Google has published the first episode of ‘Ads Decoded Podcast’ titled ‘What Google Analytics is doing to win back advertisers’.The Google Ads team says, “Let’s face it, the transition to GA4 wasn’t easy. If that hurdle has left you feeling disconnected from your data, this episode is the re-introduction you... [Read more]

Search Engine Journal contributor Brooke Osmundson has published an article highlighting four reasons why your Google Ads clicks are down and what you need to do.She says, “A click drop in your Google Ads account can feel like the floor just moved under your account.Not because clicks are considered more of a vanity metric. But because most... [Read more]

WordPress has announced the launch of wp-playground, a new AI agent skill designed to run WordPress via the Playground CLI.On ‘What the Playground skill does’, WordPress’ Brett McSherry says, “When launched, the skill starts WordPress and detects where the current code should live inside a WordPress install. For example, it... [Read more]

ShowcaseAI turns photos and products into talking avatars, product demos, cinematic showcases, AI ads, and virtual try-ons — all in minutes.It is being launched today.There’s a 10:00 EST Launch Webinar here: ShowcaseAI Launch Webinar.The launch webinar will show you how to create AI-generated videos to sell products/services and (if you... [Read more]

Assessing AI visibility is crucial to understand how brands appear in AI-driven search results, recommendations, and answer engines. It helps organizations adapt content and strategy to stay discoverable as user journeys increasingly bypass traditional search listings.Search Engine Land... [Read more]

Effective marketing measurement is essential to understand what truly drives results, optimize budgets, and improve ROI across channels. In a data-rich, AI-powered landscape, clear metrics turn insights into smarter decisions and sustainable growth.MarTech has published a new video, ‘Struggling... [Read more]

Behavioral data for search captures how users interact with content—clicks, dwell time, scroll depth, and engagement signals—to understand intent more accurately. Search engines and AI systems use this data to refine rankings, personalize results, and deliver more relevant experiences.MOZ has published... [Read more]

The Creativio AI 2.0 Prelaunch Webinar: today @ 10:00 AM EST. During the webinar, you will have the chance to invest in this new AI-based creativity tool (at early bird pricing).Creating visuals that captivate and convert shouldn’t require a full production team—or a huge budget. If you run an agency or business that depends on high-quality product... [Read more]

Large Language Models (LLMs) are advanced AI systems trained on vast amounts of text to understand, generate, and analyze human language with high accuracy. They power applications like chatbots, content creation, coding assistance, and intelligent search across industries.MarketingProfs has published an article answering the question,... [Read more]

Content creativity is essential to cut through digital noise, capture attention, and emotionally connect with increasingly distracted audiences. In an AI-driven, saturated content landscape, originality... [Read more]

This is a reminder for the Conductor webinar on February 3, 2026.AI and search in 2026 will move beyond keywords to understanding intent, context, and conversational queries across platforms. Search engines will act more like answer engines, rewarding authoritative, structured, and genuinely helpful content.Conductor... [Read more]

CPA Money Master System introduces you to CPA (“Cost per Acquisition”) marketing by guiding you in getting approved by MaxBounty (one of the largest CPA platforms) and then getting your first CPA commission.This is a practical, beginner‑friendly roadmap designed to help you move from “confused researcher” to “launched CPA marketer”... [Read more]

Agentic AI is needed in marketing to autonomously plan, execute, and optimize campaigns in real time based on goals, data, and user behavior. It reduces manual effort while enabling faster decisions, personalization at scale, and continuous performance improvement.Content... [Read more]

Agentic AI refers to intelligent systems that can autonomously plan, decide, and take actions to achieve defined goals with minimal human intervention. By combining reasoning, memory, and tool use, agentic AI transforms AI from a passive assistant into an active problem-solver across domains.MarTech contributor John Premkumar has published... [Read more]

Ranking in AI Overviews is essential because these summaries appear above traditional search results and shape user decisions instantly. Brands that are optimized for AI Overviews gain higher visibility, authority, and click-throughs even before users scroll.Ahrefs contributor Louise Linehan has... [Read more]

CPA Money Master System introduces you to CPA (“Cost per Acquisition”) marketing by guiding you in getting approved by MaxBounty (one of the largest CPA platforms) and then getting your first CPA commission.This is a practical, beginner‑friendly roadmap designed to help you move from “confused researcher” to “launched CPA marketer”... [Read more]

SEO in 2026 is driven by AI-powered search engines that prioritize intent, experience, and credibility over simple keyword matching. Success depends on creating authoritative, multimodal content optimized for generative answers, user trust, and measurable business outcomes.Search Engine Journal has published... [Read more]

Local GEO (Generative Engine Optimization) focuses on optimizing business content so it is accurately discovered, summarized, and recommended by AI-driven local search results. Combined with AI Search, it helps local brands appear in conversational queries, map results, and voice assistants with higher relevance and trust.Search... [Read more]

Digital advertising is entering a new phase. AI is moving from experimentation to execution, channels are converging, and marketers are under increasing pressure to drive performance across more platforms with greater precision.Adweek is hosting a webinar, ‘ Digital Advertising Trends Defining... [Read more]

Stop Paying Monthly for Automations — Start Owning Them with WPZap. If your business runs on WordPress, cancel monthly fees for tools like Zapier, Make, or Pabbly? WPZap puts automation directly inside your WordPress site—no subscriptions, no external servers, no delays.... [Read more]

PPC marketing in 2026 is driven by AI-powered automation, predictive bidding, and hyper-personalized ads across search, social, and commerce platforms. Marketers win by focusing on first-party data, creative quality, and continuous optimization rather than manual keyword management.Search Engine... [Read more]

Content creation in the AI era blends human creativity with intelligent tools to produce faster, more personalized, and data-driven content at scale. Success now depends on originality, strategic thinking, and ethical AI use—where creators guide the machine, not the other way around.MOZ has published a new video ‘How To Create... [Read more]

MarTech contributor Tamara Scott has published an article featuring useful advice on how to humanize an AI-generated content calendar for 2026.She says, “If you’re like me, you’re probably just getting around to writing out your content calendar for 2026. You’re also likely using AI for at least part of that process. In... [Read more]

Agentic AI in marketing uses autonomous systems that plan, decide, and execute campaigns with minimal human intervention, from audience targeting to budget optimization. It enables always-on, self-learning marketing operations while marketers focus on strategy, creativity, and governance.Content... [Read more]

AI Explored has published a new video, ‘Personalizing AI for a Business: Turning Generic Tools into Customized Solutions’.The AI Explored team says, “Are you tired of getting generic outputs from AI tools? Wondering how to make AI actually understand your business and work the way you need it to? Learn how to personalize AI tools... [Read more]

Oncrawl has published ‘The 30-day SEO transformation playbook: Week 1’.Danielle Escaro says, “Let’s say you manage an e-commerce site that has roughly 47,000 pages, but only 4,000 are indexed. That’s probably something you want to fix as quickly as possible. But where do you even start?When you have invested a lot of time and... [Read more]