your marketing #ad
Experienced marketers know that when people’s emotions are engaged, their buying interest increases.That’s the reason behind SuoerGoodProduct‘s new collection of photos you can us on your website: Emotion Evoke Cloud Library Bundle.It includes tens of thousands of photos that have been carefully grouped into categories representing... [Read more]
How to Monetize Your Personal Brand [Video]
Tim Stodz has published a new video ‘How to Monetize Your Personal Brand’ to help you find ways to earn with your business and brand.He says, “In this video, I give you 7 of the best strategies you can use to monetize your personal brand. I have used all these strategies myself. First, we talk about why having a website is so important.... [Read more]
Test Your State of Marketing Knowledge [Quiz]
eMarketer has published an online quick on ‘State of Marketing Knowledge’. You can take this survey and get eMarketer’s complimentary report.The eMarketer team says, “Marketers have always been at the forefront of change. A few months ago, the focus was on trying to innovate and stay ahead in a new decade where every industry,... [Read more]
MarketingProfs’ 12-Step Checklist for Creating Good Website Content [Infographic]
MarketingProfs’ Ayaz Nanji has published an infographic titled ’12-Step Checklist for Creating Good Website Content’.Nanji says, “Creating effective content for a business website is a complex endeavor that requires undertaking everything from audience research and competitive analysis to media development and search engine... [Read more]
Synthesys: Still hardly distinguishable from live voices #ad
As expected, Synthesys is a game-changing marketing tool. We have been quite surprised at how natural the voice-overs sound. Just a reminder at the novel capabilities of this new software: Synthetic Speech Technology that is built from real human pro actors speaking hundreds of words, resulting in human-sounding messages... [Read more]
‘How QA Testing for SEO Can Boost Your Traffic & Revenue’ Webinar July 29 [Webinar]
Getting customer feedback is the best way to learn what they need and customize your content. By doing this, you can also improve your existing content.Search Engine Journal is hosting a webinar ‘How QA Testing for SEO Can Boost Your Traffic & Revenue’ on Wednesday, July 29, 2020 at 2.00 pm ET.The SEJ team says, “Join our next sponsored... [Read more]
Improving Customer Experience with WhatsApp Business Features
WhatsApp Business API allows businesses to include interactive components in their messaging for better communication with their customers. ReadWrite‘s Aarti Nair has shared an article highlighting five five WhatsApp Business features to improve your customer experience.Nair says, “WhatsApp Business Account users can now build two types... [Read more]
Three Ways to Increase Your Domain Rating
Ahrefs’ Joshua Hardwick has published a comprehensive article on increasing your website authority (domain rating).Domain Rating is a proprietary Ahrefs’ metric that shows the strength of a target website’s total backlink profile.Hardwick says, “Here’s how to indirectly increase your website (domain) authority in a ‘meaningful’... [Read more]
Cyclone marketing for busy online marketers #ad
The Cyclone tool has become popular among internet marketers. The developers of the tool have apparently struck a nerve. People who know they need to improve the success of their marketing, but don't know how, seem to be attracted to it since it promises that even a beginner can do well... [Read more]
Go Fish Digital’s 5 Tips for Optimizing Your PPC Campaigns
Go Fish Digital contributor Melissa has shared five tips for optimizing your PPC campaigns during the new normal.Borto says, “Since we are continuously adapting to “the new normal” and select industries are slowly re-opening their doors, it’s important to pay close attention to your pay-per-click campaigns to identify any external changes... [Read more]
Small Business SEO: A Beginners Guide To Get You Started in 10 Quick Steps [Guide]
SEMrush contributor Erika Varagouli has published ‘Small Business SEO: A Beginners Guide To Get You Started in 10 Quick Steps’ guide to help you get started with small business SEO.Varagouli says, “In this guide, we’ll walk you through how to get started with small business SEO, specifically looking at:Demystifying SEO for... [Read more]
‘Data-driven Marketing Strategies in the New Decade’ Webinar July 27 [Webinar]
Data and analytics are the key drivers of today’s marketing activities. With the right use of data, you can gain a competitive advantage.Click Insights is hosting a webinar ‘Data-driven Marketing Strategies in the New Decade’ on Thursday, July 27, 2020. The webinar will feature Jeff Rajeck and Anindya Datta.The Click Insight team says, “The... [Read more]
Success Action Plan: Self Help Niche (with PLR) #ad
Who doesn't want to achieve success? Most of us do. How about you?; Most of us feel that we haven't succeeded so far. How about you?; Most of us believe there are things we could do to be more successful. How about you?. If these describe you (or your customers), then you need to check out Chad Eljisr's new Success action Plan... [Read more]
Image Search & Stock Photography [Podcast]
Searchmetrics has published new episode of the Voices of Search podcast episode titled ‘Image Search & Stock Photography’ featuring Jordan Koene and Benjamin Shapiro.Episode OverviewAt first glance many SEO beginners would think stock photography choices play a large part in SEO strategies. They generally don’t except for a few aspects... [Read more]
How to Promote Your Facebook Live: Tips for Organic Exposure [Video]
Social Media Examiner’s new YouTube video ‘How to Promote Your Facebook Live: Tips for Organic Exposure’ will help you to get more views for your Facebook live event.The SME team says, “Do you use live video in your marketing?Want more views without paying for exposure? Live video expert Stephanie Liu shares how to get more... [Read more]
Eight-Step Guide to Prioritizing SEO Content Topics
To create great content, you need a clear plan. Before starting your content creation journey, you need to prioritize your content topics according to the needs and interests of your audience.Seer Interactive‘s Celina Levin has shared an eight-step guide to help you plan your SEO content creation efforts.Levin says, “Have you done the... [Read more]
ReadWrite’s Eight Digital Marketing Strategies for Startup Businesses
ReadWrite contributor Sahim Alom has shared eight digital marketing strategies for startup businesses.Alom says, “How is your company’s site relevant to the needs of the consumers. The site must be easy to use, easy to navigate, and relevant to the consumer’s needs.The best way to achieve this is to customize the design of the site. You... [Read more]
Four Ways to Grow Your Website Traffic
With every Google search algorithm update, your website traffic sees some kind of change – be it positive or negative. According to ReadWrite’s Toms Panders, many publishers have seen drop in their site traffic after Google’s latest core update released on May 4.Panders has shared five ways to regain your web traffic.He says, “Having... [Read more]
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