IM NewsWatch, March 27, 2013 - Latest IM News including ‘Google's Tool to Calculate Mobile ROI – Mashable’ and much more...

March 27th, 2013 at 3:38 am EDT

IM NewsWatch

Wednesday, March 27, 2013

‘Facebook Exchange Gains “Page Post” Ads, Puts Retargeting In News Feed’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Facebook Exchange Gains “Page Post” Ads, Puts Retargeting In News Feed”. Danny Sullivan says, “Facebook Exchange — Facebook’s ad network that allows advertisers to “retarget” ads to Facebook users — is expanding into Facebook’s prime real estate, the... [Read more]

‘The Evolution of Modern Marketing Automation [Infographic]’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “The Evolution of Modern Marketing Automation [Infographic]”. Verónica Maria Jarski says, “Marketing has been around as long as people have been. In fact, author Dan Pink has called people’s ability to sell a “fundamental human quality” (head over to the Marketing Smarts... [Read more]

‘Should I buy a “make money online product”’ – ShoeMoney Blog

Jeremy Schoemaker’s latest blog post is titled “Should I buy a “make money online product””. Schoemaker says, “Yesterday I made a post for people looking for the magic bullet. A lot of the post made the point about how you don’t need money to try to make money online. With what I said people are probably thinking that they should never... [Read more]

Page One Plugin 2.0: automated SEO for your WordPress site #ad

Time is running out on the sale to celebrate the announcement of version 2.0 of the Page One Plugin. This software: • Installs 17 SEO-enhancing, traffic-building plugins on your site, These 17 plugins don’t cost you anything, and this setup saves you lots of manual work. • Optimizes your settings so these plugins work effectively • Builds... [Read more]

Shawn Collins’ ‘Traffic Sources That Could Help Grow Your Business’ Webinar on Replay

Shawn Collins’ ‘Traffic Sources That Could Help Grow Your Business’ webinar is on replay. Collins says, “I presented a webinar called Traffic Sources That Could Help Grow Your Business last week, and now it’s ready to replay on video. I shared how I found traffic sources that helped grow my business and how they could help... [Read more]

‘Introducing the 7 Minutes in Affiliate Heaven Podcast with Shawn Collins’ by Shawn Collins

Shawn Collins’ latest blog post is titled “Introducing the 7 Minutes in Affiliate Heaven Podcast with Shawn Collins”. Collins Says, “I have started up a new podcast called 7 Minutes in Affiliate Heaven, where I will go over what’s happened in the past week in affiliate marketing in just 7 minutes. In the inaugural epidode (listen to 7 Minutes... [Read more]

‘AffiloTools Easter Egg!’ – ‘Affilorama’ Blog

The latest article on Mark Ling’s ‘Affilorama’ blog is titled “AffiloTools Easter Egg!”. Jonathan Love says, “Hello all! Remember those new AffiloTools dashboard redesigns I told you about a few weeks ago? Just a quick easter egg for your weekend – the first of those design/usability changes is now available! If you log into AffiloTools,... [Read more]

10 yr old girl’s winning promotion for her Kindle book #ad

Rob Howard is acquainted with this girl and her family, and helped them market her book. To be fair, he says she is a great writer with a lot of potential – and her parents support her in a lot of ways (for example, they offered their eyes to help her edit it). So don’t think this technique will turn junk into gold. You need to have a good... [Read more]

‘“Letter From Germany” — Lead Management Reaches Its First Summit’ – ‘The Forrester Blog’

The latest article on ‘The Forrester Blog’ is titled ““Letter From Germany” — Lead Management Reaches Its First Summit”. Peter O’Neill says, “Peter O’Neill here and welcome to another “Letter from Germany” post where I highlight something important for you about B2B marketing in Germany. Last week I attended the first... [Read more]

‘How Will the Social Web Monetize the Uptick in Visual Content?’ – HubSpot

The latest article on HubSpot blog is titled ”How Will the Social Web Monetize the Uptick in Visual Content?”. Jamie Thompson says, “Remember the kindergarten exercise, show and tell? Well, based on its more mobile-friendly News Feed redesign, it appears Facebook will now be more show than tell. Or, to be more precise, it will... [Read more]

‘High-Impact Link Prospecting From Zero’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “High-Impact Link Prospecting From Zero”. The ‘Website Magazine’ team says, “There’s nothing more discouraging to a digital professional than seeing their website’s link profile remain stagnant, as in no steady upward growth, not even an occasional burst of activity. Building... [Read more]

AzonHunter: New WP plugin builds affiliate income #ad

Jean Paul is the lead software developer at http://ActionPHP.com. He has developed other products for marketers, and now with AzonHunter he says he is offering you a tool that will increase your Amazon affiliate commissions dramatically (and passively.) The old proverb says that the 3 most important contributors to business success are location, location... [Read more]

‘What Twitter Can Learn From Google About Tracking Tweets That Go Viral’ – Business Insider

The latest article on Business Insider is titled ”What Twitter Can Learn From Google About Tracking Tweets That Go Viral”. Simply Zesty says, “With Twitter and Pinterest showcasing their new and updated analytics features recently, a lot of the focus has been on how to ensure your content reaches as large a group as possible. While... [Read more]

‘How to Set up Google+ for Your Business in 3 Easy Steps’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “How to Set up Google+ for Your Business in 3 Easy Steps”. Brian Patterson says, “Businesses are increasingly turning to SEO techniques and content creation to increase their online presence and boost business. Among the various strategies for search engine optimization is the... [Read more]

‘Flipboard: Now You Can Publish Your Own “Magazine”’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “Flipboard: Now You Can Publish Your Own “Magazine”". Brian S Hall says, “The news-reading app Flipboard announced a major update — one that, among other things, allows users to create their own personalized “magazines” for public viewing. Although “allow” might... [Read more]

Adsense Micro Niche Sites done for you with guaranteed earnings #ad

The Expert SEO Services team has re-opened their service of building Adsense websites for marketers. They are building Adsense Micro Niche Sites that are robust (not a bare-bones site) and they guarantee that your site will earn money for you. The sites they build for you come with: • Carefully chosen keyword used by people hungry for solutions, getting... [Read more]

‘Google Introduces Tool to Calculate Mobile ROI’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Google Introduces Tool to Calculate Mobile ROI”. Todd Wasserman says, “Google on Tuesday gave businesses a tool to measure their return on investment for mobile ad spending. The company’s Full Value of Mobile Calculator is designed to let marketers keep tabs on sales leads in the... [Read more]

‘The end of channels: how digital experiences trump shiny objects’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “The end of channels: how digital experiences trump shiny objects”. Dave Wieneke says, “Digital tools now reach across companies (from sales to support) and across the entire customer experience. This span is making running digital channels as silos increasingly costly and... [Read more]

‘SEO Finds In Your Server Log’ – ‘SEOmoz’ Blog

The latest ‘SEOmoz’ blog post is titled “SEO Finds In Your Server Log”. Tim Resnik says, “As SEOs, we use all sorts of tools to glean insight into technical issues that may be hurting us: web analytics, crawl diagnostics, and Google and Bing Webmaster tools. All of these tools are useful, but there are undoubtedly holes in the data. There... [Read more]

Epic Software Service: A service to attract webmasters and marketers to your site #ad

You can promote your site virally by offering a URL shortening service. Give away this service; it’s good for your business because when people shorten URLs with you, the URLs look like http://yoursite.com/theirtag. Everywhere they use their URL your site is mentioned, so your fame spreads by their actions. Doug Precht has created a script that... [Read more]

‘3 Gamification-Lite Examples You Can Pull Off (Today)’ – Aweber Blog

The latest ‘Aweber’ blog post is titled “3 Gamification-Lite Examples You Can Pull Off (Today)”. Amanda Gagnon says, ““We do not stop playing because we grow old, we grow old because we stop playing.” - Benjamin Franklin Since 2010, businesses have been increasingly adding game-like elements to their marketing campaigns. Viewers can participate,... [Read more]

‘The Key to Creating Content that Resonates with Your Audience’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “The Key to Creating Content that Resonates with Your Audience”. Beth Hayden says, “A tuning fork vibrates at a particular pitch when you strike it against a hard surface. It emits a pure tone that musicians can use to tune their instruments (like violins and guitars). One job you have as... [Read more]

Experian Announces 2013 Digital Marketer Report and Webinar Series

Experian has announced the 2013 Digital Marketer Report and Webinar Series. The Experian team says, “In today’s world, life is the channel. As consumers seamlessly navigate between devices throughout their day, marketers must put their customers at the center of everything in order to provide relevant and personalized experiences that empower... [Read more]

How to write a top-quality article in 30 minutes #ad

Trevor Dumpleton is an example of someone who creates products quickly. Since the first of the year, he has created 24 products and OTOs. Using his approach to quickly turning out new material, he has created How to write a top-quality article in 30 minutes or less. Dumbleton starts with the challenge of finding a good topic to write on. Then the next... [Read more]

‘Websites That Work’ – Ali Brown’s Video

Ali Brown has released a video titled “Websites That Work”. Ali says, “In this video, you’ll learn how your website can: attract new clients to your products or services establish yourself as an expert in your field deliver irresistible content that engages your audience showcase your products to close the sale on the... [Read more]

Download: HubSpot’s ’16 Companies from “Boring” Industries Creating Remarkable Content’ Collection

HubSpot has released a free collection titled “16 Companies from “Boring” Industries Creating Remarkable Content”. The HubSpot team says, “When we talk to companies about the practice of creating content to help attract new business, one of their number one concerns is that their products or services are not interesting... [Read more]

‘Triggered Messaging Triggers Positive Results’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “Triggered Messaging Triggers Positive Results”. Allison Howen says, “Triggered messaging is the newest trend in email, because a new report from Epsilon reveals that this marketing technique has seen 73 percent growth year over year. In fact, the Q4 2012 Email Trends and Benchmark report... [Read more]

Plus Commander: 135 million active participants make this a super traffic source #ad

That’s what Google Plus offers. In fact, Google Plus Now has over 500 million users in total, 150 million users (approx) joined in the last 3 months. Google Plus is at the center of Google’s strategy, and savvy marketers will get familiar with it because, for example, information posted in it ranks well in Google search results. Plus Commander... [Read more]

‘Facebook Testing Exchange Ads in the News Feed’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Facebook Testing Exchange Ads in the News Feed”. Todd Wasserman says, “Facebook is launching a “small alpha test” in which it will serve up Facebook Exchange ads in users’ News Feeds, the company announced on Tuesday. Introduced last fall, Facebook Exchange [FBX] ads are... [Read more]

Reminder- ‘Creating A 6 Figure SEO Business‘ Alex Becker’s Webinar March 28

Alex Becker is hosting a webinar on Thursday, March 28 at 2.00 pm EDT. The topic of the webinar is “Creating A 6 Figure SEO Business”. Webinar Details Organizer: Alex Becker Topic: Creating A 6 Figure SEO Business Day/Date: Thursday, March 28 Time: 2.00 pm EDT – Time Zone Converter Register for webinar details. ‘Creating A 6... [Read more]

‘Five examples of local PPC best practice’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Five examples of local PPC best practice”. Graham Charlton says, “Local search is becoming increasingly important as consumers look to find information about the products and services near to them. For example, 81% of UK smartphone internet users have looked for local information... [Read more]

CB Solar Power Sensation V2: easy way to enter a niche #ad

More and more people are interested in solar energy as the prices drop and it becomes competitive with other forms of electricity generation. This is a big, and growing, niche, and there’s money to be made by someone. To address the burgeoning market, Eleanor Ruse has released her latest affiliate marketing package, CB Solar Power Sensation, that... [Read more]

‘How to Conduct a Competitive SEO Audit to Outrank Industry Rivals’ – HubSpot

The latest article on HubSpot blog is titled ”How to Conduct a Competitive SEO Audit to Outrank Industry Rivals”. Rebecca Churt says, “A lot of marketers are interested in keeping tabs on their competitors’ search engine optimization (SEO). And it makes sense — whether you’re just starting out with SEO or have... [Read more]

Reminder- ‘How to Make $100,000 in 60 Minutes‘ Lance Tamashiro’s Webinar March 28

Lance Tamashiro is hosting a webinar on Thursday, March 28 at 2.00 pm EDT. The topic of the webinar is “How to Make $100,000 in 60 Minutes”. Webinar Details Organizer: Lance Tamashiro Topic: How to Make $100,000 in 60 Minutes Day/Date: Thursday, March 28 Time: 2.00 pm EDT – Time Zone Converter Register for webinar details. ‘How... [Read more]

Reminder- ‘Turning Routine Touchpoints into Marketing Opportunities‘ – IBM Webinar 1.00 pm EST

IBM is hosting a webinar on Wednesday, March 27 at 1.00 pm EST. The topic of the webinar is “Turning Routine Touchpoints into Marketing Opportunities”. Webinar Details Organizer: IBM Speakers: Michelle Miller, Director Enterprise, NICE Systems, Clint Oram, CTO and Co-founder, SugarCRM and Tadd Wilson, Principal Consultant, Toshiba... [Read more]

My Video Blueprint, part 2: Build you business on free video traffic #ad

Videos are a “natural” for role of traffic generation because people get interested in them quickly and remember the ones they saw for a long time. And nearly half the viewers take action on the videos they see. Anthony Devine and his partner, who goes by the name “Lyfe Lyte”, have taken an in-depth look at how to make videos... [Read more]

‘Flipboard 2.0: Now With Pinning, People Tagging, Search and Ecommerce’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Flipboard 2.0: Now With Pinning, People Tagging, Search and Ecommerce”. Lauren Indvik says, “If there were two things missing from earlier versions of Flipboard, it was the ability to 1) bookmark content and 2) have conversations about it. Those are two features the Palo Alto, Calif., startup... [Read more]

‘Here’s Why Nobody In Social Media Marketing Is Making Big Money — Yet’ – Business Insider

The latest article on Business Insider is titled ”Here’s Why Nobody In Social Media Marketing Is Making Big Money — Yet”. Jim Edwards says, “Marin Software’s IPO was a huge success, raising $150 million. But it may be time to ask how much more investment money ought to be pouring into social media marketing. Marin... [Read more]

‘Using Podcasts to Enhance Your Social Media Strategy’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Using Podcasts to Enhance Your Social Media Strategy”. Genia Stevens says, “If you’re looking for a creative way to add life to your text-based content, podcasting might be the tool you’re looking for. Podcasts are multimedia digital files posted on the internet for downloading... [Read more]

WP Stealth Note: Better engagement with your visitors #ad

Available at 11 AM EDT, a new simple WordPress plugin (1) makes your visitors “like” you more, (2) gets you more Google traffic and (3) boosts your profits. George Katsoudas, the developer of many WordPress plugins, is offering WP Stealth Note WordPress Plugin at a discount beginning at 11 AM. Katsoudas noticed that he wasn’t getting... [Read more]

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