IM NewsWatch, January 29, 2013 - Latest IM News including ‘15 Strategies To Get More Shares For Your Content – Marketing Land’ and much more...

January 29th, 2013 at 3:00 am EDT

IM NewsWatch

Tuesday, January 29, 2013

‘Six Principles of Great Content Brands’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “Six Principles of Great Content Brands”. Doug Kessler says, “You’ve probably noticed that there’s an awful lot more content out there this year than there was last year. Project similar growth in the next year or two, and you’re looking at an Atlantic-and-a-half of new content,... [Read more]

‘Report: Google+ Now 2nd-Biggest Social Network Worldwide’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Report: Google+ Now 2nd-Biggest Social Network Worldwide”. Matt McGee says, “Google+ has passed Twitter and is now the second-biggest social platform worldwide with 343 million active users. That’s according to a recent report that, frankly, has some confusing claims... [Read more]

‘Why You Need More Than One Web Site’ – MySmallBiz University Video

The MySmallBiz University team has published a video titled “Why You Need More Than One Web Site”. James Maduk says, “It’s the very first thing that I noticed about successful small business marketers – almost every single one of them had more than one web site. They were owners of multiple domains. I’m not talking about two... [Read more]

Whiteboard Videos for marketing consultants grab attention and keep it #ad

You’ve seen them, videos with a hand writing quickly on a whiteboard to create a pithy message. They are intriguing. It’s hard to stop watching them. Now, Kim (a.k.a. Ms Motivation) has created 12 of them aimed at local businesses, showing thiem the importance of a mobile-friendly website and implicitly urging them to hire you to build one... [Read more]

‘Link Building – How is it different for affiliates?’ – ‘Affilorama’ Blog

The latest article on Mark Ling’s ‘Affilorama’ blog is titled “Link Building – How is it different for affiliates?”. Padd Moogan says, “I want to address the perceived difference between the strategies used by affiliate marketers and merchants. In researching this post, I read a number of other blog posts and a number of presentations... [Read more]

‘Our Survey Shows That B2B Marketers Are Still Stuck In Their Product Marketing Comfort Zone’ – ‘The Forrester Blog’

The latest article on ‘The Forrester Blog’ is titled “Our Survey Shows That B2B Marketers Are Still Stuck In Their Product Marketing Comfort Zone”. Peter O’Neill says, “Effective content marketing is now critical to B2B marketers’ success because useful content accelerates potential buyers along their journey, writes Peter O’Neill.... [Read more]

‘The Story of Your Success was Not Over Exaggerated!’ by Gail Trahd

Gail Trahd’s latest ‘PLR Health Wizard’ Blog post is titled “The Story of Your Success was Not Over Exaggerated!”. Gail says, “I am so excited about how 2013 is progressing for you! After my last post I learned that some people are really anticipating the changes in 2013, while others are a bit stuck. Rod wrote about the strategies he’s... [Read more]

Video Jacker – 7 Day Sale in full swing #ad

Now, through February 8, you can get Video Jacker for a 65% discount. This new software converts videos on YouTube, Vimeo, Facebook (in fact, any MP4 video) into a viral marketing tool for you. This software (hosted on the Video Jacker servers) lets you add “buy now” or any of the other 26 included calls to action to these videos. Things... [Read more]

‘5 Proven Ways to Get Inspiration for Your Digital Products' – ‘The Future of Ink’ Blog

The latest article on ‘The Future of Ink’ blog is titled “5 Proven Ways to Get Inspiration for Your Digital Products?. Sue Painter says, “If you’re a creator of digital products you know that keeping abreast of what people are looking for is critical. Otherwise, you can create digital products all day long, and while the quality of what... [Read more]

‘7 Must Have Features If You Sell Products Online’ – ‘Entrepreneurs-Journey’ Blog

The latest ‘Entrepreneurs-Journey’ blog post is titled “7 Must Have Features If You Sell Products Online”. Yaro Starak says, “Last year I did a lot of online shopping, more shopping than I have ever done before. I suspect if you’re a net addict as I am, you spent more online last year than ever before too. According to Comscore, over $43.2... [Read more]

‘Ping Your Blog to Increase Traffic’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Ping Your Blog to Increase Traffic”. Mike Alton says, “Each time you create a new blog post, there are a number of things you need to do. The post needs to be shared to your appropriate social networks and groups, and you may want to consider sending a link to some customers... [Read more]

CPA Quantum: Training from the master; over 1000 sold #ad

Gaugher Choudhry has made a name for himself in the CPA (cost per action) arena. For 15 years, he has been practicing online marketing and has earned millions through CPA. He has also taught many others how to do what he does. Now, Choudhry’s training is distilled in his new course, CPA Quantum. The foundation of successful CPA marketing is getting... [Read more]

‘LinkedIn: Beyond the Profile and Into the Future of Digital Marketing‘ ‘Business 2 Community’ Webinar February 6

‘Business 2 Community’ is hosting a webinar on Wednesday, February 6 at 2.00 pm ET. The topic of the webinar is “LinkedIn: Beyond the Profile and Into the Future of Digital Marketing”. The ‘Business 2 Community’ team says, “Not long ago, social media was considered a passing fad, useful only to teenagers with too much time... [Read more]

‘4+ Ways to Engage with Twitter’s Vine Videos’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “4+ Ways to Engage with Twitter’s Vine Videos”. Allison Howen says, “Social networks can sometimes feel like a jungle, so Twitter decided to add a vine to the mix (not literally, of course). Vine is Twitter’s new mobile service that allows users to capture and share short, six seconds... [Read more]

‘The Amazon Effect: The U.S. Has 59% Of All Android Tablets Worldwide’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “The Amazon Effect: The U.S. Has 59% Of All Android Tablets Worldwide”. Dan Rowinski says, “In the smartphone world, Android’s dominance has been built on the strength of its overseas deployment. On a global basis, Android controlled 68.4% of smartphone shipments in 2012. It would be natural to assume... [Read more]

WP Bullseye customizes your site content based on visitor location #ad

If you want your site’s visitors from Dallas to see the Dallas Cowboys name in your banner while People from Miami see the Dolphins and people in New York see the Jets, check out WP Bullseye. Now you can add location customization to any of your banners. This has a subtle influence on visitor behavior. They see you as more attuned to their specific... [Read more]

‘Pinterest Tests New Look — But Will You Even Notice?’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Pinterest Tests New Look — But Will You Even Notice?”. Samantha Murphy says, “Pinterest announced it’s testing a new look among a small group of users to make it easier to find what you’re searching for on the site. The company aims to improve a few key components, such as making... [Read more]

‘Twitter prepping launch of advertising API: report’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Twitter prepping launch of advertising API: report”. Patricio Robles says, “Last year, Facebook went public in what was one of the most highly-anticipated and, as it turned out, disastrous IPOs of all time. In the past several months, the world’s largest social network... [Read more]

‘The SEO of Responsive Web Design’ – ‘SEOmoz’ Blog

The latest ‘SEOmoz’ blog post is titled “The SEO of Responsive Web Design”. Kristina Kledzik says, “Will Critchlow announced back in November that Distilled’s blog was updated with a new responsive design, but it occurred to me recently that we never went into the specifics of why responsive web design is so great. It’s been a... [Read more]

Joint Venture Code: Recruiting Affiliates To Promote Your Offers #ad

Affiliates, people who promote your product on a commission basis, can expand your sales rapidly- if you know how to find them and cultivate them. Adrian Niculescu has put together joint ventures and affiliate marketing arrangements for years. Now, in Joint Venture Code, he shows the rest of us how to get JV partners and affiliates for our own businesses. This... [Read more]

‘10 Ways to Write Good Copy’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “10 Ways to Write Good Copy”. Demian Farnworth says, “Writing effective copy is both an art and a science. It’s an art because it requires creativity, a sense of beauty and style — a certain aptitude, mastery and special knowledge. Artistic advertising allows you to create content marketing... [Read more]

‘How To Be The Go-To Expert – Part 2’ by John Chow

John Chow’s latest blog post is titled “How To Be The Go-To Expert – Part 2”. Chow says, “This is part two (read part one here) of my new blogging series on how to become the go-expert in whatever field you choose to blog about. I’m not sure how many parts there will be, but I do know the series will help you greatly in presenting yourself... [Read more]

‘The Marketing Approach That Sells Without “Selling”’ – Aweber Blog

The latest ‘Aweber’ blog post is titled “The Marketing Approach That Sells Without “Selling””. Amanda Gagnon says, “You may already be familiar with the idea of content marketing: putting awesome content out on the web to draw people to your web site or social pages. If you are, read on, and we’ll talk about how you can create the best... [Read more]

List Ka-Ching: secrets to monetizing your mailing list #ad

Alessandro Zamboni has learned to make a superior income from a small list. He puts that knowledge into List Ka-Ching, his guide to list monetization. In this detailed guide, he explores: • How to use his included squeeze page template to build your list • How to bring in fresh leads for your list • How to avoid angering your list by... [Read more]

‘Credibility: 9 elements that help make your marketing claims more believable’ – ‘MarketingExperiments’ Blog

The latest ‘MarketingExperiments’ blog post is titled “Credibility: 9 elements that help make your marketing claims more believable”. Daniel Burstein says, “Lance Armstrong cheated. Manti Te’o didn’t have a girlfriend. Heck, a Subway footlong isn’t even 12 inches long. Face it — we live in a fairly uncredible age. Which is, of course,... [Read more]

Download: Janrain’s ‘Best Practices in Online Registration’ White Paper

Janrain has released a free white paper titled “Best Practices in Online Registration”. The Janrain team says, “A common objective for a website is to convert an anonymous visitor to an engaged and active registered user. The challenge is to make this process easy for the visitor while still obtaining valuable demographic information... [Read more]

’15 Strategies To Get More Shares For Your Content’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “15 Strategies To Get More Shares For Your Content”. Courtney Seiter says, “You can’t help but feel that little rush of jealousy when you see a just-average piece of content getting tons of shares, likes and tweets. What’s that post got that yours doesn’t? Your... [Read more]

3 for 1 List Building Bundle: From a man with a list of over 100,000 #ad

Coby Wright has lists totaling over 100,000 that he can market to at will. That does a lot for his income. He has written and recorded training material so we can discover his secrets. Wright has bundled three of his popular list-building products into the new 3 for 1 List Building Bundle, covering all aspects of list-building: • Autoresponder... [Read more]

‘The four Ps of content marketing’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “The four Ps of content marketing”. Xavier Izaguirre says, “Content marketing is everywhere. As people are increasingly using online conversations as their digital identity, the best strategy for consumer brands to engage with their audiences with is to create content they... [Read more]

‘6 SEO Mistakes Small Businesses Need to Avoid’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “6 SEO Mistakes Small Businesses Need to Avoid”. Ebrar Khan says, “I have been working in the SEO industry now for almost five years now. While working with large companies I also always worked with small companies, for free or paid. The reason I work with them is because I personally... [Read more]

‘Is Facebook Down? Facebook Affected By Regional Outage’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “Is Facebook Down? Facebook Affected By Regional Outage”. Taylor Hatmaker says, “We’ve grown to know Twitter’s fail whale pretty well at this point – and Tumblr seems down half as often as it’s up… but Facebook? Facebook doesn’t just go down – not often, anyhow. As... [Read more]

Commission Champion: a proven YouTube traffic generation system #ad

No matter what your niche, YouTube is a potent marketing tool. People are going to YouTube daily, looking for information on thousands of niche topics. Scott Cyrus started experimenting with YouTube in his own marketing some time ago and gradually developed a no-cost system that generates traffic for his affiliate offers. Then, a while back, he documented... [Read more]

‘The Future of Community Management’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “The Future of Community Management”. Meghan Peters says, “Community management has come a long way since the first Community Manager Appreciation Day in 2009. We’re interacting with our audiences in new formats and on new platforms, such as Instagram and Pinterest. Our online conversations... [Read more]

‘E-Commerce Email: Converting the Customer’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “E-Commerce Email: Converting the Customer”. Allison Howen says, “Cart abandonment is among the most frustrating problems that e-commerce merchants face, and unfortunately, it happens way too often. In fact, 80 percent of online shoppers have placed an item in a shopping cart and left the... [Read more]

‘5 Big Tech Companies That Are Killing It On Facebook’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “5 Big Tech Companies That Are Killing It On Facebook”. John Paul Titlow says, “It’s taken for granted these days that if you run a business, you need to be on Facebook. And while any monkey can click the “Create Page” button, it takes a smart strategy to wind up with the kind of... [Read more]

My Recommended Posts WP Plugin: better audience engagement #ad

Keeping visitors on your site is key for increasing your opt-ins and sales. After they have poked around and learned what your site is really about, they start to know, like, and trust you. If they read an article they like, they naturally wonder if you have more on that topic. Josh Precht has just released My Recommended Posts, a plugin that makes... [Read more]

‘Lead Generation Isn’t Everything: You Need a Sales Rock Star!’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “Lead Generation Isn’t Everything: You Need a Sales Rock Star!”. Stephen Guidetti says, “Various forms of marketing can generate leads for you. But, leads are not the only ingredient of the secret sauce you need: You need someone to convert those leads into sales. You need a sales rock... [Read more]

‘50 Simple Ways To Improve Your Web Content’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “50 Simple Ways To Improve Your Web Content”. Matt Brennan says, “The web is a competitive place. All it takes is a simple Google search to come to that realization. The important thing in today’s world is to know how to stand out in a crowd. One great way to do that is to... [Read more]

‘The rise of (not provided). Is Google making it impossible to measure natural search ?’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “The rise of (not provided). Is Google making it impossible to measure natural search ?”. Martin Dinham says, “It’s reasonable that the average organic search engine marketer is feeling fairly embattled in recent times. Not only are they under assault from the increasingly... [Read more]

Squidoo Templates Package for Amazon affiliates #ad

Leiif Aurumson has done a great favor to marketers who use Squidoo. This Squidoo Templates Package makes beautiful and functional Squidoo pages, particularly for Amazon affiliates. Squidoo gives your marketing a boost since Google looks at Squidoo as a high authority site. Promoting Amazon products in a Squidoo page (Squidoo calls one of these pages... [Read more]

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