How to correct costly Facebook ads mistakes - IM NewsWatch Newsletter, December 1, 2020

December 1st, 2020 at 5:05 am EDT


 

IM NewsWatch

Tuesday, December 1, 2020

Strategies to Make Google Algorithm Work for You

Content Marketing Institute contributor Jodi Harris has published an article highlighting some useful strategies to make the Google algorithm work for you. She says, “In a recent conversation with CCO magazine, Paxton explains Google’s latest moves and outlines an approach to help you deliver the kinds of content experiences searchers want to... [Read more]

How to Correct Costly Facebook Ads Mistakes [Video]

Effective Facebook advertising can help you to reach your target audience and make more sales online. Well-designed ads can help you to get better ROI. Social Media Examiner has published a new video ‘How to Correct Costly Facebook Ads Mistakes’ featuring Tara Zirker. The SME team says, “Are your Facebook ads getting rejected? Wondering... [Read more]

Five Steps to Creating Instagram Guides

Instagram guides are designed as a way to create single resources around any specific topic or product. With Instagram guides, you can reach out to the target groups to promote your products and services. Social Media Examiner’s Jenn Herman has published a five-step guide to creating Instagram guides for your business. Herman says, “Instagram... [Read more]

BuzzPress: earn passive, recurring income (well, almost passive) #ad

I wouldn't want to be completely passive. My mind and my body need exercise. Mental muscles as well as physical muscles need to be challenged or they will go flabby. My wife spent 6 weeks in bed with COVID-19, and now she has to rebuild her strength. When it comes to earning a living, it's nice to not be tied to a desk or a factory floor, or a shop or store. On the other hand, it's good to keep involved in your business, just don't get tied down... [Read more]

SEOs Driving Impact Outside of SEO [Podcast]

Searchmetrics has published a new episode of the Voices of Search podcast titled ‘SEOs Driving Impact Outside of SEO’ featuring Tyson Stockton & Alan Turner. The Searchmetrics team says, “Join host Ben as he concludes Search Insights Week with Searchmetrics’ VP of Services Tyson Stockton and VP of Sales (Americas) Alan Turner.... [Read more]

A Unique Type of Content That Will Generate You 100,000 Visitors Per Month [Video]

Neil Patel has published a new video ‘A Unique Type of Content That Will Generate You 100,000 Visitors Per Month’. He says, “If you want to rank on Google, you have to create content. As Bill Gates once said, content is king. But how do you rank higher than the competition and get tons of traffic when everyone’s creating the... [Read more]

Increase Your Followers on Instagram Today [Video]

Sue B. Zimmerman has published a new video ‘Increase Your Followers on Instagram Today’ to help you grow your Instagram followers. She says, “Follower count is not how you measure your success on instagram™ – it’s merely a “vanity metric.” The true measure of success (if your goal is to drive consistent sales) is how... [Read more]

Big Audio Club: Marketer's Premium Audio Library #ad

If you need audio content for your marketing (for example, to use as packground music in ads and in videos), check out Big Audio Club, just released by SuperGoodProduct. Audio contributes to the engagement viewers feel for your content. That's why it is so carefully used in TV and movies. It can give your marketing content a boost, too... [Read more]

Make Money Blogging: From Zero to $1,000-Plus per Day [Video]

Entrepreneur magazine has published a new video ‘Make Money Blogging: From Zero to $1,000-Plus per Day’ featuring Jeff Rose. The Entrepreneur team says, “Jeff Rose started blogging to stand out as a financial advisor but is now earning most of his income from his website. In this video, he talks about the lessons he learned to monetize... [Read more]

Three Strategies to Take Your Marketing Campaigns to Next Level

With a unique and strong strategy, you can make the most from your marketing campaigns. And content plays a very important role in making your campaigns more impactful. Entrepreneur magazine contributor James Jorner has shared three ways to improve your marketing campaigns by keeping them content centered. He says, “If your content can solve a... [Read more]

The Content Experience Approach that Doubled Our Traffic During the Pandemic, December 4 [Webinar]

Content Marketing Institute is hosting a webinar ‘The Content Experience Approach that Doubled Our Traffic During the Pandemic’ on Thursday, December 4 at 1.00 pm ET. The CMI team says, “In this webinar, you’ll learn how a “Content Experience” approach to their marketing effectively led Rock Content to double their traffic to... [Read more]

LinguaScribe: 108 languages, 322 realistic voices, automatic translation #ad

Translating your website, videos, and other content from your native language to another language can expand your business in dramatic ways. For example, around the world, there are many people who have learned English as a second language, but there are many more who have not... [Read more]

How to Use Competitor Analysis for Your Marketing Strategy, December 1 [Webinar]

SEMrush is hosting a webinar ‘How to Use Competitor Analysis for Your Marketing Strategy’ on Tuesday, December 1 featuring Tristam Jarman and Aaron Dicks. The SEMrush team says, “In the current online marketing landscape, it’s not enough to rely on channel-specific intelligence to run a single-channel activity such as PPC advertising,... [Read more]

Rethinking Content Delivery in a Digital-First World, December 3 [Webinar]

Content Marketing Institute is hosting a webinar ‘Rethinking Content Delivery in a Digital-First World’ on Wednesday, December 2 at 2.00 pm ET. The CMI team says, “It’s time to rethink traditional content delivery methods, and start connecting with our audiences on their terms. In a digital-first world, people want engaging, dynamic... [Read more]

Improve Your Content Performance with These Emotion-Based Headlines

To improve your content impact, you need to connect with your audience. Emotional connection helps you to move closer to your audience and influence them. Copyblogger’s Sonia Simone has shared 10 emotion-based headlines that will work for you. She says, “Emotional benefits are critical to persuasive copy, but how do you naturally incorporate... [Read more]

ProfitEnigma: Create Product. Get Traffic. Make Sales. #ad

ProfitEnigma is launched today. Using it, you can start selling your own unique products online, such as: 100% unique eBooks and information products; video courses and training; SEO and backlinks services; Deluxe graphics packs; website design... [Read more]

Copyblogger Shares Podcast Topics Listeners Love

Podcasting is one of the best ways to grow your online reach and establish authority. It also helps you to promote your products and services. Copyblogger contributor Tim Stoddart has published an article highlighting the podcast topics that listeners love. He says, “If you currently have no audience, potential listeners will probably ask why... [Read more]

Image Link Building [Video]

MOZ has published a new episode of Whiteboard Friday video ‘Image Link Building’ featuring Britney Muller. The MOZ team says, “Last week, we took you into the future with SEO expert Britney Muller to explore link prospecting in 2021. This week, we’re going back in time — all the way to 2017 — for her concrete advice on... [Read more]

Create Digital Experiences That Engage, December 11 [Webinar]

Content Marketing Institute is hosting a webinar ‘Create Digital Experiences That Engage’ on Friday, December 11 at 1.00 pm ET. The CMI team says, “Take a look at your inbox on any given day, and you likely have multiple emails promoting a virtual event. While this uptick in webinars and virtual conferences has presented professionals... [Read more]

List Genius: Fast, easy list building and monetization #ad

You know that building your mailing list is the key to a durable inline business. Selling a single product to a customer will not build a business for you. You need to build a relationship, not just sell a product. List Genius by Rob Ainge, solves this network of problems for you. It builds your list, builds relationships and all the while, it sells products... [Read more]

How This Company Is Disrupting Content Consumption [Video]

Entrepreneur magazine has published a new video ‘How This Company Is Disrupting Content Consumption’ featuring Yaniv Gilad. The Entrepreneur team says, “If you’re looking to learn something new when you go online, or you want to feel happier, Yaniv Gilad’s app Listory can help. As co-founder and CEO, Gilad says his team wanted... [Read more]

Six Common YouTube SEO Mistakes You Need to Avoid

SEO plays a vital role in gaining more visibility for your YouTube video content. With a strong SEO strategy, you can enhance your video marketing efforts. IMPACT contributor Zach Basner has shared published an article highlighting six YouTube SEO mistakes you should avoid. He says, “If you want your videos to be found at all, you must understand... [Read more]

Everything You Should Know about Earned Media

Earned media refers to publicity gained through advertising, or owned media, which refers to branding. It is promotion and coverage awarded by outside agencies or publications. Ahrefs contributor Si Quan Ong has shared seven ways to benefit from earned media. He says, “Earned media is what every business strives for, and there are two main reasons... [Read more]

6-Step Guide to Doing Keyword Research for SEO

Effective keyword research can help you to improve your SEO performance and increase website visitors. Ahrefs contributor Tim Soulo has published a 6-step guide to help you perform keyword research for SEO. Soulo says, “Keyword research also helps you to answer questions like: How hard will it be to rank for this keyword? How much traffic am... [Read more]

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