Are You Using These Social Media Marketing Apps? - IM NewsWatch Newsletter, July 26, 2021

July 26th, 2021 at 7:30 am EDT


 

IM NewsWatch

Monday, July 26, 2021

Where Site Migrations Go Wrong & Sabotage SEO, August 11 [Webinar]

Planning a site migration? Migrations are one of the more difficult – and often dreaded – SEO tasks. Search Engine Journal is hosting a webinar ‘Where Site Migrations Go Wrong & Sabotage SEO’ on Wednesday, August 11, 2021, at 2.00 pm ET. The SEJ team says, “Register for our next Search Engine Journal webinar to make sure your... [Read more]

Wix vs WordPress: Which Is Better for SEO? [Answered]

When it comes to building easily manageable websites, Wix and WordPress are two popular platforms. But which one is better for SEO? Search Engine Journal’s Adam Heitzman has published an article comparing features, pros & cons of both these platforms. He says, “In this column, you’ll learn the pros and cons of each platform when it... [Read more]

Are You Using These Social Media Marketing Apps?

Today mobile apps play an important role in your online marketing. When it comes to promoting your content on social media, various apps prove to be highly productive. Search Engine Journal’s Brent Csutoras has published an article highlighting 25 essential social media marketing apps for your smartphone. He says, “Our lives are likely... [Read more]

Amanda Craven’s 60 Minute Sales Letters #ad

60 Minute Sales Letters is a plug and play system that gets you crafting irresistible sales letters quickly. Almost everyone hates writing sales letters (well, except those big copywriters who get paid a ton of money to create those long-form sales letters that bring in millions.) But you and I are not paid that ton of money to type until our fingertips... [Read more]

Busting 5 common Local SEO myths [Video]

SearchLab’s Greg Gifford has published a new video ‘Busting 5 common Local SEO myths’. He says, “In this week’s video, I channel my inner Adam and Jamie and do a bit of Local SEO mythbusting. There’s a lot of content out there about Local SEO, and unfortunately, some myths just won’t die – so I share five of the most... [Read more]

Your Guide to Google E-A-T & SEO

Search Engine Journal has published ‘Your Guide to Google E-A-T & SEO’ to help you understand Google E-A-T and SEO. The SEJ team says, “Your Guide to Google E-A-T & SEO will help answer questions like: What is E-A-T, and why does it matter? Is E-A-T a ranking factor? How do Google’s Search Quality Rater’s Guidelines influence... [Read more]

Improving Content Marketing Using SERP Features

To get maximum from your content marketing strategy, you need to continuously try to create high-quality content that matters to your audience. MOZ contributor Rhianna Hixon has published an article on using SERP features to inform your content strategy. She says, “Many marketers approach Search Engine Result Page (SERP) features from the wrong... [Read more]

Improving Sales Using Social Media Marketing

Social media platforms continue to rise and grow the businesses that are using these platforms optimally. With a strong social media marketing strategy, you can continue to make more sales. Entrepreneur magazine contributor Ademola Alex Adekunbi has shared five useful social media marketing tips to improve your sales. He says, “For businesses,... [Read more]

Do This, Not That: Your Guide to Successful Marketing in 2021, July 28 [Webinar]

As marketers, we’ve all felt the pressure over the last year to perform in a world that was shaken by COVID. Marketing has grown leaps and bounds in just a short time to accommodate this new “remote-first” landscape. Search Engine Journal is hosting a webinar ‘Do This, Not That: Your Guide to Successful Marketing in 2021’ on Wednesday,... [Read more]

Three Tips for Writing Great a Linkedin Summary

Social media plays a very important role in the marketing and sales processes. Especially, networks like LinkedIn help you connect with professional contacts and promote your products and services. Mary Cullen of Instructional Solutions has published an article highlighting three useful strategies to write a great LinkedIn summary for better results. She... [Read more]

Five Instagram Live Best Practices

Social media platforms enable businesses to reach their target audiences. Instagram Live tool enables you to connect with brands and influencers in real-time. Search Engine Journal contributor Ashley Segura has published an article highlighting five Instagram best practices. She says, “Instagram Live offers the opportunity to strengthen audience... [Read more]

16 Tips to Secure Your WordPress Site

WordPress is one of the most preferred CMS when it comes to publishing and maintaining your sites online. But it needs to be safeguard from hackers. Search Engine Journal contributor Vahan Petrosyan has shared 16 useful security tips to secure your WP sites. He says, “Let’s dive into how to harden our WordPress installs in order to make life... [Read more]

The Ultimate SEO Contract Template [Free]

Ahrefs contributor Gary Coutard has published a free template called ‘The Ultimate SEO Contract Template’. This template includes 13 vital sections needed to protect yourself and set clear expectations with your clients. He says, “We surveyed over 40 SEO agencies and freelancers, analyzed their SEO contracts, and extracted the... [Read more]

7 Essential Skills Digital Content Writers Need [Video]

Content is the king but it still needs novelty to grab the attention of your target audience. In his new videoo’7 Essential Skills Digital Content Writers Need’, Neil Patel shares his insights on the kind of skills that can help you become a better content creator. He says, “What you need to do as a writer is, you need to have concise... [Read more]

What is Guestographics and How to Use It

A guestographic is a guest infographic. It means creating your infographic and publishing it on other’s blogs. MOZ contributor Nadya Khoja has published an article on improving SEO performance using guestographics. She says, “If you’re wondering how to improve website SEO using guestographics, here’s the six-step strategy we’ve perfected. 1.... [Read more]

How to Get More Views on YouTube

YouTube remains one of the top players when it comes to video publishing. With quality video content and the right keyword selection, you can make the most of your video. MOZ contributor Nicole Hallberg has shared some useful tips to help you get more views on YouTube. She says, “This post is a primer on how YouTube tags, catalogues, and recommends... [Read more]

Transform Collaboration and Work Management with Airtable, July 29 [Webinar]

See how 250k+ organizations are transforming enterprise collaboration and work management by embracing the no code revolution. In this live demo, we’ll showcase product concepts to illustrate “What is Airtable”, and walk through how to improve time-to-market and efficiency by creating a single source of truth, automating manual work to free up... [Read more]

How to Build Links in Difficult Niches [E-book]

Link-buildig is one of the most important SEO tactics that helps you get more website traffic. By getting quality links to your website, you can improve its reputation in Google Search. Receptional has published a new e-book titled ‘How to build links in difficult niches’. The Receptional team says, ” In highly competitive markets,... [Read more]

Three Strategies to Improve Your Content Ranking

Google Search ranks content based on quality. relevance and engagement. By creating content that helps your audience, you can also win the attention of the search giant. Content Marketing Institute contributor Manick Bhan has shared three useful strategies to rank your content higher in the search engine result pages. He says, “Let’s look at... [Read more]

SEJ Highlights 20 Essential Skills for Digital Marketers

Search Engine Journal contributor Julie Joyce has published an article highlighting 20 essential skills for digital marketers. She says, “Depending upon your experiences with the world, you may give up easily because you’ve never gotten what you wanted. You may not want to ask questions because you’ve had questions shut down before. With the... [Read more]

How to Do Keyword Research for SEO: The Ultimate Guide [Guide]

Search Engine Journal has published a new guide called ‘How to Do Keyword Research for SEO: The Ultimate Guide’. The SEJ team says, “Get guidance and answers on how to get it right with our latest ebook, How to Do Keyword Research for SEO: The Ultimate Guide. Covering best practices for performing keyword research today, this guide... [Read more]

5 Costly Facebook Ad Mistakes to Avoid [Video]

Facebook advertising is one of the best ways to enhance your reach to more and more social media users. By creating effective ads, you can attract more people. Social Media Examiner has published a new video ‘5 Costly Facebook Ad Mistakes to Avoid’ featuring Emily Hirsh. The SME team says, “Struggling to improve Facebook ad results?... [Read more]

Seven Tips to Create Great Cornerstone Content

Cornerstone content refers to a high-value piece of content that aims to increase traffic and brand awareness by showing what your business can offer. MOZ contributor Sam O’Brien has shared seven useful tips to help you create cornerstone content that Google and your audience love. He says, “We’ll show you how to create informative, engaging... [Read more]

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