Five Ways to Improve Your SEO Rankings - IM NewsWatch, October 28, 2022

October 28th, 2022 at 6:58 am EDT


 

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Guide to embedding YouTube videos in emails

Video content gives an edge to your marketing. It helps you persuade your audience to take action. AWeber contributor Kelsey Johnson has published a step-by-step guide to embedding YouTube videos in emails. She says, “It’s the age of video content. Whether you’re publishing your own YouTube videos, or forwarding a video to a friend, you’ve... [Read more]

MOZ Guide to TikTok SEO

TikTok has become a fast-growing social media platform. It attracts millions of people watching short video content. MOZ contributor Lidia Infante has published an article explaining TikTok SEO and how the TikTok algorithm works. She says, “In the first chapter of this series, we dug into the search behavior on TikTok and why it should matter... [Read more]

Developing an Email Marketing Strategy

Email is one of the most preferred marketing tools today. It helps businesses stay connected with their clients. Copyblogger’s Sonia Simone has published an article featuring the betty crocker secret to an email marketing strategy people enjoy. She says, “You’ve heard the email marketing strategy principle a thousand times: The money’s... [Read more]

Asigo for marketing when times are tough. #ad

Asigo is made for times like these. Warren Buffett often has said that tough times are the ideal times to invest. His point is that when other people are too scared to act, the brave take actions that will lead to their success. If you want to succeed, you must act in a way the majority of people don’t. That’s obvious, actually, since if... [Read more]

Does Google ignore hashtags in a URL? [Answered]

Google Search Central has published a new video answering the question ‘Does Google ignore hashtags in a URL?‘. The Google team says, “Learn if Googlebot ignores what’s behind the hashtag or number symbol when crawling and indexing the web. John shares how pages with JavaScript sometimes handle these differently.”  [Read more]

Five Ways to Improve Your SEO Rankings [Video]

Neil Patel has published a new video ‘5 Quick Ways to Improve Your SEO Rankings’ sharing some useful tips to boost your SEO performance. He says, “SEO is all about the long game, slow and steady wins the race. At our agency, NP Digital, clients stick around with us for years, in our enterprise division, we’re keeping clients... [Read more]

Uncover the Social Media Metrics That Actually Matter, November 10 [Webinar]

Heading into 2023, you need to be able to assess everything from brand awareness to content performance to your share of voice—all while keeping an eye on industry changes and shifting consumer demands. Adweek is hosting a webinar ‘Uncover the Social Media Metrics That Actually Matter: Get More from Your Data in 2023’ on Thursday, November... [Read more]

Last chance to grab CBSitePro app and Reseller License #ad

CBSitePro can create a first-to-market ClickBank Review Site for you at low cost. Unfortunately, if you have been delaying your investment, the time’s up; it’s time to act. This is your last chance to grab CBSitePro at the special launch week pricing. After the launch ends tomorrow, the price will be doubled. =>Watch the CBSitePro Demo Video:... [Read more]

State Of SEO: Performance, Salaries & Budgets [Report]

Search Engine Journal has published a new report ‘State Of SEO: Performance, Salaries & Budgets’ featuring expert analysis, winning strategies, and benchmarks to measure SEO success. This report offers the following insights: The last 12 months of SEO performance, salaries, budgets, resource gaps, and more. Winning strategies and how... [Read more]

How Brown Forman Optimized Their Creative Production Lifecycle, November 10 [Webinar]

According to Forrester Research, 33% of B2C marketers say that deciding what content to make is the greatest challenge they’ll face over the next two years. Content Marketing Institute is hosting a webinar ‘How Brown Forman Optimized Their Creative Production Lifecycle’ on Thursday, November 10, 2022, at 1.00 pm EST. The CMI team says,... [Read more]

Measure the Impact of Your Experiential Marketing, November 8 [Webinar]

Achieving measurable success in experiential marketing requires strategies that prioritize collecting first-party data. Adweek is hosting a webinar ‘Measure the Impact of Your Experiential Marketing: How Just Egg Cracked the Code’ on Tuesday, November 8, 2022, at 1.00 pm EST. The Adweek team says, “Hear directly from Eat Just, Inc.... [Read more]

Massfluence: Autopilot Communities, Courses, & Funnels in One #ad

With Massfluence, you can build new ‘gamified community’ websites for yourself and to sell to clients. You’ve heard it before: Potential customers only want to do business with people they know, like, and trust. That’s a high bar to reach, especially online, where people have trouble even knowing you. You would benefit from having a... [Read more]

HubSpot Lists Best 17 Website Plugins

A plug-in is a piece of software that adds new features or extends functionality to an existing application. Commonly used on websites that are built with content management systems. HubSpot contributor Pete Boyle has published an article listing 17 useful website plugins for 2022. He says, “How to Assess if a Plugin Is the Right Solution for... [Read more]

Your Guide to Creating Consistent Experiences Across Multiple Websites, November 8 [Webinar]

Managing consistent experiences across multiple websites is an increasingly important part of modern business. Why? Because humans expect consistency in the digital-first world but don’t want to see the same thing over and over again. MarTech is hosting a webinar ‘Your Guide to Creating Consistent Experiences Across Multiple Websites’... [Read more]

21 Ways to Grow Email Lists [Guide]

Search Engine Watch has published a new guide ’21 Ways to Grow Email Lists’ featuring some useful email list-building techniques. The SEW team says, “Creating compelling messaging that motivates buyers is an essential component of effective digital marketing campaigns. It’s also obvious. An equally important component, though perhaps... [Read more]

Zapable creates an app in 60 seconds #ad

Zapable taps into what the Fox brothers call "the fastest-growing revenue stream in history." It is even more valuable now than when the first generation of this tool was released 6 years ago.... [Read more]

Is Author Authority A Google Ranking Factor? [Answered]

In its series explaining various Google Ranking factors, Search Engine Journal contributor Miranda Miller has published an article explaining whether Author Authority is a Google Ranking Factor. She says, “When determining the overall quality of a webpage and how well it answers a search query, Google emphasizes E-A-T. That is Expertise, Authoritativeness,... [Read more]

Improve B2B Marketing Funnel with These Lead Gen Tools

A B2B marketing funnel is a blueprint that shows businesses how their customers interact with their brand from the first encounter. MarketingProfs contributor Benjamin Boman has published an article featuring six lead generation tools to improve ROI on your B2B marketing funnel. He says, ” Considering that the economic climate looks set for an... [Read more]

The Magical Combination of B2B Marketing and Instagram [Podcast]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘The Magical Combination of B2B Marketing and Instagram’ featuring Jenn Herman. George B. Thomas says, “On episode 516 of Marketing Smarts, host George B. Thomas and Instagram expert Jenn Herman tackle the question, Why Instagram, and why now? “The... [Read more]

Christmas Empire collection of PLR Christmas graphics #ad

This massive collection is available just in time for your Christmas marketing. Imagine how many things you can do with 250 images and the unlimited rights you get.... [Read more]

Show Me the Money: The Role of Content in B2B Revenue Growth, November 16 [Webinar]

We all know happy customers are repeat customers – a particularly important point in this age where renewing business is as crucial as winning it in the first place. Whether for new buyers or existing customers, delivering compelling content is a critical way to keep them engaged. Content Marketing Institute is hosting a webinar ‘Show Me the... [Read more]

Why do we need content editors?

Content is king. It helps you reach your target audience and persuade them to take the desired action. It also enables you to strengthen your authenticity. Copyblogger’s Stefanie Flaxman has published an article explaining why marketers need content editors today. She says, “The title of this interview on Contently’s The Content Strategist... [Read more]

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