Dealing with a Google Manual Penalty - IM NewsWatch, September 24, 2019

September 24th, 2019 at 9:04 am EDT


 

IM NewsWatch

Tuesday, September 24, 2019

Five Ways to Grow Facebook Groups using Facebook Ads

Facebook Groups allow you to connect with your audience without increasing ad budget. With this tool you can also improve brand awareness by connecting with more people on Facebook. Social Media Examiner contributor Ben Heath has shared five ways to promote your Facebook Group with Facebook advertisements. Heath says, “If you haven’t... [Read more]

10 FAQ Plugins to Improve Your WordPress Blog

Different WordPress plugins enable you to offer high-quality customer support through effective communication. By providing a list of FAQs you can help visitors get answers to their most common questions. Kinsta Inc. contributor Matteo Duo has shared an article highlighting 10 FAQ WordPress plugins to improve your blog. Duo says, “There’s... [Read more]

Biggest SEO Myths on The Web [Guide]

According to Accenture, approximately 94% of buyers search online before making a purchase. An effective SEO strategy demonstrate your brand’s value to the search engines and helps you to gain new customers and make more sales. For building a strong SEO strategy you need to have its comprehensive knowledge so that you could cope with changing... [Read more]

Graphic Facebook ads, ready to use (or sell) #ad

Facebook ads can be a beneficial marketing channel, but unless done well, they can be a big money pit, as well. (We know this from sad experience.) There’s a new package of colorful graphic ads for many niches that you can add your own link and headline to, and deploy them in moments, Facebook Ads Template Boss. This is a professional Done-For-You... [Read more]

Dealing with a Google Manual Penalty [Podcast]

Google issues penalties to websites it finds in violation of its Webmaster Guidelines. For avoiding penalties and to continuously get organic traffic from Google Search, you should cope with the Google Search Console guidelines. Searchmetrics contributor Jordan Koene has published a new podcast episode on ‘Dealing with a Google Manual Penalty’.... [Read more]

How to Choose Right Domain Name for Your Business

A good domain is one that is short, easy to remember and easy to spell. It should reflect your business and your expertise. You should be careful while choosing a domain name for your business as it becomes your online identity. Jeff Bullas has published a useful article on how to choose right domain for your business. Bullas says, “If... [Read more]

How to Leverage Content Marketing When You Are Selling Multiple Products [Podcast]

Neil Patel has published a new ‘Marketing School’ podcast episode titled ‘How to Leverage Content Marketing When You Are Selling Multiple Products’ featuring Eric Siu. Patel says, “In episode #1149, we discuss leveraging content marketing when you are selling multiple products. There are many ways to market content,... [Read more]

VidScribe AI: transcripts, subtitles & translations automatically #ad

Over the weekend, the product development team headed by Cyril Gupta released VidScribe AI. This new software lets you convert your videos, that you recorded in your own language, into local language videos for all around the world. That makes your video usable by almost anyone world-wide who might be interested in your product. Here’s how you... [Read more]

‘Best Practices for Creating Infographics’ Webinar September 25 [Webinar]

Use of infographics in marketing helps you to establish brand authority, create an SEO appeal, promote your products and boost link building across the web. Search Engine Journal team is hosting a webinar on ‘Best practices for creating infographics’ on Wednesday, September 25 at 2.00 pm ET. Attend this webinar to discover: How... [Read more]

New Instagram Scheduling and Messaging Tools [Podcast]

With Instagram’s post scheduling features you can target your audience when they are active and engage them. According t HubSpot, the best time to post on Instagram is between 2 PM and 3 PM CDT. But it may vary depending on your geographical targeting. Social Media Examiner contributor Garce Duffy has published a new podcast episode to help... [Read more]

New Way to Use Video in Your Marketing

Your audience likes to watch video because it’s easy to digest, entertaining and engaging. You should use it in your marketing because it can give a potentially huge return on investment (ROI) through many channels. With the rising adoption of mobile devices, video is also very accessible to anyone with internet access, both to watch and... [Read more]

Birthday Firesale closing down #ad

Paul Counts and his partner, Shreya Banerjee are offering their $1997 training course on successful online marketing (plus a collection of bonuses) for an amazingly low investment, to celebrate Banerjee's birthday.. Yes, they have successfully sold this course at $1997. But today and tomorrow only, they are offering it for less than 2% of that... [Read more]

‘6 Steps to Making Marketing Personalization a Reality’ Webinar September 25 [Webinar]

A personalized marketing approach helps you to increase your conversion rate, generate more leads and boost sales. Your prospects and customers like when your message is communicated directly and personally to them. Content Marketing Institute is hosting a webinar on ‘6 Steps to making marketing personalization a reality’ on Wednesday, September... [Read more]

‘Predictions for Online Marketplaces in 2020’ Webinar September 25 [Webinar]

Online marketplaces facilitate shopping from many different sources on a single platform. With the entry of Google into this domain, we could assume the kind of prospects available in near future. Hanapin Marketing is hosting a webinar on ‘Predictions for online marketplaces in 2020’ on Thursday, September 26 at 1:00 pm EST. This webinar will... [Read more]

Quick Sprout Summarizes Best SEO Courses and Guides on the Internet

Quick Sprout’s Lars Lofgren has published a list of best SEO courses and guides on the Internet. Read his article to discover the one that fits into your SEO learning requirements. Lofgren says, “By now, marketers are business owners all over the world have recognized the importance of SEO. It’s no secret that your website needs to... [Read more]

VideoFXPro launch held over; discount coupon #ad

Brett Ingram and Mo Latif have been promoting their new online "software as a service" (SaaS) tool, 'VideoFXPro' for the last 7 days. Their launch period is ending today. This is a powerful creator of hybrid animations. It aims to give you more engagement, clicks, leads & sales... [Read more]

Enhance Your Productivity with Google Chrome

According to a July 2019 report from StatCounter, 71% of PC users access the Internet using Google Chrome web browser. Google continues to improve the browser to deliver a smooth surfing experience to its users. Google’s Margret Schmidt has posted an article highlighting how Chrome provides a safe and easy browsing experience to its users... [Read more]

Five Tips for Creating Holiday Email Campaigns

Holiday season is approaching fast and it’s time to sharpen your marketing tools. Email helps you to achieve your marketing goals. According to Shopify, email marketing was responsible for 24% of holiday sales during the 2018 holiday eCommerce season. Merkle’s Patricia Kendall has shared five ways to create outstanding holiday email... [Read more]

5-Step Guide to Starting a Podcast Series

Approximately 51% of US Internet users listen to podcasts. A Podcast Insights study states that the podcast listeners are loyal, affluent and educated. So if you wish to target a group of people who should have the above three traits, podcast marketing is right for you. WNIP contributor Charlotte Ricca has shared a five-step guide to help... [Read more]

SocIgnitor: Automated Facebook Messenger marketing #ad

SocIgnitor allows you to collect leads directly from Facebook and then send bulk messages to these leads and to all your Facebook Fan Page Members. It is an online Software as a Service(SaaS), so you don't have to download and configure anything... [Read more]

How to Dominate Facebook Marketing Despite Its Algorithm Hating You [Video]

Facebook marketing gives marketers an opportunity to reach out to potential customers. Currently Facebook has approximately 1.19 billion active users. Facebook advertisements are important for businesses because they allow you to target a specific audience. Neil Patel has published a new video to share some useful tips on getting better Facebook... [Read more]

2020 Content Marketing Trends

Content creation and publishing are moving at higher a rate than the previous years. For example, the number of blogs is growing faster than the population. When it comes to reading the online content, only 8 out of 10 people read headlines but only 2 out of 10 click and read full articles. 2020 is quite close now. So its time to learn what updates... [Read more]

Six Ways to Write Persuasive Marketing Emails

Email marketing helps you to interact with your audience and increase sales by promoting your products and services. 90% of emails get delivered to the intended recipient’s inboxes. On the other hand only 2% of your Facebook fans see your posts in their News Feed. We trust and use email to achieve marketing goals due to these reasons. But... [Read more]

Content Marketing, Employee Advocacy, and the Future of B2B [Podcast]

MarketingProfs contributor Kerry O’Shea Gorgone has published a new podcast episode ‘Content Marketing, Employee Advocacy, and the Future of B2B’ featuring Michael Brenner. Listen to this podcast to discover latest trends in content marketing. It also highlights the future of business-2-business marketing. You will learn the... [Read more]

Social Media Trends You Need to Know

In 2019, Instagram Stories have become favorites among marketers for reaching targeted audience and promoting products. Today, marketers focus on building trust and transparency in their social media marketing. MediaPoast contributor Oliver Yonchev has shared seven social media trends that will help you to be prepared for the coming year. Yonchev... [Read more]

How to Create and Optimize YouTube Ad Campaigns

YouTube offers you three ways to create video ads: TrueView, Preroll, and Bumpers. You can decide which types of campaigns fit into your requirements and budget. Almost half of the Internet users watch YouTube video content, so advertising on YouTube can be beneficial, and choosing the correct ad format can increase that benefit. And when it comes... [Read more]

Tips to Create High-Converting Landing Pages

A landing page is any webpage where you send visitors, in order to initiate a conversation and, possibly, to close a deal. Your landing page should aim at leading your visitors to the product or service you wish to sell. AWeber contributor Chandal Nolasco da Silva has shared 10 ways to create landing pages that convert more customers. Silva says,... [Read more]

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