Wednesday, July 24, 2013

Shawn Collins’ latest blog post is titled “Affiliate Nexus Tax Law Battle Might Go to the U.S. Supreme Court”. Collins Says, “Amazon and Overstock have filed an application to petition the US Supreme Court to hear their case against the state of New York, challenging its affiliate nexus tax law, according to the Performance Marketing Association (PMA). Amazon... [Read more]

The latest post on ‘ReadWrite’ is titled “Not Pinterested, Thanks: Get Your Own Damn Taste”. Adriana Lee says, “Making money from social media is tricky business. When it comes to profiting off what people share, there’s a line between tasteful and tacky, between inspired and creepy. Although Pinterest is proceeding cautiously... [Read more]

The latest article on ‘MarketingProfs’ is titled “The Most Effective B2B Lead Generation Methods”. Ayaz Nanji says, “The most effective methods for generating B2B sales leads are outbound marketing (telemarketing, virtual/remote sales), event marketing (tradeshows, webinars, and seminars), and online marketing (email newsletters, websites,... [Read more]

In May, Matt Cutts warned that Google is cracking down on “backlink spam”, the practice of spreading irrelevant backlinks aound the web by adding spam to a forum, wiki or social site. Marketers need more dependable methods of raising their search engine rank. Recognizing this direction, Peter Garety started working on a process to improve... [Read more]

The latest article on ’Marketing Land’ is titled “Publish With Passion: Let Your Content Find An Audience”. Matt Jessell says, “There’s a great expression sometimes used in business: “A camel is a horse designed by committee.” I don’t have anything against camels, of course, but I do agree with the underlying... [Read more]

The latest post on ‘Mashable’ is titled “How to Use Tabs in Gmail”. Amy-Mae Elliott says, “Gmail‘s inbox has changed again. To help you navigate the changes, we’ve taken a closer look at the service’s new customizable tabs. Designed to make your inbox more approachable, tabs organize your incoming mail into categories,... [Read more]

The latest ‘Econsultancy’ blog post is titled “Flat web design and skeuomorphism: the pros and cons”. Robert Yardy says, “Flat web design and skeuomorphism are two design approaches that could not be more different. In terms of opposites we’re talking a level equal to Take That vs. Slipknot, Barcelona FC vs. Accrington... [Read more]

Recently, James Renouf realized the Google Plus holds significant opportunities for marketers. Most people are aware of it but the small elite cadre of marketers are capitalizing on it. He created G + Monetizer to show you how to be a part of that small group of G+ expert marketers. By getting familiar with it now, you can be well ahead of marketers... [Read more]

The latest ‘Aweber’ blog post is titled “Advanced Email Marketing: Beyond The Basics”. Amanda Gagnon says, “Gmail recently reorganized inboxes into several tabbed spaces. Like Outlook’s Clean Sweep or Gmail’s already-existing Priority Inbox, it’s one more way to divide incoming emails into categories. One of those tabs is “Promotions,”... [Read more]

The latest MOZ blog post is titled “Influencing Social Awesomizers with Personalized Content”. Jon Morris says, “Earning a mention by a social “awesomizer,” someone with with hordes of followers and a powerful voice in their industry, can boost even the most niche business to the forefront of social buzz. Our recent experiment shows... [Read more]

The latest post on ‘Copyblogger’ Blog is titled “Why B2B Brands Need to Create Long-Form Content”. Michael Brito says, “Brands must learn to master the art of short-form storytelling. Technology enables it; and consumer attention spans demand it. Whether if be a 6 to 15 second video, a single photo, or 140 characters of usefulness, there’s... [Read more]

Many local merchants don’t even realize they have a reputation management problem. And if they know about their problem, most don’t know what to do about it. This creates a marketing opportunity for consultants who can identify the businesses with the problem and offer them a solution. Luther Landro has just asnnounced Local Business Lures:... [Read more]

MarketingSherpa has released a case study titled “Email Personalization: 750% higher CTR and more revenue for e-commerce site”. Adam Sutton says, “”Personalized” emails do not always have to target a person. Marketers can “animalize” them and see great results. This flash sale website for dog owners targets... [Read more]

Denise Wakeman’s latest blog post is titled “Put Your Stake in the Marketing Position Ground”. Wakeman says, “Look at many marketing campaigns and you might find one is pretty much the same as the other. There’s no major distinction between them. To achieve the outcomes you desire, and stand out in the consumer’s mind, you must put a stake... [Read more]

The latest ‘Econsultancy’ blog post is titled “Rich media mobile ads are four times as effective as banner ads: report”. David Moth says, “Rich media mobile ads are up to four times as effective as standard banner ads in terms of clickthrough rate, according to a new report from Opera Mediaworks. The study also found that... [Read more]

WebHostingInsight.com has collected current coupon offers from well-known respected hosting companies. If you use their coupons you can get a better deal than the general public gets. Hosts include Hostgator, MidPhase, FatCow, BlueHost and more. For the best deals, after you scan the home page, be sure you click on the coupons tab to see what the latest... [Read more]

The latest post on ‘ReadWrite’ is titled “Flipboard Gets Back To Its Web Roots”. Owen Thomas says, “Mike McCue was a pioneer of the modern Web, a veteran of browser maker Netscape Communications. So it was something of a shock in 2010 when he came out with Flipboard, a news-reading app that bypassed the Web altogether in favor of... [Read more]

The latest article on ’Marketing Land’ is titled “Ways You Need To Beef Up Your Social CRM Program”. Andy Lombard says, “Like every good marketer, you probably have an active social media marketing plan aimed at connecting with customers and attracting prospects. No doubt, you’ve collected friends, followers and likes... [Read more]

The latest article on ‘MarketingProfs’ is titled “Web Versus Mobile Analytics [Infographic]”. Verónica Maria Jarski says, “Consumers on desktop computers and consumers on mobile digital devices demonstrate different behaviors, so why do companies insist on using Web analytics to measure mobile users? The following infographic by Medio makes... [Read more]

Yesterday Mark Dulisse introduced version 2 of his single WordPress theme that builds a complete sales website: SalesPress Pro It is a complete Sales Page System, but it is more. It includes template Pages for all sales-related needs: • Video Sales Pages • Content Pages • Membership Pages • Squeeze Pages • Webinar Registration... [Read more]

Jason Keath is hosting the ’Social Fresh WEST 2013′ event in San Diego, California on August 22-23. Key speakers of ’Social Fresh WEST 2013′ are CC Chapman, Christi McNeill, Kevin Doohan, Sarah Evans, Chuck Hemann, Jason Miller and more. Jason says, “You asked for it, so we’re coming back to San Diego. Social Fresh... [Read more]

This is our last chance to tell you about MarketingSherpa’s webinar on Wednesday, July 24 at 2.00 pm EDT. The topic of the webinar is “Social Media: How one company operationalized social for replicated worldwide success”. The MarketingSherpa team says, “On July 24, 2013 at 2:00 p.m. EDT, you’ll learn from real-life experiences... [Read more]

The latest post on ‘Copyblogger’ Blog is titled “Heading to SMX East? Here’s How to Save $400”. Sonia Simone says, “Are paid search or SEO important parts of your content marketing strategy? If so, you’ll want to take a look at Search Marketing Expo — SMX East — taking place in New York City from October 1-3. Register before... [Read more]

Kevin Docherty has been working on a tool to improve communications between site visitors and site owners. Today’s visitors become irritated when they can’t get their questions answered. Making it easy for the visitor to contact you when something is unclear to them is key to building loyal clients. Docherty has just released WP Connect,... [Read more]

The latest post on ‘Mashable’ is titled “LinkedIn Introduces Sponsored Updates for Companies”. Seth Fiegerman says, “LinkedIn is taking another page from the playbooks of Facebook and Twitter with its latest ad product. LinkedIn introduced Sponsored Updates on Tuesday, which will let the more than 3 million companies on the social... [Read more]

The latest post on ‘ReadWrite’ is titled “How Facebook Blew Its Chance To Become A Real Development Platform”. ReadWrite Editors say, “Back in 2007, Mark Zuckerberg unveiled Facebook Platform to developers, promising that it would allow them to build applications that could tap Facebook’s social graph, access its users, and essentially... [Read more]

Gail Trahd’s latest ‘PLR Health Wizard’ blog post is titled “Are you Looking for “Done for You” Business and Website?”. Gail says, “Have you cracked the code yet? Do you know what the code is? It is NOT a special software, video series or easy button. But it IS special, done in a series of actions and really is easy when you know what... [Read more]

RJ Ritchie was an unemployed carpenter looking for a new job. He decided to try his hand at internet marketing, helping local businesses create an online presence. For five years he has made a success of his new business. He shows us how he did it in Local Biz Training, a guide for a Small Business Marketing Consultant, helping local businesses get... [Read more]

HubSpot has released a free guide titled “How to Use Landing Pages for Your Business”. The HubSpot team says, “Landing pages are an essential piece of any well-crafted, effective inbound marketing strategy. Picture these pages as landing pads for the numerous prospects that visit your website. Whether you’re looking to generate... [Read more]

The latest ‘Econsultancy’ blog post is titled “Maximizing conversion with micro persuasion”. Arjan Haring says, ““It’s the little details that are vital. Little things make big things happen.” John Wooden I am a big fan of the micro-conversion vs. macro-conversion discussion (go team micro!). Coming from a behavioral... [Read more]

Experian is hosting a webinar on Wednesday, July 31 at 1.00 pm EDT. The topic of the webinar is “eHow: Using consumer insight to enhance content offerings and attract sales”. Experian team says, “Reaching today’s hyper-connected consumer requires a strong, data-driven mobile plan. During this webinar, learn the latest research... [Read more]

Is your site viewed as an authority in your niche? Being an authority makes all the difference in your ranking. And your ranking makes all the difference in your sales. In Authority Revolution, Josh Precht shows you how to build up your site to authority status. Precht has created a step by step game plan on becoming authoritative. He has taken the... [Read more]

ClickTale has released “Giant Book of Form Optimization”. The ClickTale team says, “This book is worth a boatload of money for your business. One of the mostcomprehensive e-books ever written about form optimization is now available for free! Packed with useful insights, tips and advice, this book is a must have for any experts... [Read more]

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