IM NewsWatch, October 12, 2012 - Latest IM News including ‘Adapting to Social Media Analytics – Website Magazine’ and much more...

October 12th, 2012 at 4:00 am EDT

IM NewsWatch

Friday, October 12, 2012

‘The Secret to Turning The Right Ideas into Big Money and Impact Offerings’ Melanie Benson Strick’s Webinar October 17

Melanie Benson Strick is hosting a webinar on Wednesday, October 17 at 7.00 pm ET. The topic of the webinar is “The Secret to Turning The Right Ideas into Big Money and Impact Offerings”. Webinar Details Organizer: Citrix Online Key person: Melanie Benson Strick Topic: The Secret to Turning The Right Ideas into Big Money and Impact Offerings Day/Date: Wednesday,... [Read more]

‘The Unexpected Side Effects of Making Money’ – ‘Early to Rise’ Newsletter

The latest issue of ‘Early to Rise’ newsletter has been released. Michael Masterson says, “My life changed when I decided, one day, that “make a lot of money” would be my number one goal. Focusing on that goal and making it a priority changed my income, from about $50,000 a year to seven-plus figures. It changed my business... [Read more]

‘What Makes Content “Quality”?’ by Michelle MacPhearson

Michelle MacPhearson’s latest blog post is titled “What Makes Content “Quality”?”. MacPhearson says, “There have been four (count ‘em) Google algorithm updates in the two weeks. That’s got to be a record. They were: Panda algorithm update (September 27th): A large update, Panda targets low-quality content, spun content,... [Read more]

LinkSwiper: Is it better than Trustjacker? #ad

Give value to those who follow you and gain their trust, their respect and their appreciation. LinkSwiper will help you do that. Use it to share content from high-value sites with your followers and follow-up with a related affiliate link. You can find out more here: LinkSwiper  [Read more]

‘Twitter Study Reveals the Secret to Getting More Followers [VIDEO]’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Twitter Study Reveals the Secret to Getting More Followers [VIDEO]“. Joann Pan says, “After analyzing the Twitter profiles of 36 million users who have generated more than 28 billion tweets (that’s 794 tweets per person in three years on average), Beevolve’s social analytics research reveals... [Read more]

‘What’s The Best Time Of Day To Send Emails? [Infographic]’ – ‘ReadWriteWeb’

The latest post on ‘ReadWriteWeb’ is titled “What’s The Best Time Of Day To Send Emails? [Infographic]”. Fredric Paul says, “Email blasts may seem like the out-of-touch old fogey of online marketing, but there’s a reason they keep hanging around: They still work. But that doesn’t mean most businesses understand how to get... [Read more]

‘23 Tips for Using LinkedIn, Facebook, and Twitter for Business’ – ‘MarketingProfs’ Blog

Sookie Shuen’s latest article on ‘MarketingProfs’ is titled “23 Tips for Using LinkedIn, Facebook, and Twitter for Business”. Shuen says, “With the global economy still slumping, businesses and marketers are embracing new methods of social marketing as a way to spread the word in a more reliable, consistent, and cost-effective way. Are... [Read more]

“EDU Powerpack”, do-follow links from powerful respected sites #ad

If you create the content of a respected EDU site, you can make that content a well-crafted advertorial for your site. That’s why IMNW Columnist Veit Schenk has released EDU Powerpack. In it, Schenk gives you the URL of a high-quality educational site with a blog you can create posts on. This is important because a quality backlink foundation... [Read more]

‘7 Sources for Beautiful Fonts’ – Web Marketing Today

The latest ‘Web Marketing Today’ blog post is titled “7 Sources for Beautiful Fonts”. Drew Coffin says, “Typography is important in web design. In fact, Smashing Magazine claims typography is the foundation of web design. If you are on the lookout for gorgeous fonts, look no further. Here are seven excellent resources for finding both beautiful... [Read more]

‘Facebook Wants You to Want’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “Facebook Wants You to Want”. Michael Garrity says, “Want to hear something cool? After many months of rumor and speculation, Facebook is finally starting to test a Want button on its site that will allow its one billion users to tag products that they would like to own and save them in individual... [Read more]

‘Three Elements to Master in Copywriting’ by Michel Fortin

Michel Fortin’s latest article is titled “Three Elements to Master in Copywriting”. Fortin says, “Check out this short video I uploaded today. In it, I cover the three essential elements of any sales copy. And they’re not what you think! In other words, writing compelling copy that sells like crazy is not about perfect... [Read more]

FluidZone – High Impact Amazon Theme for Professional Online Store #ad

The FluidZone theme is specifically designed to increase your amazon commissions, is responsive to portable devices (such as iPad and Android) and has a random pop up that gives it that “something extra” that will set your site apart from the crowd. FluidZone has a clean & simple layout and a fast loading times (vital for avoiding Google... [Read more]

‘ExactTarget Acquires iGoDigital And Pardot’ – ‘The Forrester Blog’

The latest article on ‘The Forrester Blog’ is titled “ExactTarget Acquires iGoDigital And Pardot”. Rob Brosnan says, “ExactTarget today announced plans to acquire two companies: Pardot and iGoDigital. The acquisitions signal that ExactTarget, only recently public, intends to use its cash reserves to grow aggressively against the competition... [Read more]

‘How to Grow a List Fast on Your Blog’ by Nicole Dean

Nicole Dean’s latest blog post is titled “How to Grow a List Fast on Your Blog”. Dean says, “It’s another Expert Briefs, where I ask really smart business owners to answer your burning questions. If you’ve missed past Expert Briefs, you can click on the undies to see them all –> Everyone always wants to know how to grow a list, what... [Read more]

‘3 Methods to Use Case Studies to Attract More Clients’ by Denise Wakeman

Denise Wakeman’s latest blog post is titled “3 Methods to Use Case Studies to Attract More Clients”. Wakeman says, “Usually when you hear the term ‘case study’, you might think of medical research or geeky mad scientists. Sure, those industries use case studies and, actually, case studies are an effective client getting strategy for entrepreneurs.... [Read more]

“FB Webinar Pro” creates webinar landing pages inside Facebook #ad

The FB Webinar Pro plugin lets you create landing pages for your webinars in WordPress, and have them copied to Facebook if you choose. This easy to install plugin: • can create as many webinar landing pages as you like • Easily integrates with Facebook • Works with any autoresponder service that accepts CSV import • Integrates with... [Read more]

‘When It Is Okay To Not Get Things Done’ – ‘Entrepreneurs-Journey’ Blog

The latest ‘Entrepreneurs-Journey’ blog post is titled “When It Is Okay To Not Get Things Done”. Yaro Starak says, “It’s raining, just after lunch time. I’m sitting in a cafe called Blackstar in West End, Brisbane Australia typing this on my macbook pro laptop. I don’t drink coffee, but I love the smell and don’t mind an iced coffee... [Read more]

‘How to figure out why your emails are getting delivered to spam’ – ShoeMoney Blog

Jeremy Schoemaker’s latest blog post is titled “How to figure out why your emails are getting delivered to spam”. Schoemaker says, “This is a guide I have put together for people who have newsletter lists or communicate with customers. Its not at all a guide for any sort of mass email deployers (spammers). Over the last 2 months or so I have... [Read more]

‘Improve Your Click-Through Rate with Rich Snippets? by Jay Baer

Jay Baer ‘s latest ‘Convince & Convert’ blog post is titled “Improve Your Click-Through Rate with Rich Snippets?. Baer says, “More often than not, we have a very specific end result in mind when using search engines. After entering a keyword or phrase, a multitude of results are presented for us and we are then left to choose which looks... [Read more]

The Essential Google EMD Update Survival Guide #ad

On September 28, 2012, Google made another change to its ranking algorithm. As a result many websites, those that depended, for their traffic, on having their domain an exact match for their search term, found their position in the search results withered away to virtually useless. Google spokesman, Matt Cutts, says, “New exact-match domain (EMD)... [Read more]

‘5 Link Building Tactics to Improve Your Local Rankings’ – ‘SEOmoz’ Blog

The latest ‘SEOmoz’ blog post is titled “5 Link Building Tactics to Improve Your Local Rankings”. Matt Green says, “If you work with local businesses, you have seen first-hand the impact of the localized universal results that Mike Ramsey covered in his post on the Venice update. If you can build a solid local link profile, you can rank organically... [Read more]

‘Why No One Cares What You Think (and How to Stop Being so Freaking Boring)’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “Why No One Cares What You Think (and How to Stop Being so Freaking Boring)”. Jonathan Morrow says, “It’s time for a little tough love, okay? All that stuff you’re publishing … all those blog posts and videos and podcasts and white papers … it’s not getting you anywhere, is it? You... [Read more]

‘Here are the Best Ways to Monetize a Blog’ by John Chow

John Chow’s latest blog post is titled “Here are the Best Ways to Monetize a Blog”. Chow says, “When it comes to monetizing your blog and turning a profit, you really have a lot of options. Most bloggers start out by writing content and building up their authority, which leads to a loyal following and readers that keep”. Here are the Best... [Read more]

Product Launch Masterclass: Video Introduction to successful product launches #ad

Ian Mortenson & Mark Lyford have just released Product Launch Masterclass, a complete overview of what it takes to launch a successful information product. Successful product launches require detailed planning and excellent execution for best profits. This 9-part video series shows you the pitfalls to watch out for and the best practices to adhere... [Read more]

‘The (Real) 7 Deadly Sins of Email Marketing’ – Aweber Blog

The latest ‘Aweber’ blog post is titled “The (Real) 7 Deadly Sins of Email Marketing”. Crystal Gouldey says, “We can all agree that deadly sins are bad: lust, gluttony, greed, laziness, anger, pride and envy. No one likes them. But what’s more important is that each of them can translate into something you might be doing in your email marketing.... [Read more]

‘Facebook and George Takei Show You How Photos Go Viral [VIDEO]’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Facebook and George Takei Show You How Photos Go Viral [VIDEO]“. Eric Larson says, “Viral content holds the Internet together — that much is clear. But exactly how that content spreads isn’t so cut and dry. Facebook teamed up with design firm Stamen and actor-turned-social-media-star George... [Read more]

‘Database Marketing: Hearst increases direct mail response 25%, creates 200% ROI’ – MarketingSherpa Case Study

MarketingSherpa has released a case study titled “Database Marketing: Hearst increases direct mail response 25%, creates 200% ROI”. David Kirkpatrick says, “Database management is important for efficient marketing practices once your customer base reaches a certain size. Hearst Magazines definitely fits that bill with a reach of 87... [Read more]

Proven Internet Marketing Success Formula from Simon Hodgkinson #ad

Simon Hodgkinson released a second product in the last week, besides HubPages Fastlane, mentioned earlier. The System is training for the beginning or intermediate marketer who feels that this business is just too complex and knows they could be making more if they just understood where they are going wrong. Done right, marketing doesn’t have... [Read more]

ExactTarget Releases ‘The 5 Proven Email Practices to Drive Revenue’ Guide

ExactTarget has released a free guide titled “The 5 Proven Email Practices to Drive Revenue”. The ExactTarget team says, “If you’re like most marketers, you’re looking for proven ways to get more of a return on your email marketing efforts. Ready for a few quick wins? With straightforward tips to help increase your revenue,... [Read more]

HubSpot Releases ‘On-Page SEO Template’

HubSpot has released the ‘On-Page SEO Template’. The HubSpot team says, “Are you trying to get more traffic to your website? By using on-page search engine optimisation (SEO) tactics, you can get your website to rank for more keywords in the search engines. This will help drive more traffic to your site. Our SEO Template will guide... [Read more]

‘[Infographic] YouTube’s Top 1,000 Channels Reveal An Industry Taking Shape’ – ‘ReadWriteWeb’

The latest post on ‘ReadWriteWeb’ is titled “[Infographic] YouTube’s Top 1,000 Channels Reveal An Industry Taking Shape”. FRUZSINA EÖRDÖGH says, “YouTube is still the pesky younger sibling of television, which is the wicked uncle of Hollywood. But the social video site is slowly becoming a formidable medium in its own right, creating... [Read more]

Ultimate Sales Page WP Plugin for effective sales pages inside WordPress #ad

New Ultimate Sales Page WP Plugin lets you create fully customizable sales pages simply and quickly. Add sales pages to your current WP site without interfering with your normal content. You can add a logo to your sales page, customize a background , select the fonts to use and build custom header graphics. Ultimate Sales Page WP Plugin is compatible... [Read more]

‘70+ Events in Publishing, Technology and More’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “70+ Events in Publishing, Technology and More”. Jennifer Shore says, “Whether you’re looking to make industry contacts or learn the latest trends in advertising, technology and media, Mashable‘s Events Board has something for you. We picked four of the latest events to be listed to give... [Read more]

‘Adapting to Social Media Analytics’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “Adapting to Social Media Analytics”. Amberly Dressler says, “As businesses – both small and large – adapt to the increasing demands of social media, the way these companies analyze its return on investment on these networks, such as Twitter and Facebook, must adapt too. Visible Technologies,... [Read more]

‘Social Media Has Transformed Customer Expectations At Every Step Of The Customer Journey’ – ‘The Forrester Blog’

The latest article on ‘The Forrester Blog’ is titled “Social Media Has Transformed Customer Expectations At Every Step Of The Customer Journey”. Jonathan Browne says, “After moving to a new apartment in September, I needed to get a new TV. My first instinct was to gather information from a few sources. I browsed online retailers to get... [Read more]

Trustjacker lets you profit without selling anything #ad

There are some people in our world who have a lot of influence on others. For example, any product marketer would like to have Oprah Winfrey mention their product on her show. There are web sites that have similar influence over buying decisions in your niche. If they are associated with a topic, marketers will find that sales will increase. With Rob... [Read more]

‘Google Page Layout Algorithm Officially Updated’ – ‘Search Engine Roundtable’ Newsletter

The latest issue of ‘Search Engine Roundtable’ newsletter has been released. Search Engine Roundtable Newsletter Contents Google Page Layout Algorithm Officially Updated Report: Image Search & Bing The Most Likely To Contain Malicious Links Google On Guest Blogging For Links Google News Spotlight Not Returning Documents Google Now With... [Read more]

‘LinkedIn Reveals the World’s Most In-Demand Employers [INFOGRAPHIC]’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “LinkedIn Reveals the World’s Most In-Demand Employers [INFOGRAPHIC]“. Seth Fiegerman says, “LinkedIn released a list Wednesday of the 100 most in-demand employers, based on interactions between the more than 175 million professionals and companies on the social network, including how often... [Read more]

‘Chirpify: Buy, Sell, Donate With Your Twitter Account’ – ‘ReadWriteWeb’

The latest post on ‘ReadWriteWeb’ is titled “Chirpify: Buy, Sell, Donate With Your Twitter Account”. Adam Popescu says, “It was only a matter of time. Tweets are now transactions. A new service called Chirpify has opened Twitter to e-commerce, enabling people to buy, sell, donate, pay and otherwise transact in-stream with their Twitter accounts. It’s... [Read more]

HubPages Fastlane: Take advantage of an established, reliable source of traffic #ad

The Hubpages site, according to Wikipedia, “was launched in August 2006… According to Quantcast, HubPages has become one of the 50 most visited US sites on the Internet.” It has about 200 milllion visitors a year. Marketers ignore Hubpages at their peril. Now, Simon Hodgkinson has launched HubPages Fastlane to help you take full advantage... [Read more]


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