IM NewsWatch, June 24, 2015 - 'Seriously helpful SEO tips for WordPress – Econsultancy' and much more...

June 24th, 2015 at 9:53 am EDT

IM NewsWatch

Wednesday, June 24, 2015

‘How to Get Your First 1,000 Real Facebook Fans’ – HubSpot

Lindsay Kolowich says, “Congratulations! You’ve joined tens of millions of other businesses around the world by creating a Facebook Page for your business. (And if you haven’t yet, click here for a SlideShare tutorial.) At this point, perhaps you’ve familiarized yourself with the layout of a Facebook business Page.Maybe you’ve... [Read more]

‘More Eyeballs, Please: Easy-to-Implement Content Marketing Tactics’ – ‘Business.com’ Blog

Kristin Hovde says, “Creating a successful B2B content marketing strategy is easier said than done; many marketers have different views on what works and what doesn’t. Eighty-six percent of digital marketers are using content as a way to educate and inform their audience, according to MarketingProfs. If you aren’t seeing results from your... [Read more]

‘Facebook imagines a world in which you actually click on ads in your newsfeed’ – ‘Mashable’

Patrick Kulp says, “By most measures, Facebook is winning at serving you lots of colorful, blaring ads every time you check your newsfeed on your smartphone. The social network now pulls in nearly three quarters of its revenue from smartphone and tablet ads, and nearly half a billion of its users log in exclusively from phones and tablets. So... [Read more]

Video Retargeter increases your profits on sales campaign #ad

Racehel Rofé has been selling online for years, and she has been creating products to help other online marketers for almost as long. She has just released new software that gets more sales without needing to increase your visitors. She calls it Video Retargeter. Retargeting is a recent trend in online marketing. When someone looks at a product on... [Read more]

‘Seriously helpful SEO tips for WordPress’ – ‘Econsultancy’ Blog

Christopher Ratcliff says, “Whether a brand new blogger or a seasoned writer, WordPress is one of the most popular and versatile content management systems (CMS) available. You can set up a quick, good-looking, fully-hosted blog using one of its many templates, or you can get into the world of self-hosting and coding to build your own professional... [Read more]

‘Add These 12 Content Marketing Tools to Your Startup’s Arsenal’ – ‘Entrepreneur’ Blog

Aaron Agius says, “High-quality content can help your startup build a recognizable brand, increase your email list and acquire new customers. The challenge isn’t understanding why you should invest in content marketing, but how. I could spend hours explaining content marketing statistics, giving numerous examples of successful content marketing... [Read more]

‘Brainstorm and Execute Killer Content Ideas Your Audience Will Love’ – MOZ Blog

Isla McKetta says, “A fantastic idea is the heartblood of any content campaign or project. Excitement around an idea is what sustains you through the (sometimes) long slog of creation, and it’s part of what gets your audience to share, share, share. Putting time and energy into a bad idea is a waste of your resources and has the potential... [Read more]

Build your info product business with PLR Ninja #ad

Tim Brydges is offering a package of 25 PLR e-books (he calls it PLR Ninja) in marketing and technical niches, such as: • Copywriting • Blogging • PHP programming • Forex • Traffic Generation • and 20 more. You can customize these e-books with your own name and logo, and you have ghost-written products you can sell as your... [Read more]

‘5 New Ways to Take Your Pinterest Marketing to the Next Level’ – ‘Copyblogger’ Blog

Beth Hayden says, “Pinterest is the “little engine that could” of social networking platforms. Earlier this year, Pinterest raised $367 million in additional venture capital funding, and the company is now valued at $11 billion. And as the Pinterest user base keeps expanding, the platform is rolling out new changes that could be highly profitable... [Read more]

‘How to make better use of time of day in targeted advertising’ – ‘Econsultancy’ Blog

Sebastian Gutierrez says, “Every marketer knows that the key to an effective advertising campaign is reaching the right person with the right message at the right time. And as every advertiser (of a certain age) knows, this used to be so much easier when people lived homogenous, predictable lives. Today targeting is complex. Today advertisers... [Read more]

‘The Art of Working Between Your Comfort Zone and Your Panic Zone’ – ‘Copyblogger’ Blog

Rainmaker team says, “Today’s guest on Hack the Entrepreneur wasn’t always an entrepreneur. He attended Harvard and worked in investment banking at Goldman Sachs, did policy work for the National Economic Council at the White House, and political organizing for the Service Employees International Union. Then he gave it all up to become an... [Read more]

Track visitor actions on your WordPress site #ad

"Knowledge is power"; it's as true today as it was hundreds of years ago. Marketers need to know how people are using their sites. It's how you know what's working and what isn't.... [Read more]

‘Why ccTLDs Should Not Be an Automatic Choice for International Websites’ – MOZ Blog

Liam Curley says, “There are many articles on domain structure for international sites. Many, if not all, recommend the use of ccTLDs due to the geo signals they send to Google; but I’ve read very few articles that substantiate this type of claim with any research or evidence. Is this recommendation outdated? With every passing year, Google... [Read more]

’14 Tools to Track Key Performance Indicators for Your Business’ – ‘Business.com’ Blog

Scott Gerber says, “Key Performance Indicators (KPIs) measure how effective your company is at achieving its goals, so it’s important to find a high-performance software that gives you a comprehensive look at your overall business—not just individual departments. Young Entrepreneur Council (YEC) is an invite-only organization comprised... [Read more]

‘3 Ways to Make FOMO Work for Your Ecommerce Company’ – HubSpot

Ted Ammon says, “Fear of missing out, or FoMO, is a very real emotion that has gripped the world. From the ability to keep up with live news and friends’ social feeds to making purchases from wherever we are, the internet has both created that fear and given us ways to appease it. As annoying as the term may be by now, the fact is the phenomenon... [Read more]

In just 2 Hours, Brainstorm Your Next Million Dollar Idea #ad

That's the offer Simon Hodgkinson and Jeremy Gislason make in 'Million Dollar Brainstorm'. They believe that with their guidance you can turn one solid idea and one intense weekend into One Million Dollars... [Read more]

‘The most powerful data is the data you already own: new report’ – ‘Econsultancy’ Blog

Stefan Tornquist says, “Marketers are under enormous pressure to turn data into customer knowledge, competitive advantage and ultimately profit. Our brand new report The Promise of First-Party Data examines the opportunities in the proprietary data they already have (or should have). For years, third-party data has been the mainstay of digital... [Read more]

‘4 Easy-to-Use Tips to Get People to Click on Your Headlines’ – ‘Entrepreneur’ Blog

Matei Gavril says, “It’s a shame that writing great copy doesn’t necessarily translate to page views. In fact, writing great copy in and of itself will rarely take you far. If people aren’t “buying” the headline, they won’t click: You may have written War and Peace, but your copy will simply languish in digital purgatory,... [Read more]

‘Forrester’s 2015 Social Depth Platforms Wave Sets The Bar For The Next Generation Of Branded Communities’ – Forrester

Kim Celestre says, “After much anticipation, our 2015 Social Depth Platform Wave was published today. Our evaluation shows how much vendors’ solutions have progressed since our first SDP Wave in 2013. When we first introduced “social depth” as a technology category in 2013, vendors were just beginning to build out their... [Read more]

Start Your Own Video-based Training Membership #ad

Having a membership site, where people pay to be members, can bring you ongoing income and can smooth out the normal ups and downs of a marketer's life... [Read more]

 

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