IM NewsWatch, August 21, 2013 - Latest IM News including ‘17.4% of Global Web Traffic Comes Through Mobile – Mashable’ and much more...

August 21st, 2013 at 4:03 am EDT

IM NewsWatch

Wednesday, August 21, 2013

‘Why Google should put their money into better AdWords reps and not upsell reps’ – ShoeMoney Blog

Jeremy Schoemaker’s latest blog post is titled “Why Google should put their money into better AdWords reps and not upsell reps”. Schoemaker says, “Now, I’m not a newbie when it comes to pay per click advertising. I’ve been doing it for years on a variety of platforms, and have a pretty good instinct when it comes to what works and what doesn’t,... [Read more]

‘Build Your B2B Brand With A Little Help From The Stars’ – ‘The Forrester Blog’

The latest article on ‘The Forrester Blog’ is titled “Build Your B2B Brand With A Little Help From The Stars”. Sheryl Pattek says, “I was fortunate to take an extended vacation this summer to visit my daughter who is serving in the Peace Corps in Madagascar, with a stop in South Africa and Victoria Falls on the way. Although you... [Read more]

‘In Depth Articles in Google Search Results’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “In Depth Articles in Google Search Results”. Pete Prestipino says, “Google’s new in-depth articles feature, released early this month (Aug. 2013), promises to increase digital visibility for those that take content development seriously. The aim in providing (perhaps better said as... [Read more]

Mobile Money site: done for you, so you can profit #ad

George Robinson has just announced his site building service, Your Mobile Money Site. Robinson has posted a video showing how you can have him build a mobile website that uses Amazon commissions to build an online business. This service solves a problem that many Amazon affiliate sites have; they don’t have a version optimized for mobile devices. Through... [Read more]

‘Top 3 Alternatives to Google’s Keyword Research Tool’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Top 3 Alternatives to Google’s Keyword Research Tool”. Sam Lowe says, “Unfortunately for everyone doing keyword research, Google is taking down their Adwords Keyword Tool, which many of us have been using and loving for quite a while. It’s unclear exactly when this is... [Read more]

‘Email Newsletter Benchmarks: Open Rates, CTRs, Subject Lines’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “Email Newsletter Benchmarks: Open Rates, CTRs, Subject Lines”. Ayaz Nanji says, “Email newsletters with short subject lines (4-15 characters) had the highest average open rate (15.8%) last year, according to MailerMailer‘s annual Email Marketing Metrics Report. Longer subject lines... [Read more]

‘Facebook Ad Clicks Rose 16.4 Percent, Conversions Up 56.9 Percent In Q2 [Study]‘ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Facebook Ad Clicks Rose 16.4 Percent, Conversions Up 56.9 Percent In Q2 [Study]“. Ginny Marvin says, “Facebook advertising is continuing to show strong results for advertisers. That’s according toKenshoo Social which released its Q2 review of Facebook advertising... [Read more]

WP Sonic Impact: Attract visitors to stay on your site #ad

Grabbing and keeping the attention of your visitors isn’t easy. You have just a few seconds (not minutes; seconds) to make a favorable impress so the visitor will decide to stay a while. Adam Jackson known as “ajacko”, has just released a new WordPress plugin to create pop-ups with a difference: • They are unblockable by pop-up... [Read more]

‘Facebook Aims To Simplify Sharing, Ad Targeting With Android Apps’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “Facebook Aims To Simplify Sharing, Ad Targeting With Android Apps”. Selena Larson says, “Today Facebook announced a major update to the Facebook SDK for Android intended to further simplify the process of letting users share news and updates from outside apps, while also beefing up support... [Read more]

‘Twitter OAuth: Everything You Need to Know’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Twitter OAuth: Everything You Need to Know”. Denise Lu says, “A hacker allegedly leaked the login information of 15,000 Twitter accounts Tuesday, but not by obtaining the passwords. Instead, the hacker reportedly accessed the tokens from third-party accounts. Immediately, Twitter and media... [Read more]

‘Showrooming is on the rise: stats’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Showrooming is on the rise: stats”. Graham Charlton says, “More are more consumers are using their mobiles for ‘showrooming’, checking prices and product information while shopping in stores. According to JiWire’s Mobile Audience Insights Report for Q2... [Read more]

AMZ Video Rush: Get your affiliate videos ranked #ad

Noel Cunningham wants you to know he can help you get more traffic, more rankings, more clicks and more sales with his new AMZ Video Rush. Cunningham has found a way to get product review videos ranked well in Google. If you have had trouble getting your affiliate sites ranked well, your YouTube video has a much better chance, particularly, says Cunningham,... [Read more]

Final Reminder- ‘Strategies for Using Social Data to Improve Digital Marketing‘ StrongView Webinar 2.00 pm EDT

This is our last chance to remind you about StrongView’s webinar on Wednesday, August 21 at 2.00 pm EDT. The topic of the webinar is “Strategies for Using Social Data to Improve Digital Marketing”. The StrongView team says, “Marketers have a plethora of data at their fingertips to aid in creating relevance for their customers.... [Read more]

‘The Go-to Guide to Creating Email Newsletters People Actually Read’ – HubSpot

The latest article on HubSpot blog is titled ”The Go-to Guide to Creating Email Newsletters People Actually Read”. Ginny Soskey says, “Most marketers have been there — you’re sitting around a conference room, trying to figure out how to best engage leads and customers, sell more product, or just “stay top-of-mind” for... [Read more]

‘Amazing Correlation Between Google +1s and Higher Search Rankings’ – MOZ Blog

The latest MOZ blog post is titled “Amazing Correlation Between Google +1s and Higher Search Rankings”. Cyrus Shepard says, “This year’s Search Ranking Factors Study showed a very strong correlation between Google +1s and higher rankings, and there’s a compelling reason why. Google+ was built for SEO, and is far better optimized for... [Read more]

How to create a membership Site #ad

Mark Salmon just announced a href=”http://jvz1.com/c/3281/56576″>Membership Millionaires Bootcamp, to show you how to create a profitable membership site. As you might guess, it’s delovered on a membership site, itself. In fact, “bootcamp” is actually an understatement. Besides taking you through the process is training... [Read more]

‘Email Marketing: 7% repurchase rate for brick-and-mortar store welcome email’ – MarketingSherpa Case Study

MarketingSherpa has released a case study titled “Email Marketing: 7% repurchase rate for brick-and-mortar store welcome email”. Adam Sutton says, “Email marketing typically supports online sales and occasionally helps brick-and-mortar stores. However, as companies push to integrate channels into a seamless experience, some are using... [Read more]

‘3 Ways Content Creators Can Diversify their Way to a Bigger Paycheck’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “3 Ways Content Creators Can Diversify their Way to a Bigger Paycheck”. Linda Formichelli says, “You’re a content marketer. I get that. But have you thought about leveraging your writing skills and topic expertise into other kinds of gigs that can bring in revenue? Diversification is... [Read more]

‘2013 India Digital Future in Focus‘ – comScore Webinar 2.00 pm EDT

comScore is hosting a webinar on Wednesday, August 21 at 2.00 pm EDT. The topic of the webinar is “2013 India Digital Future in Focus”. comScore team says, “The webinar covers keytrends in web usage, social media, online video, search, travel and e-commerce shaping the digital landscape in India. Exciting data nuggets include: India... [Read more]

Proven Conversions: Ways to make more money on your site #ad

For one week only, Dan Lew is offering his Proven Conversions training for just $9. His regular price is $67, he says. In this training, you will discover 28 strategies to improve your conversions, making visitors into customers.Everyone has been tested and proven, Lew says. The nice things about improving your conversions is that you don’t need... [Read more]

Final Reminder- ‘5 Content Strategies to Convert Leads to Sales‘ – Web Marketing Today Webinar 2.00 pm EDT

This is our last chance to tell you about Web Marketing Today’s webinar on Wednesday, August 21 at 2.00 pm EDT. The topic of the webinar is “5 Content Strategies to Convert Leads to Sales”. The WMT team says, “The first step of a successful lead-generation program is to obtain your prospects’ names and email addresses. But,... [Read more]

‘Mobile Internet Time Now Exceeds PC — comScore’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Mobile Internet Time Now Exceeds PC — comScore”. Greg Sterling says, “StatCounter will tell you that in the US, at this moment, 15.8 percent of web traffic is coming from mobile devices. Given that there are roughly 150 million smartphones in the country that seems... [Read more]

‘An Email Marketing Conundrum: Permission vs. Forgiveness’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “An Email Marketing Conundrum: Permission vs. Forgiveness”. Karen Talavera says, “You’ve probably heard the saying, “It’s better to ask for forgiveness than permission.” All too often I hear from marketers and business owners—those either just starting their email... [Read more]

Email Secret Weapon: Top email subject lines improve opens #ad

Well-known Atlanta marketer, Matt Bacak, has just released his collection of attention-getting subject lines that he calls his Email Secret Weapon. He includes 1001 subject lines that he has tested against other subject lines in A-B tests. These are the winners he is offering you. Tweak and adapt them any way you need to; bend them so they apply to... [Read more]

‘Would Facebook Users Pay For An Ad-Free Experience?’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Would Facebook Users Pay For An Ad-Free Experience?”. Rachel Parker says, “If you’ve ever seen the movie Idiocracy, you get a sense for how I see Facebook these days. In Mike Judge’s 2006 peek at a dystopian future, advertising has literally taken over every facet of life.... [Read more]

‘17.4% of Global Web Traffic Comes Through Mobile’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “17.4% of Global Web Traffic Comes Through Mobile”. Zoe Fox says, “People around the globe are accessing the web via their smartphones more often than ever. So far in 2013, 17.4% of web traffic has come through mobile, representing more than a 6% increase since 2012 when 11.1% of traffic came... [Read more]

‘How To Test A New Idea or Concept? Experiment!' – ‘The Future of Ink’ Blog

The latest article on the ‘The Future of Ink’ blog is titled “How To Test A New Idea or Concept? Experiment!?. Laura West says, “Do you want toexplore a new concept, idea or philosophybut you aren’t sure if it will fly? Maybe you have this “crazy thought” that youcan’t get out of your headbut you keep stopping in your tracks? Do you... [Read more]

’30+ powerful adjectives and verbs for eye-catching headlines’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “30+ powerful adjectives and verbs for eye-catching headlines”. Chris Lake says, “It has been a long-standing belief of mine that writers need to create headlines that sell, in order to persuade people to click. A descriptive headline isn’t good enough, despite what the... [Read more]

‘Why Sales Is Going Inbound: Introducing Signals’ – HubSpot

The latest article on HubSpot blog is titled ”Why Sales Is Going Inbound: Introducing Signals”. Brian Halligan says, “I started my sales career back in the 90s, and to this day, I still consider myself a salesperson. It’s in my blood. And I still enjoy working with prospects, or just jumping in to give a hand on an occasional demo... [Read more]

‘FTC becoming more aggressive on misleading advertising practices’ – ShoeMoney Blog

Jeremy Schoemaker’s latest blog post is titled “FTC becoming more aggressive on misleading advertising practices”. Schoemaker says, “Chances are you have never heard of the “Undertaking Spam, Spyware, And Fraud Enforcement With Enforcers Beyond Borders Act of 2006,” an addition to the Federal Trade Commission’s (FTC) enforcement statute... [Read more]

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