Complete Guide to Content Optimization in 2021 - IM NewsWatch Newsletter, July 14, 2020

July 14th, 2021 at 8:00 am EDT


 

IM NewsWatch

Wednesday, July 14, 2021

Tips to Optimize Your WordPress Video Gallery for SEO

SEO is one of the most important processes to grow your business. When it comes to WordPress, it has several features and plugins that help you improve your SEO performance. Yoast contributor Phil Nottingham has shared some useful tips to help you optimize your WordPress video gallery for SEO. He says, “There are two really essential requirements... [Read more]

The Complete Guide to Content Optimization in 2021

Content optimization is the practice of ensuring that your text has the best possible chance of achieving its intended goal, whether that’s to rank in a search engine or to turn existing leads into conversions. SEMrush contributor Margarita Loktionova has published ‘The Complete Guide to Content Optimization in 2021’ to help you improve... [Read more]

How to Get More From Your Livestream After the Broadcast [Video]

Neil Patel has published a new video ‘How to Get More From Your Livestream After the Broadcast’ to help you get most out of your live events. He says, “Every time they go live, it brings them five figures in revenue. Literally five figures in revenue.Hello everybody and welcome to our very special edition of Restream live show with... [Read more]

7-Day Digital Landlord, kind of like digital Monopoly #ad

No matter who you are, as long as you show the slightest amount of entrepreneurial spirit, someone will say: “You need to get into Real Estate.” They’re not wrong, but there's a better way. Because for all the good that comes from traditional Real Estate, there’s also a lot of the bad... [Read more]

How to Make Newsworthy Content [Video]

MOZ has published a new video ‘How to Make Newsworthy Content’ featuring Amanda Milligan. The MOZ team says, “Ahead of her MozCon Virtual 2021 presentation, Amanda Milligan walks through three components that can make your content newsworthy enough to attract links: data, emotion, and impact. Don’t forget to grab your ticket to... [Read more]

How to Do Keyword Research for SEO: The Ultimate Guide [Guide]

Loren Baker Founder, Search Engine Journal has announced the release of ‘How to Do Keyword Research for SEO: The Ultimate Guide’. Download this guide to learn how to find the right keywords that will help you rank higher in search and create a stable keyword research process you can use. The SEJ Team says, “Get guidance and answers... [Read more]

How to Build Links to Your Site

Link building is an essential process to achieve SEO success. Quality links to your website can help you to grow your prospects of ranking higher in the SERP. Search Engine Journal contributor Jeff Riddall has shared seven creative ways to build links to your site. He says, “In this article, you’ll discover seven creative ways you can look to... [Read more]

Infinite Core: Autoresponder + funnel builder + webinar host #ad

Infinite Core is a software bundle that allows you to cancel all your monthly subscriptions. Send unlimited emails to unlimited subscribers, create unlimited funnels/pages and even unlimited webinars for a low one-time fee. This three-in-one solution (Email Autoresponder, Webinar Host, and Funnel and Page Builder) can meet all your basic marketing software needs for a single payment... [Read more]

SEJ Shares 10 Best SEO-Friendly Alternatives to WordPress Websites

WordPress has been one of the most popular platforms for creating and maintaining interactive websites. Its ability to allow you to customize and brand your website with an expansive number of plugins, tutorials, and forums makes it unique. Search Engine Journal contributor Loren Baker has published an article highlighting 10 best SEO-friendly alternatives... [Read more]

Facebook Ad Strategy: How to Simplify Your Campaigns [Podcast]

Facebook advertising enables you to reach more people frequently, scale to a large audience, with targeted campaigns. Social Media Examiner has published a new podcast ‘Facebook Ad Strategy: How to Simplify Your Campaigns’ to help you find a Facebook ads strategy that works for your business. Michael Stelzner says, “Need a better strategy... [Read more]

Get to Know Google Analytics 4: A Complete Guide

Google Analytics 4 tool helps you understand website traffic and how users behave on-site. Search Engine Journal has published ‘Get to Know Google Analytics 4: A Complete Guide’. Kayle Larkin says, “In this complete guide, you’ll learn everything you need to know to get started with Google Analytics 4: What’s Changed. Making... [Read more]

MarketPresso 3.0 Done for You: Freelance & local business marketplace builder #ad

In February of last year we told you about the launch of MarketPresso. Since then there have been 70 new and improved features. Karthik Ramani, the creator, says this new tool is the easiest way to sell services in 2021, even better than the previous versions.... [Read more]

How to Resolve Duplicate Content [Video]

MOZ has published a new Whiteboard Friday video ‘How to Resolve Duplicate Content’ featuring Meghan Pahinui. The MOZ team says, “What is duplicate content, and why is it a concern for your website? Better yet, how can you find it and fix it? In this week’s episode of Whiteboard Friday, Moz Learn Team specialist, Meghan, walks... [Read more]

Supercharge Your Content Performance with SEO, July 14 [Webinar]

SEO plays a critical role in your content promotion efforts. It helps you take your content to the right audience. Content Marketing Institute is hosting a webinar ‘Supercharge Your Content Performance with SEO’ on Wednesday, July 14, 2021, at 2.00 pm ET. The CMI team says, “All things SEO — just for content marketers! Ensure your... [Read more]

Avoid Epic Webinar Fails: 5 Tips for Better Presentations [Webinar Replay]

Marketing Week has made available the replay of a webinar ‘Avoid Epic Webinar Fails: 5 Tips for Better Presentations’. The MW team says, “Watch now to discover these critical components of a rock-solid webinar: Learn the overlooked aspects of your webinar software to ensure flawless delivery of content See how you can set up a professional... [Read more]

ProfitSuite replaces Zoom, Aweber, ClickFunnels, Hostgator, Photoshop, Dropbox #ad

ProfitSuite provides: Unlimited cloud hosting with 100% uptime, free SSL encryption, next-generation control panel, 1-click WordPress installer, and faster loading websites than ever before; Unrestricted cloud storage that’s way better than Dropbox or Google Drive and enables you to upload, share or back up unlimited files, all of it 100% secure and encrypted... [Read more]

How to Achieve Excellent Email Inbox Deliverability [Guide]

More and more consumers are adopting new technologies to help them “box out” the excess noise in their inboxes. It’s time to elevate your email reputation and increase deliverability performance. It starts with several key tactics for success. MarketingProfs has published a new guide ‘How to Achieve Excellent Email Inbox Deliverability’. Download this... [Read more]

Five Steps to Grow Your Improving Instagram Reach

By reaching more and more people on Instagram, you can grow your business. Regular posting and quality content can help you to convert more customers online. Social Media Examiner contributor Corinna Keefe has shared five useful steps to improve your Instagram reach using branded content. She says, “It might sound a bit commercial—and indeed,... [Read more]

20 Content Marketing Stats That Every Marketer Should Know [Infographic]

Content marketing is one of the most used forms of marketing. It helps you reach your target audience and influence them by the way of content created by you. SalesIntel has published a new infographic ’20 Content Marketing Stats That Every Marketer Should Know’ highlighting some useful content marketing statistics. SalesIntl team says,... [Read more]

Profile Mate Agency: Don't ignore Instagram in your marketing #ad

Profile Mate is the only Instagram analytics tool that enables you to get new email contacts daily and discover insights about your competitors' fans. It does it legally, ethically, and within Instagram's terms of service. Now you can completely automate your Instagram marketing and convert your competitor’s ready-to-contact followers into your own customers... [Read more]

Ultimate Guide to Direct To Consumer Marketing [Video]

The direct to consumer (DTC) model has been one of the biggest stories in business this century. Exposure Ninja has published a new video ‘Ultimate Guide to Direct To Consumer Marketing’ featuring Tim Cameron. Watch this video to learn: Why Direct to Consumer Marketing Is a Big Deal Star Marketing System Positioning (feat. Gymshark)... [Read more]

Content Marketing For Beginners: Complete Guide [Video]

Ahrefs has published a new video ‘Content Marketing For Beginners: Complete Guide’ featuring Sam Oh. In this video, you’ll learn how to do content marketing and some tips to help you get started. Ahrefs  [Read more]

Social Media Videos – 10 Things You Have to Know [Infographic]

Video is one of the most used tools on social media networks for persuading more and more people to make a purchase decision. Breadnbeyond has published a new infographic ‘Social Media Videos – 10 Things You Have to Know’ to help you achieve video marketing success. Courtesy of: Breadnbeyond    [Read more]

Copyblogger Shares 20 Call to Action Examples for Instant Leads

By creating a strong call to action (CTA), you can turn visitors into leads. An effective CTA should be appealing and persuasive to generate desired results. Copyblogger contributor Tim Stoddart has published an article highlighting 20 call to action examples that create instant leads. He says, “The CTA extends well beyond a buy button. The copy... [Read more]

Five Steps to Create Website Sitemap

A sitemap is a list of different pages on a website. By creating a proper sitemap, you can improve your SEO performance. Quick Sprout contributor Lars Lofgren has shared a five-step process to help you create sitemap for your website. He says, “Your sitemap will tell search engines the location of a page on your website, when it was updated, the... [Read more]

5 Ways to Measure and 3 Tips to Improve Website Engagement [Video]

MOZ has published the latest episode of Whiteboard Friday video ‘5 Ways to Measure and 3 Tips to Improve Website Engagement’ featuring Dana DiTomaso. The MOZ team says, “Today is the last day to purchase MozCon Virtual 2021 tickets! As a sneak preview of the amazing content you can expect to see, please enjoy this very special Whiteboard... [Read more]

Strengthening Content Marketing with Storytelling

To achieve content marketing success, you need to add variety to your content and the format in which it reaches your target audience. BBN Times contributor Novnish Ramesh has shared some useful strategies to help you make the most from content marketing by combining it with storytelling. He says, “Do you want to know what content marketing really... [Read more]

How to Write a Sales Email [Guide]

A well-written email can help you win more customers. By crafting persuasive emails, you can also improve trust and authenticity. Quick Sprout has published a short guide called ‘How to Write a Sales Email’. The Quick Sprout team says, “Attractive prospects receive tens, if not hundreds, of cold emails a day. Given this reality, it’s... [Read more]

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