IM NewsWatch, November 22, 2012 - Latest IM News including ‘Get to Know Bing’s Webmaster Guidelines – Website Magazine’ and much more...

November 22nd, 2012 at 3:00 am EDT

IM NewsWatch

Thursday, November 22, 2012

‘Easiest Way To Get Started With Paid Traffic’ – ‘Marketing Con Queso’ Podcast

Michelle MacPhearson and Justin Brooke’s latest podcast episode on ’Marketing Con Queso’ is titled “Easiest Way To Get Started With Paid Traffic”. Michelle grills Justin about his paid traffic strategies since he’s got big fancy media buying clients. He sheds light on some low cost but highly effective ways to get started... [Read more]

‘Coffee and Affiliate Marketing: Perfect Combination’ – ‘Affilorama’ Blog

The latest article on Mark Ling’s ‘Affilorama’ blog is titled “Coffee and Affiliate Marketing: Perfect Combination”. Cecille Loorluis says, “I hate to say this but this is probably the most uninspiredAffilorama Niche Markets post I’ve ever written. My Niche of the Week is coffee and affiliate programs for coffee. I hear a collective... [Read more]

‘10 Ways to Save Time and Energy Blogging’ by Denise Wakeman

Denise Wakeman’s latest blog post is titled “10 Ways to Save Time and Energy Blogging”. Wakeman says, “In an ideal world, our blogging would be done at a leisurely pace out on the front porch or settled into our favorite writing chair. We’d be writing at our most inspired moments and we’d be channeling great writers of the past.... [Read more]

How To Build Your Own Email List quickly and profit from it #ad

In Easy List Building Quick Start, Jonathan Right takes you by the hand and walks you step-by-step from no subscribers on your list to having a huge, strong, responsive list. With a good mailing list, writing e-mails can create cash on demand. Some lists are filled with buyers; others are filled with people looking for something free. Building the right... [Read more]

‘New Board of Directors for the Performance Marketing Association’ by Shawn Collins

Shawn Collins’ latest blog post is titled “New Board of Directors for the Performance Marketing Association”. Collins Says, “The Performance Marketing Association (PMA) has announced their new Board of Directors for 2012-2013. The PMA is a trade association, founded in 2008, by people in the performance marketing industry. Brian Littleton... [Read more]

‘The Social Media Economy Explained – By The Onion [Video]’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “The Social Media Economy Explained – By The Onion [Video]”. Fruzsina Eördögh says, “Social Media is the driving force behind the new economy! Everyone knows that, but what does it mean, exactly? Nobody knows. And that’s okay because in the ideal future, we’ll all be robots anyway. These... [Read more]

‘Facebook Is No Longer a Democracy’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Facebook Is No Longer a Democracy”. Chris Taylor says, “Sorry, democracy fans. The world’s largest virtual nation, a billion citizens strong, just officially became an oligarchy. You probably weren’t even aware of it, but until Wednesday, you had voting rights on Facebook. The site used... [Read more]

Viral Image Hub builds traffic through silly images #ad

There’s a lot of buzz these days over “memes”, pictures with a superimposed text message. Usually they are funny, but sometimes they are profound. These memes can become viral and spread quickly, getting a lot of attention for the site that posted them Now, in Viral Image Hub, Simon Warner shows you how to build your own viral images... [Read more]

‘A Three-Step Approach for Linking Content and Behavior: Measuring Relevancy’ – ‘MarketingProfs’ Blog

Laura Patterson’s latest article on ‘MarketingProfs’ is titled “A Three-Step Approach for Linking Content and Behavior: Measuring Relevancy”. Patterson says, “Almost everyone would agree that content must be relevant. But what is the best way to measure relevancy? Many of the ways are complex, but here’s a simpler, three-step... [Read more]

‘Translation: Understanding Per-word Rates’ – Web Marketing Today

The latest ‘Web Marketing Today’ blog post is titled “Translation: Understanding Per-word Rates”. Rebecca Ray says, “Language translation is a professional service, similar to the ones provided by accountants, lawyers, and designers. However, unlike those services, translation is generally priced by the word, rather than by the hour. In this... [Read more]

‘Get to Know Bing’s Webmaster Guidelines’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “Get to Know Bing’s Webmaster Guidelines”. Michael Garrity says, “The big news in the search engine world this week has been the release of Bing’s Webmaster Guidelines(finally!), which are meant to help the webmasters and publishers get their content found and indexed on the Microsoft-owned... [Read more]

“Instant Cash Genius”: If you need cash now #ad

Matthew Barnett has experience making good cash online in just 24 hours. He shares his secrets with you in Instant Cash Genius. There are many ways to earn your living on the internet. Barnett shows you several in this training: • The right way to promote affiliate products • How to sell online services to offline clients • How to quickly... [Read more]

‘Market Spotlight – Education Offers’ – ‘Offervault Scoop’ Blog

The latest article on ‘Offervault Scoop’ blog is titled “Market Spotlight – Education Offers”. Dustin says, “Education and more specifically College education is an enormous market online. There have been companies that have made millions by promoting educational offers, exclusively. If you’re the kind of marketer that’s interested in... [Read more]

‘When Google analytics doesn’t tell you the whole picture (and what you can do)’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “When Google analytics doesn’t tell you the whole picture (and what you can do)”. Ben Gott says, “We’ve been investigating how and when the free version of Google Analytics uses data sampling to give you information on what’s happening on your website, and what that... [Read more]

‘4 Social Media Controversies Solved? by Jay Baer

Jay Baer ‘s latest ‘Convince & Convert’ blog post is titled “4 Social Media Controversies Solved?. Baer says, “One of my favorite new projects is The Baer Facts, a short weekly video I’m producing with my friends at ExactTarget(a long-time client and provider of amazing interactive marketing software). My pal Kyle Lacy heads up content... [Read more]

Black Friday “Free Workshop” Filling Up fast #ad

Learn why rich people make money while others spend it. $989,832,832 worth. That’s how many eBooks were sold in 2011, and the estimate is that sales will triple in 2012. That’s $3 Billion. Get this workbook and bang out your first Kindle book this weekend, even if it’s only a 20-page report. Here is the FREE “Black Friday... [Read more]

‘The Top 5 Questions to Ask Yourself Prior to Launching Your First Blogger Community’ – ‘SEOmoz’ Blog

The latest ‘SEOmoz’ blog post is titled “The Top 5 Questions to Ask Yourself Prior to Launching Your First Blogger Community”. Melyssa Tweeting says, “The power of blogs is an undisputed precedent here in our online marketing world. If you are amongst the many considering the possibility of starting your own in-house blogger program, here... [Read more]

‘Save Big on Our WordPress Designs and Premise Software Through Monday’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “Save Big on Our WordPress Designs and Premise Software Through Monday”. Brian Clark says, “If you’ve been around Copyblogger for a while, you know we rarely offer general discounts or “coupon codes” for our products. Competing on price is not something we find very smart or appealing. Better... [Read more]

‘Value Proposition: Why do customers act?’ – ‘MarketingExperiments’ Blog

The latest ‘MarketingExperiments’ blog post is titled “Value Proposition: Why do customers act?”. Daniel Burstein says, “Some people waited more than four hours to vote in the recent election. And people camp out in front of Apple stores for the latest iPhone releases. And yet … In most other areas of modern life, any minor delay of inconvenience... [Read more]

Schema Push Button Creates Rich Snippet Schema Content at the Push of a Button #ad

Google rich snippets improve search engine marketing as IM NewsWatch reported yesterday. Marketer Barak Hullman has created a WordPress plugin to easily add them to your listings in search engine results. Hullman’s plugin is called Schema Push Button and it adds graphical elements to your search engine listings so they stand out better. All the... [Read more]

‘Most Shoppers Research Black Friday Sales Online [INFOGRAPHIC]’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Most Shoppers Research Black Friday Sales Online [INFOGRAPHIC]“. Kate Freeman says, “Are you prepared for Black Friday? A new survey released by BFAds.net, a site that lists Black Friday deals in real-time, shows that 51.7% of shoppers said they research Black Friday sales online before they... [Read more]

HubSpot Releases ‘How to Use Twitter for Business’ Guide

HubSpot has released a guide titled “How to Use Twitter for Business”. The HubSpot team says, “42% of Twitter users follow brands or companies – is your business one of them? Maintaining an effective Twitter presence can be a powerful part of your business’ marketing strategy. To help businesses interested in mastering... [Read more]

‘SEO Link Building Made Easy with The HOTH’ by John Chow

John Chow’s latest blog post is titled “SEO Link Building Made Easy with The HOTH”. Chow says, “Since the beginning, link building has been one of the most important cornerstones of any search engine optimization (SEO) campaign. However, the changes brought upon by the Panda and Penguin updates from Google have thrown a wrench into much of”. SEO... [Read more]

Weight Loss Extreme: Clickbank WEIGHT LOSS Niche Affiliate Info #ad

Kevin Byrne has released a fully researched set of keywords and related Clickbank products you can promote. Weight Loss is one of the most competitive niches there is. If you are going to succeed, you’ll have to find sub-niches with low competition. That’s what In Weight Loss Extreme , Byrne gives you all the research data on competition... [Read more]

‘Email Marketing: Video email doubles clickthrough rate for Ragan Communications’ – MarketingSherpa Case Study

MarketingSherpa has released a case study titled “Email Marketing: Video email doubles clickthrough rate for Ragan Communications”. David Kirkpatrick says, “Video is a format that B2B marketers should, at the very least, be consider for inclusion in an overall content marketing strategy. And, producing video content does not have... [Read more]

‘Support Hours: Thanksgiving 2012’ – Aweber Blog

The latest ‘Aweber’ blog post is titled “Support Hours: Thanksgiving 2012”. Amanda Gagnon says, “This Thursday, November 22, we at AWeber will be thankful to spend time with our families and friends in celebration of the Thanksgiving holiday. But while our support offices will be closed, our software is still coming to work (for which we... [Read more]

‘What’s Behind the eBay-Intuit Anti-Compete Agreement?’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “What’s Behind the eBay-Intuit Anti-Compete Agreement?”. Christina Ortiz says, “Last week, the U.S. Department of Justice filed a lawsuit against eBay for a non-competition agreement it had signed with Intuit. The agreement prevents either company from trying to hire someone from the other’s... [Read more]

Book Cover Genius: Professional book covers without a designer #ad

You probably aren’t a designer, graphic artist or pro photographer. You may not even have much skill with images or editing tools. But that shouldn’t stop you from creating professional-looking book covers, even though in the past it was always a bit of a struggle to get a professional-looking book cover. Book Cover Genius is a system that... [Read more]

‘Twitter’s New Image Search Takes Aim At Instagram’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “Twitter’s New Image Search Takes Aim At Instagram”. Adam Popescu says, “Late last week Twitter rolled out a new image search function that previews photos at the top of queries. This improvement has been in the works for some time, and is a step towards a head-to-head battle between Twitter... [Read more]

Reminder- ‘How to Harness Big Data for your B2B CRM Efforts’ MarketingProfs Seminar December 13

MarketingProfs is hosting a seminar with Cyndi W. Greenglass on Thursday, December 13 at 12.00 pm ET. The topic of the seminar is “How to Harness Big Data for your B2B CRM Efforts”. MarketingProfs team says, “What will you learn? What the research shows about brands that are breaking through the clutter How to use content to inspire... [Read more]

‘Facebook to Slow Down After Move to HTTPS [VIDEO]’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Facebook to Slow Down After Move to HTTPS [VIDEO]“. Kenneth Rosen says, “Facebook will load more slowly than usual for North American users after the company begins to roll out HTTPS to users, a move which backtracks from the speed gained with HTTP service. While a more secure connection,... [Read more]

WP Feedback Theme: Lets you deliver profitable reputation management services to clients #ad

Bad reviews online are the bane of local merchants and stores. They don’t know how to meutralize these bad reviews before they drive customers away. They need someone to manage this problem for them. (Not just manage it, actually; they really want someone to solve it.) The fact that makes it harder is (a) there are several review websites that... [Read more]

‘Medium: Why You Should Watch Two Twitter Co-Founders’ New Idea’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “Medium: Why You Should Watch Two Twitter Co-Founders’ New Idea”. Jon Mitchell says, “Keep an eye on Medium. I know it’s one of those mysterious invite-only things, but the posts are open for everyone with a Twitter account to read, and you should really take a look. It’s very easy... [Read more]

‘Facebook Rolls Out New Tracking Options’ – ‘Offervault Scoop’ Blog

The latest article on ‘Offervault Scoop’ blog is titled “Facebook Rolls Out New Tracking Options”. Dustin says, “Facebook is rolling out a new way for advertisers to track the effectiveness of their ads. In addition to their conversion tracking tool you’ll also be able to track via the “View Tags” system. What Do View Tags Do? The view... [Read more]

‘Expert opinion: post-Click Frenzy Australia’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Expert opinion: post-Click Frenzy Australia”. Jake Hird says, “Click Frenzy launched yesterday evening but, as the mainstream press seem to be eager to make noises about, the first few hours were hit by technical difficulties, which many consumers found to be a frustrating... [Read more]

Authority Rank Hijack: Authority sites can boost your SEO #ad

This training, known as Authority Rank Hijack, has stood the test of time. It’s not some new magic bullet. It’s simply solid SEO processes that most sites never use; many have never heard of them. But Joe Finn & Konrad Braun have used them for years. These techniques have survived Panda, Penguin and EMD updates. And Finn and Braun... [Read more]

‘How Big Companies Can Thrive on Risks’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “How Big Companies Can Thrive on Risks”. Jesse Draper says, “Business is inevitably risky. How do large companies manage their financial, operating and even sometimes reputational risk? Shellye Archambeau, CEO of Metricstream and author of Marketing the Works takes her seat on today’s episode... [Read more]

‘Yes, MySpace Is Launching A Spotify Competitor. It Has No Choice’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “Yes, MySpace Is Launching A Spotify Competitor. It Has No Choice”. John Paul Titlow says, “MySpace is planning to get into the music subscription business – because let’s face it, it’s got to do something. The move into music subscriptions has been rumored for quite some time,... [Read more]

‘Why Good Leads Die Young’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “Why Good Leads Die Young”. Rick Faulk & Seamas Egan say, “Leads are the fuel to your sales pipeline. You put considerable effort into developing inbound marketing activities so that your sales teams have a continuous flow of opportunity. Success however, does not come without challenges.... [Read more]

WP Snippets Magic: Make your Search listings stand out from the crowd #ad

Google has implemented something called “Rich Snippets” in their search results. Rich snippets cause extra, attention-getting visual elements, like rating stars, pictures, audio, etc. Listing in search results with a rich snippet get more clicks than plain listings because people are drawn to them. And Yahoo and Bing have also started to... [Read more]

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