Everything You Should Know about Rank Tracking - IM NewsWatch, December 20, 2022

December 20th, 2022 at 6:26 am EDT


 

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2023 Trends in Digital Marketing [Podcast]

Digital Marketing Institute has published a new podcast episode ‘2023 Trends in Digital Marketing’ covering digital marketing trends in the coming year. Will Francis says, “It’s here! Our roundup of 11 experts across digital marketing with their insights on what to look out for in 2023. Here’s just some of the things they... [Read more]

Your Guide to Choosing an Enterprise SEO Tool

Enterprise SEO tools are made to meet the needs of larger and more complex companies. They typically need to support more users and have controls and permissions for what different user groups can access. Ahrefs contributor Patrick Stox has published an in-depth article on choosing an Enterprise SEO tool. He says, “The process for onboarding a... [Read more]

The Future of AI in Content Marketing [Report]

Aira has published a new report ‘The Future of AI in Content Marketing’ in collaboration with Verblio. Matthey Kay says, “We wanted to find out what the industry thought about the rise of AI content tools, which is why we’ve launched the Future of AI in Content Marketing Report, in partnership with the on-demand content creation... [Read more]

MarketingBlocks: All-In-One AI Marketing Assistant #ad

MarketingBlocks 2.0 may be a real money saver in addition to being your go-to tool for creating any marketing content you may need. It is so versatile that you may almost never need to hire a marketing assistant or outsourced worker. That’s where the money-saving comes in. This app can automate many marketing tasks at a fraction of the cost (and... [Read more]

Five Google Analytics Alternatives

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic, currently as a platform inside the Google Marketing Platform brand. Wide Angle Analytics has published an article featuring the five best Google Analytics alternatives in the year 2023. The WAA team says, “Since GDPR blew the lid from the privacy... [Read more]

Four Ways to Rank in Search Results

To achieve online marketing success, you need to achieve a higher ranking in Google Search. It helps you gain desired exposure and grow your business. Social Media Examiner founder Michael Stelzner has shared four ways to help you rank higher in Google. He says, “The SEO strategy we’re going to use is called the 180 Playbook, inspired by the... [Read more]

Everything You Should Know about Rank Tracking

Rank tracking is the practice of tracking where URLs rank on the search engine results pages for select keywords. Search Engine Journal contributor Winston Burton has shared some useful tips on doing rank tracking successfully. He says, “Here is how to do it the right way based on my experience and some tips on how to track rankings effectively. How... [Read more]

ProfitEngage autoresponder priced for small marketers #ad

ProfitEngage autoresponder lets you take advantage of the single, most reliable method of making money online consistently since 1995. What’s that, you may ask? If you have been involved in online marketing for any length of time, you’ll know that the answer is email. Email marketing has always been (and still can be) profitable, but it... [Read more]

Analyze Social Media and Consumer Behavior for the Greater Good, January 18 [Webinar]

When analyzing consumer behavior at scale, decision-makers need to keep up – making consumer insights matter more now than ever. Now more than ever, staying on your toes with actionable consumer intelligence from continuous social listening is a must. Digital Marketing Depot is hosting a webinar ‘Analyze Social Media and Consumer Behavior for... [Read more]

SEJ Shares Nine Examples of Highly Shareable Content

The success of your content marketing campaigns depends on how your audience likes and promotes it. Search Engine Journal contributor Brian Frederick has shared nine examples of highly shareable content. He says, “Let’s dive into different types of content you can use to generate shares. Types Of Sharable Content 1. Infographics 32.5% of marketers... [Read more]

Relationship Marketing [E-book]

Digital Marketing Depot and Cheetah Digital have published a new e-book on ‘Relationship Marketing’. The DMD team says, “In this ebook, we’ll introduce you to Relationship Marketing, the concept that will transform not only your strategy, but how your brand interacts with customers and consumers at a foundational level. You’ll... [Read more]

VidTsunami AI Software generates free visitors from YouTube #ad

This new software builds videos for any text you feed to it and prepares them for loading onto YouTube, where they can bring free traffic to your websites.... [Read more]

Does Google Penalize AI-Generated Content? [Answered]

Michael Cottam has published an article answering the question ‘Does Google Penalize AI-Generated Content?’. He says, “Let’s ignore for the moment the possible hypocrisy of Google leaning on AI in its search algorithms yet telling the rest of the world using it is cheating. Google’s position on CONTENT generated by AI is that... [Read more]

Three Key Elements to Creating Linkable Assets [Podcast]

Link building helps you create a great reputation for your website. It helps you score well in search engine results. Rank Ranger has published the latest episode of the In Search SEO Podcast ‘Three Key Elements to Creating Linkable Assets’ featuring Bibi Raven. The Rank Ranger team says, “How should you be building links in 2023?... [Read more]

2023 Content Marketing Predictions | Search and Strategy [Video]

Content Marketing Institute has initiated a video series ‘2023 Content Marketing Predictions’ to help marketers. The first video focuses on ‘Search and Strategy’. The CMI team says, “How confident do you feel about your plans for 2023? We’ve asked industry thought leaders (including Content Marketing World speakers and... [Read more]

LeadsGorilla: A.I. Toolkit for consultants & digital agencies #ad

This new tool uses industry-leading A.I. technology at every step of the client-acquisition journey.... [Read more]

Understanding TikTok SEO [Video]

Semrush has published a new video ‘Understanding TikTok SEO’ featuring Brian Dean and Lidia Infante. In this video, Lidia explains why TikTok is so user-friendly when it comes to search queries and how the platform understands user behaviors. Semrush  [Read more]

Scheduling Instagram Reels: The Complete Guide [Guide]

According to Conviva, Instagram Reels generate 43.5% more engagement than Instagram videos on average. HubSpot contributor Jenny Romanchuk has published ‘Scheduling Instagram Reels: The Complete Guide’ to help you make the most from your Instagram Reels. She says, “Still not convinced that you should schedule your reels? Here are... [Read more]

The Complete Guide to Lifecycle Advertising [Guide]

Online advertising enables you to reach your audience and make them aware of your product or service. Search engine Journal contributor Jason J. Zotara has published ‘The Complete Guide To Lifecycle Advertising’. He says, “The best way to accomplish this goal is to identify your customer’s needs at each stage, then deliver messaging... [Read more]

VacayMatic builds 100% automated flight deal sites #ad

VacayMatic is your solution if you want to build and run your very own affiliate Airline Flight Deal website. Right now is a perfect time to operate a site like this because people are eager to get out of their pandemic stay-at-home rut and start flying. But since the pandemic also reduced wages, they are trying to save on travel, and they spend extra time looking for deals, especially on air travel.... [Read more]

Strategies to Achieve Content Marketing Success

Content marketing is a creative job. With a blend of fresh ideas, Content Marketing Success, and proper tools you can create your space in the content marketing domain. Content Marketing Institute contributor Lisa Murton Beets has shared 27+ content marketing statistics to help you succeed in 2023. She says, “This year’s annual B2B research exposed... [Read more]

Stay on Trend With Consumer and Social Insights, January 24 [Webinar]

The key to staying on top of trends in a competitive, ever-changing market landscape is consumer and market intelligence, which provides unprecedented data and insights to understand and address them. Adweek is hosting a webinar ‘Stay on Trend With Consumer and Social Insights: The Fashion Industry’s Approach to Audience Expansion’ on... [Read more]

How to Optimize Existing Content for Featured Snippets [Video]

MOZ has published a new Whiteboard Friday video ‘How to Optimize Existing Content for Featured Snippets’ featuring Crystal Carter. The MOZ team says, “In our last episode of 2022, Crystal discusses how featured snippets show up in several different parts of the SERP, giving you lots of good value for organic reach, and how to claim... [Read more]

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