IM NewsWatch, May 23, 2013 - Latest IM News including ‘Social media advertising is set to explode – Business Insider’ and much more...

May 23rd, 2013 at 4:00 am EDT

IM NewsWatch

Thursday, May 23, 2013

‘There’s A Huge Flaw In Yahoo’s Monetization Plan For Tumblr’ – Business Insider

The latest article on Business Insider is titled ”There’s A Huge Flaw In Yahoo’s Monetization Plan For Tumblr”. Jim Edwards says, “When we published a leaked copy of Tumblr’s ad sales pitch deck on the day Yahoo acquired the social blogging site, you may have noticed some odd language on the last page: The part... [Read more]

‘Pinterest Now Accounts for 25% of Social Shopping Sessions’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Pinterest Now Accounts for 25% of Social Shopping Sessions”. The Wishpond Blog team says, “Rich Revelance recently analyzed 15 billion shopping sessions between December 2012 and April 2013 to see how social media affects purchases. The new data shows that Pinterest took... [Read more]

‘Twitter Introduces Lead Generation ‘Cards’ to Collect Leads From Tweets’ – HubSpot

The latest article on HubSpot blog is titled ”Twitter Introduces Lead Generation ‘Cards’ to Collect Leads From Tweets”. Ginny Soskey says, “Hold on to your hats, marketers, because we’ve got some exciting news that’s going to transform the way you use Twitter Ads. A little background first: back in June, Twitter rolled... [Read more]

TVStoreClone: Authoritative-looking Amazon affiliate TV store instantly #ad

Coolice has done it again. It’s another of his Amazon affiliate stores that has many well-developed pages of content. This time his niche is televisions, and he calls his store TV Store Clone. With the content he has included, your store can look like a well-established business from day 1. It is fully developed, fully monetized and ready for... [Read more]

‘Basic Checklist for How to Rank in Google Places’ – Web Marketing Today

The latest ‘Web Marketing Today’ blog post is titled “Basic Checklist for How to Rank in Google Places”. Chris Silver Smith says, “How to rank in Google Local Searches, Google Place Search, and Google Maps is mystifying to many small business owners. I’ve tried to cut through the complexity and misinformation with this simple checklist. If... [Read more]

‘Google+ Page Management Comes to Sprout Social’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “Google+ Page Management Comes to Sprout Social”. Pete Prestipino says, “As a regular Sprout Social user, I was pleased as I can be about yesterday’s release of the new Google+ Pages API integration, which gives Sprout’s 10,000 customers the ability to manage Google+ pages. Finally! “Today’s... [Read more]

‘How the “Disrupted Generation” Responds to Marketing' by Jay Baer

Jay Baer ‘s latest ‘Convince & Convert’ blog post is titled “How the “Disrupted Generation” Responds to Marketing?. Baer says, “In the summer of 2012, as I sat around with my colleagues in our conference room one afternoon, we were jolted by an “aha” moment. We realized that the coming of age of the newest generation, the iGen... [Read more]

Mobile GO: Creates a mobile version of any WordPress site #ad

In today’s mobile society, every site needs to look professional when a visitor arrives using a mobile device. Desktop themes generally fail miserably when viewed on a smartphone or tablet. Your site needs to check the device that your visitor is using and present a custom view for that device. Maulana Malik has tackled this problem and has announced... [Read more]

‘Let’s Talk About Why Yahoo Really Bought Tumblr: Native Advertising’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “Let’s Talk About Why Yahoo Really Bought Tumblr: Native Advertising”. Owen Thomas says, “If we needed an event to wake people up to the power of native advertising, it’s surely Yahoo’s $1.1-billion purchase of Tumblr. We’ll be talking about this a lot at AdNatively,... [Read more]

‘14 Twitter Tips and Tricks for Power Users’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “14 Twitter Tips and Tricks for Power Users”. Matt Petronzio says, “Since its launch in 2006, Twitter has evolved from SMS-based status updates to one of the most popular social networks out there. The platform has more than 200 million active users, and odds are you’re one of them —... [Read more]

’15 ways to optimise your evergreen content strategy’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “15 ways to optimise your evergreen content strategy”. Chris Lake says, “Evergreen content can drive plenty of the right kind of traffic to your website over the long term. It is one of the best returns on your investment into content, as it is a gift that keeps on giving, and... [Read more]

You can build smartphone apps; no tech skills needed #ad

No doubt: the smartphone app market is growing by leaps and bounds. And some people are getting rich by providing simple apps that a lot of people like. The problem is that most of us aren’t programmers. Usually, there’s nobody here but us marketers. So what can we do to participate in this opportunity while it is still growing? A well-known... [Read more]

‘Decoding Google’s Referral String’ – ‘SEOmoz’ Blog

The latest ‘SEOmoz’ blog post is titled “Decoding Google’s Referral String (or, how I surviVED Secure Search)”. Tim Resnik says, “With initiatives like Google Secure Search, Universal Search, and Knowledge Graph, it’s becoming increasingly difficult for marketers to figure out how and why they receive Google referrals. It’s... [Read more]

‘How to Nail the Opening of Your Blog Post’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “How to Nail the Opening of Your Blog Post”. Demian Farnworth says, “The opening four notes to Beethoven’s Fifth Symphony are the most popular notes in Western music. Dun dun dun dum … They are stormy. Heroic. Disorienting. Short enough to be remembered. Portentous enough to be memorable. Today... [Read more]

‘Unleashing the Accidental $710,000 Secret Formula’ by John Chow

John Chow’s latest blog post is titled “Unleashing the Accidental $710,000 Secret Formula”. Chow says, “When you take a look around the Internet marketing community, you’ll quickly learn that there is only a small percentage of gurus who are actually making a sizable amount of money while the majority continue to struggle. Some people may... [Read more]

Amazon Luggage PLR Mega Pack: Just in time for travel season #ad

Frank Ayres has just relesed a bundle of Amazon affiliate aids for the luggage niche, Amazon Luggage PLR Ayres is experienced in creating these packages so you can expect him to do it right. He includes: ¦ 10 Custom Written Review Articles with min price of $100, minimum of 4 stars and 10 reviews ¦ Review videos for these 10 products ¦ Product... [Read more]

MarketingSherpa’s ‘Testing: A discussion about SAP’s 27% lift in incremental sales leads‘ Webinar on Replay

MarketingSherpa’s “Testing: A discussion about SAP’s 27% lift in incremental sales leads” webinar replay is available. Daniel Burstein says, “In this MarketingSherpa webinar, we spoke with Shawn Burns, Vice President, Digital Marketing, SAP. Watch his real-world success story about how he built the right team, laid out... [Read more]

‘Content Syndication: How to Find Places to Syndicate Your Content’ by Gail Trahd

Gail Trahd’s latest ‘PLR Health Wizard’ blog post is titled “Content Syndication: How to Find Places to Syndicate Your Content”. Gail says, “You know that content drives the Internet. Articles are an especially important to help boost your search engine rankings and the authority content you produce on your website. You want to syndicate... [Read more]

‘Auto-Responders: Why Trigger-Based Email Will Increase Your Conversions’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Auto-Responders: Why Trigger-Based Email Will Increase Your Conversions”. Chris Hexton says, “Internet marketing research firm MarketingSherpa recently asked online businesses what types of automated emails they send. The results (full chart here) show that outside of... [Read more]

FON Spy Tool helps your site stand out #ad

The success of any marketing campaign depends on the ability to gain “mindshare” for your offer. To do that you need to stand out from the crowd. To stand out, you first need to know where the “crowd” of marketers in your niche are. Jason Parker and Charles Kirkland have just released a tool, called FON Spy Tool, dedicated to... [Read more]

Final Reminder- ‘Seven B2B Marketing Confessions That Will Improve Your Marketing Efforts Now’ MarketingProfs Seminar 12.00 pm ET

MarketingProfs is hosting a seminar with John Wall on Thursday, May 23 at 12.00 pm ET. The topic of the seminar is “Seven B2B Marketing Confessions That Will Improve Your Marketing Efforts Now”. MarketingProfs team says, “With over 20 years in business, presenter John Wall has seen many things: successes, failures, tragedies, and... [Read more]

‘Teens Getting Tired of Facebook Drama, Pew Survey Finds’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Teens Getting Tired of Facebook Drama, Pew Survey Finds”. Vignesh Ramachandran says, “Though Facebook is still the most popular social network among teens, their enthusiasm for Mark Zuckerberg’s network is decreasing, according to new findings from the Pew Research Center. Pew reports... [Read more]

Reminder- ‘Flipping Businesses – How To Buy A Business Using It’s Own Cash‘ Joel Peterson & Mike Warren’s Webinar 3.00 pm EDT

Joel Peterson & Mike Warren are hosting a webinar with on Thursday, May 23 at 3.00 pm EDT. The topic of the webinar is “Flipping Businesses – How To Buy A Business Using It’s Own Cash”. Webinar Details Organizers: Joel Peterson & Mike Warren Topic: Flipping Businesses – How To Buy A Business Using It’s... [Read more]

Virtual presenters for your client sites or your own #ad

There is hardly any persuasion technique that can beat a live human explaining an offer. A new service lets you place a human (US or UK accent or Spanish, French, or Persian) on a client’s site (or your own), looking as though they are standing on your background and presenting the sales message message for the site. It’s called Skoopster,... [Read more]

‘Tapping into the minds of your audience: The psychology of social media’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Tapping into the minds of your audience: The psychology of social media”. Chris Lee says, “Many digital marketers make a common error from the outset when planning their content marketing campaigns. The tendency is to think “what shall we give our audience?” when... [Read more]

‘Ways of Using Content for Marketing’ by Gail Trahd

Gail Trahd’s latest ‘PLR Health Wizard’ blog post is titled “Ways of Using Content for Marketing”. Gail says, “Last week I received another in a series of e-mails asking me how to use the content they receive every month from PLR Health Wizard. The question is completely understandable since each member receives at least 100 articles every... [Read more]

’22% of Salespeople Don’t Want to Make Money’ – HubSpot

The latest article on HubSpot blog is titled ”22% of Salespeople Don’t Want to Make Money”. Rosalia Cefalu says, ““Two roads diverged in the social media wood, and I, I took the one less traveled,” said 21.7% of salespeople. In a recent survey of 511 predominantly B2B sales reps and executives published on A Sales Guy... [Read more]

EZ Review WordPress Plugin: beautiful responsive product review boxes #ad

If you are building an Amazon product review site as an Amazon affiliate, EZ Review WordPress Plugin can get your reviews onto the site in just minutes, 5 minutes according to the developer. You can choose from a wide array of background and text colors for your review boxes to blend in with your site style. You can pull images, review data and star-ratings... [Read more]

Final Reminder- ‘How Mobile Is Transforming the Path to Purchase‘ eMarketer Webinar 1.00 pm ET

eMarketer is hosting a webinar with on Thursday, May 23 at 1.00 pm ET. The topic of the webinar is “How Mobile Is Transforming the Path to Purchase”. Experian team says, “Join eMarketer’s Noah Elkin for an overview of the shifting digital commerce landscape and the information you need to stay connected with increasingly mobile... [Read more]

‘To Blog or Not to Blog?’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Notes From an Intern: To Blog or Not to Blog?”. Nathalie Wilson says, “There are around 152 million blogs, and that number is growing every day. Not only has blogging evolved into a popular pastime, but it has also become integral to many company websites.My first experience... [Read more]

Reminder- ‘Increase Shares, Tweets, Likes, and Pins to Fuel Search and Drive Engagement‘ – Third Door Media Webinar May 30

Third Door Media is hosting a webinar on Thursday, May 30 at 1.00 pm EDT. The topic of the webinar is “Increase Shares, Tweets, Likes, and Pins to Fuel Search and Drive Engagement”. The TDM team says, “Social signals including shares, Likes, Tweets, and Pins are changing where, when, and how people search. Up to 70% of the visitors... [Read more]

Sophisticated backlink building software for SEO #ad

Alex Goad and Maulana T released the latest version of RankBuilder a few days ago. RankBuilder now puts over 3,000 sources of backlinks at your fingertips for ultimate link diversity. With RankBuilder, you can: • Register at thousands of Sites • Post your articles to these sites • Take care of your email creation and verification •... [Read more]

‘Twitter Introduces Two-Step Authentication’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Twitter Introduces Two-Step Authentication”. Pete Pachal says, “Twitter has finally introduced two-factor authentication to more securely protect accounts, the company announced Wednesday. The move comes after a number of hacks of high-profile Twitter accounts, including The Onion, the Associated... [Read more]

‘Is your organisation web-compatible?’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Is your organisation web-compatible?”. Paul Boag says, ““When it comes to the web, organizations are broken”, at least that is what Jonathan Kahn says in his A List Apart article and I have to say I agree with him. After all, you don’t have to look far to see there... [Read more]

‘Why Social Media Advertising Is Set To Explode’ – Business Insider

The latest article on Business Insider is titled ”Why Social Media Advertising Is Set To Explode”. Josh Luger says, “It’s not difficult to understand the lure of social media advertising. Social networks like Facebook and Twitter are daily destinations for millions of consumers. Increasingly, their ad products offer targeting... [Read more]

Anthony Tilley’s Rapid Income Funnel: online success blueprint #ad

Anthony Tilley spent 14 years in the IM business searching for something (anything) that would earn him a living. [Read more]

‘Twitter’s Lead Generation Card Now Live For Selected Brand Advertisers’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Twitter’s Lead Generation Card Now Live For Selected Brand Advertisers”. Matt McGee says, “After testing a lead-gen capable tweet internally, Twitter has now expanded the product to a select few brand advertisers — and more will, no doubt, be able to access the... [Read more]

‘Google Chrome Can Now Talk Back to You’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Google Chrome Can Now Talk Back to You”. Pete Pachal says, “You can now talk to your computer, kind of like you would a person — that is, if you’re running Google’s Chrome browser. The conversational search abilities that Google showed off last week at its I/O developer conference... [Read more]

‘If Google+ Is Good, Why Does Google Force It On Us?’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “If Google+ Is Good, Why Does Google Force It On Us?”. Matt Assay says, “Google really, really wants us to like Google+. Google is embedding Google+ into each of its products, making it increasingly difficult to use its services without embracing the Google+ borg, whether you want to or not. Judging... [Read more]

‘Google+ Unveils Redesign for Mobile Web’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Google+ Unveils Redesign for Mobile Web”. Anita Li says, “Less than a week after Google+ unveiled a redesign for desktop, the social network is also getting overhauled on the mobile web. In a post on its official G+ page Tuesday, the service said that posts now appear as “cards”... [Read more]

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