IM NewsWatch, September 29, 2015 - 'Three Ways to Make Your Email Stand Out – MarketingProfs' and much more...

September 29th, 2015 at 9:15 am EDT

IM NewsWatch

Tuesday, September 29, 2015

‘4 Tips for Making Social Visitors Regular Users’ – ‘Entrepreneur’ Blog

Neil Patel says, “One of the biggest problems with social media is that there’s just so much of it. So many people with so many posts. So much content. The result is that you often feel overwhelmed. Instead of clicking on anything and going anywhere, you just scroll and scroll. That may be great if you’re a user, but what if you’re a... [Read more]

‘Instagram vs. Twitter: Which Network Is Winning Worldwide?’ – ‘MarketingProfs’ Blog

Ayaz Nanji says, “Twitter still has more active monthly visitors than Instagram in most countries around the world, according to a recent report from GlobalWebIndex. The report was based on GlobalWebIndex’s survey of thousands of global Internet users (excluding China) age 16-64. Twitter has more active users than Instagram in 29 of the... [Read more]

‘Brand To Demand: How Intent Data Is Breaking Down The Silos’ – ‘Marketing Land’ Article

Thomas Koletas says, “There is a popular commercial for the candy bar Twix that shows two adversarial Twix factories that take different approaches to making the same product. The copy implores the viewer to “pick a side,” which of course is ludicrous because each side of a Twix bar is the same product. It’s a manufactured controversy that,... [Read more]

Can 3000 online marketers be wrong about it? #ad

It’s been a little over a month since Stephen Gilbert released Snap Affiliate Profits. In these weeks, over 3000 marketers have invested in this training. If you want more details about this training in effective affiliate marketing, you can check the earlier notice on IM NewsWatch here: IM NewsWatch notice on Snap Affiliate Profits. In summary,... [Read more]

‘Go Native To Strengthen Your Brand Engagement’ – Forrester

Clement Teo says, “Digital advertising is akin to a carpenter’s toolbox. Each tool in the box serves a different purpose and was made to accomplish a specific task. Similarly, native advertising, or sponsored content, is a marketing tool that marketers can use as a complement to other forms of digital advertising to achieve a specific purpose. Forrester... [Read more]

‘7 Little-Known Ways to Find New Prospects on LinkedIn’ – HubSpot

Emma Snider says, “Salespeople tend to be masters at the art of LinkedIn. They maintain their profiles in tip-top shape, use the network to research buyers before sending a call or email, and keep close tabs on what their customers post in groups. Of people who are still not sold on the power of LinkedIn, few (if any) are in sales. So when... [Read more]

‘Think ad blockers don’t affect your website? Think again’ – ‘Econsultancy’ Blog

Patricio Robles says, “In June, it was revealed that Safari in iOS9 would support ad blocking. Last week, ad blocking on iOS became a reality. This week, the iOS ad blocking apocalypse is in full swing and the victims aren’t just companies that rely on digital advertising to generate revenue. As detailed by Fortune, the most popular iOS... [Read more]

Cross Sell Slider Pro: simple software to spice up sales #ad

There’s a new tool that online marketers will find helpful. It’s a lot like the tool Amazon uses to suggest other products based on the product you are already looking at. Whenever a visitor comes to a page where you are advertising a product, Cross Sell Slider Pro lets you show up to 3 related products. This is easy-to-use desktop software... [Read more]

‘Ad company hopes to take over Android lock screens in Asia’ – ‘Mashable’

Elaine Ramirez says, “Would you subject yourself to ads showing on your lock screen, in exchange for never paying for data? PopSlide, from Singapore-based YoYo Holdings, is a mobile ad platform that lets users earn points by reading ads on their smartphone’s lock screen — which can be quite often, given that users in some countries check... [Read more]

‘How To Scale A Service-Based Business’ – ‘ReadWrite’

Scott Gerber says, “Scaling any business takes time, money, and often, a lot more effort than you think. Scaling a service-based business in particular is tricky—we’ve seen many try to scale and then crash as they outpace their own growth. So how can you make sure not to follow in their footsteps? I asked 9 entrepreneurs from YEC for their... [Read more]

‘Why Originality Is King, and Why Every Online Business Owner Needs to Embrace It More’ – ‘Copyblogger’ Blog

Rainmaker team says, “Youpreneur.FM host Chris Ducker delves into what it takes to be truly original in online business, why it’s important, and why you don’t need to cut corners in order to create new content. We are back with another solo show on Youpreneur.FM! Originality is something many of us have lost touch with, especially in the... [Read more]

Three free valuable WordPress plugins from Ken Reno #ad

Ken Reno has been working in the internet marketing training and tools arena for many years. He is well-known for his Internet marketing products. This week, he is giving away three WordPress plugins that will make any WordPress site stronger. First is SnapShot Pro . This plugin creates automated backups of your site. And with a single click, you can... [Read more]

‘Scraping and Cleaning Your Data with Google Sheets: A Closer Look’ – MOZ Blog

Jeremy Gottlieb says, “Have you ever wanted to automate pulling data from a web page—such as building a Twitter audience—and wanted a way to magically make all of the Twitter handles from the web page appear in your Google Sheet, but didn’t know how? If learning Python isn’t your cup of tea, using a few formulas in Google Sheets will allow... [Read more]

‘Up A Half Million In Six Months, Facebook Says It Now Has 2.5 Million Advertisers’ – ‘Marketing Land’ Article

Greg Sterling says, “In June of 2013, Facebook formally announced that it had 1 million advertisers. Then, in February of this year, the company announced 2 million advertisers. And last night, it said it now had 2.5 million. Advertiser growth is clearly accelerating. It would be interesting to know how many advertisers Google currently has.... [Read more]

’16 Call-to-Action Formulas That Make People Want to Click’ – HubSpot

Neil Patel says, “Good things happen when you create killer calls-to-action. I would even argue that your website can’t be successful unless you produce great calls-to-action. The ideal CTA, however, isn’t always easy to think of. Sometimes, you need a little nudge in the right direction. If you’re sick of “click now” CTAs that aren’t... [Read more]

Digital Cover Design the easy way #ad

Jimmy Kim and Adeel Chowdhry recently opened doors to their 'Pixel Studio FX' Digital Design Platform. It’s a powerful, but simple, web-based e-cover design tool that will allow you create amazingly detailed digital covers for all of your products.... [Read more]

‘Facebook looks to assert itself as a force for social good’ – ‘Mashable’

Seth Fiegerman says, “Throughout much of its 11-year history, Facebook has been used as a tool to raise awareness and donations in times of crisis, whether it be for the 8.9 magnitude earthquake that rocked Japan in 2011 or for this year’s ebola crisis. Now, Facebook is looking to play a more active role in those efforts. Naomi Gleit, a... [Read more]

‘This Tiny Editorial Habit Can Make a Big Difference in Your Content’ – ‘Copyblogger’ Blog

Rainmaker team says, “Prepare to grab LinkedIn tips and information on this episode of The Missing Link that even host Sean Jackson and Mica Gadhia didn’t expect! Three of our Certified Content Marketers (Louisa Chan, Carin Kilby Clark, and Megan Williams) take the time to share surprising information at every bend in this nonstop episode. Did... [Read more]

‘Consumers View 5-Star Reviews as Too Good to Be True’ – ‘Entrepreneur’ Blog

Catherine Clifford says, “As the cliche goes, perfect is the enemy of the good. While business owners may obsess over each and every user review of their company’s products or services, desperate for the perfect five-star rating, a new study shows that consumers are most attracted to products with an average rating of between 4.2 and 4.5. That’s... [Read more]

Video Lead Studio makes makes your videos look professional (Still Affordable) #ad

Yesterday was the last day for the special launch price for 'Video Lead System'. Now the price is slowly rising. This is 3 step software that adds professional actors straight into your videos.... [Read more]

‘Three Ways to Make Your Email Stand Out’ – ‘MarketingProfs’ Blog

Sean Gordon says, “Employees spend nearly one-fourth of their workday, on average, sorting through their email inbox, a study by McKinsey found. Email is the most used form of communication in the workplace, but it’s also easy for the emails you send to be quickly deleted or marked as irrelevant. Salespeople, particularly those who rely... [Read more]

‘Where Would The Wearables Market Be Without Smartphones?’ – Forrester

Julie Ask says, “Few consumers categories have seen the explosive adoption that wearables have – especially fitness wearables.The category has gone from zero to tens of millions in sales in less than five years. Without smartphones, however, the wearables market is likely nothing more than a fad for devoted athletes and passionate (or overzealous)... [Read more]

‘Morgan Stanley: No, Apps Aren’t Winning. The Mobile Browser Is’ – ‘Marketing Land’ Article

Greg Sterling says, “Last week, comScore released its Mobile App Report, which we covered. The report contained many interesting findings, but its big takeaway was this: Consumers spend the majority of their mobile time with a very few heavily used apps. There was also an interesting and important mobile-browser story in the report I neglected... [Read more]

’20 Display Advertising Stats That Demonstrate Digital Advertising’s Evolution’ – HubSpot

Carly Stec says, “When display advertising first surfaced in the world of marketing, many marketers were left with a bad taste in their mouth. The ads we were being presented with lacked context and value, and as a result, many of us were quick to deem them untrustworthy. At HubSpot, we held onto this notion for a while. There was just something... [Read more]

‘Twitter Rolls Out Video Cards For Mobile App Marketers’ – ‘Marketing Land’ Article

Ginny Marvin says, “Joining the ranks of Twitter’s ad cards is the Video App Card, app install ads that enable app developers to promote their apps with video clips. The card format is rolling out of beta globally. Videos show users a preview of the app and autoplay in timelines. App marketers can use any of Twitter’s ad targeting capabilities... [Read more]

‘7 Game-Changing Marketing Trends To Tackle in 2016’ – HubSpot

Meaghan Moraes says, “Marketing constantly adjusts and reacts to changes in technology and attitudes. While digital marketing has undergone a substantial transformation in the last few years, the technology that incited the changes is growing at a faster pace than most brands can keep up with. So, what does this mean for competitive marketers... [Read more]

‘Can You Get Quality Backlinks With Repurposed Content?’ – ‘Business.com’ Blog

Nadya Khoja says, “If you’re a marketer, then you understand the constant demand for “original content.” Every online publication wants something new, exciting and unseen anywhere else, but with over 211 million pieces of content being produced every minute, it’s nearly impossible to come up with something truly unique that hasn’t... [Read more]

Cross Sell Slider Pro: simple software to spice up sales #ad

There’s a new tool that online marketers will find helpful. It’s a lot like the tool Amazon uses to suggest other products based on the product you are already looking at. Whenever a visitor comes to a page where you are advertising a product, Cross Sell Slider Pro lets you show up to 3 related products. This is easy-to-use desktop software.... [Read more]

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