The MarketingProfs team is hosting the ‘Email Marketing Friday Forum’ on Friday, April 10 at 11:30 AM ET. During this forum, the following three sessions will be conducted: Use Email Neuromarketing to Attract Eyeballs, Elicit Action, and Plump ProfitsTips to Turn Traditional Email Into a Revenue-Generating MachineHow to Play Games... [Read more]

Email marketing enables you to promote your business with a personalized approach. By adopting different email marketing tactics you can acquire new customers, retain them and improve your sales. Target Marketing contributor Andrew Schulkind has shared four reasons why you need a strong email marketing program. Schulkind says, “As we... [Read more]

Effective keyword research enables you to find the right keywords that you should use in your content and on your website. You can improve your search engine ranking with right keyword selection. Yoast contributor Marieke van de Rakt has shared a list of seven mistakes that marketers make while doing keyword research. Marieke says, “Thinking... [Read more]

What if there were a way to create passive, recurring revenue quickly by sharing your business expertise with a hungry crowd, without having to invest a lot of time or cash in preparation? The Content Sparks company, led by Sharyn Sheldon, has a well-deserved reputation for creating ghost-written content to assist people in building a business as a... [Read more]

Facebook advertising enables you to enhance your business reach to one of the larges social media population. With persuasive Facebook advertisements you can grow your sales. Social Media Today contributor Nathan Mendenhall has shared four reasons why you should use Facebook ads during COVID-19 pandemic. Mendenhall says, “Before we... [Read more]

Facebook, Instagram, Twitter, Snapchat and recently Tiktok are the leading social media platforms that businesses use for marketing. Along with these platforms, YouTube – the video giant is also considered equally important. MarketingSherpa team has published a video interview ‘Social Media Marketing on YouTube and Instagram’ with... [Read more]

The current coronavirus outbreak has created a an unprecedented challenge for the whole world. Today, businesses are not able to sell much and customers are not able to buy despite their needs. Think with Google contributor Emily Eberhard has shared three ways you can help your shoppers in the situations such as the COVID-19. Eberhard says,... [Read more]

We received an email from Andrew Hunter, letting us know that he is running a contest in which he is giving away his training and products. If you want to build an online business around recurring revenue, then make sure you check out his contest. After you enter to win 5 years of access to his membership program, you can receive 6 months of free access... [Read more]

Search Engine Journal‘s Brent Csutoras has published a new podcast episode ‘The Impact of Customer Experience on Search’ with Casie Gillette. Listen to this podcast and learn how customer experiences influences search engine marketing. Csutoras says, “For episode 188 of The Search Engine Journal Show, I had the opportunity... [Read more]

Google’s latest algorithm update, BERT (Bidirectional Encoder Representations from Transformers) is aimed at improving search engine results with the analysis of search queries and not websites. The Search Engine Journal team is hosting a webinar on ‘SEO After BERT: How to Win Big with FAQs, Schema, AMP & Voice Search’ on Wednesday,... [Read more]

Instagram engagement rate represents the sum of the likes and comments that you receive per post, divided by the number of followers. According to Icon Square, the average Instagram engagement rate is 4.7%. Jeff Bullas has shared five Instagram marketing tips to improve your engagement rate. Bullas says, “In this blog, discover 5 top Instagram... [Read more]

Vick Carty has released new training a few days ago. We are late telling you about it, but it may be helpful to someone who loves to travel (after the virus has been conquered, of course.) It’s called Free Red Carpet Magic, and it’s helpful to any marketer who wants to add some fun to their work. Your clients could be in the travel publishing business, hospitality business or ihe visitor promotion business, anyone who would profit from increased traffic to their destination... [Read more]

John Chow has published two new videos to help you create a catchy sign up form and write great welcome emails. Talking about the ‘creating sign up form’ video, Chow says, “In this video, you will learn how to build the perfect sign up form to collect email subscribers, as well as the crafting one of the most important emails... [Read more]

By extending your reach on Instagram you can grow your business online. Creating attention grabbing images and engaging videos can help you to get more followers. Jeff Bullas has shared six Instagram growth hacks to help you improve your reach. Bullas says, “If you aren’t active on Instagram you are missing out on a ton of marketing... [Read more]

SEO is one of the most important processes for your business as it helps you to increase your website’s visibility and likeliness to be found in search engines. An effective SEO strategy can help you to win more customers. In his newly published video ‘How Long Does SEO Take to Work For a New Website?’ Neil Patel explains the... [Read more]

Steve Olsher is holding a live webinar today to introduce marketers to the sales power of podcasting: Profiting From Podcasts: Live Webinar. In case you haven't heard of Olsher, he is the host of the top-rated podcasts: Reinvention Radio and Beyond 8 Figures... [Read more]

By catering to the needs and wants of your customers you can continue to flourish your business. And to do this you need to find out what your customers are looking for. Entrepreneur magazine’s David Meltzer has published a video ‘How to Understand and Create What Your Customer Wants’ featuring Roy Bernheim. Watch this... [Read more]

According to Jumpshot, more than 20% of all US web searches happen on Google Images. Search Engine Journal’s Anna Crowe has reported that Robbie Richards generated 150,732 visits by adding image alt tags and with the help of other SEO tricks. Alt text (refers to alternative text) describes an image on a web page. It displays a text when... [Read more]

HubSpot defines lead generation as “the process of attracting and converting a strangers and prospects into people who have indicated an interest in your company’s product or service”. An effective lead generation strategy is a precious asset for any business. By improving your leads you raise the chances of getting more customers.... [Read more]

Many of our readers know of Dr. Mani, a pediatric heart surgeon in Chennai India. Readers know him because he raises support for his hospital and surgery by training people in marketing products online. He has written many books with information on various online marketing topics, books that he has sold online. This wasn't a "slam dunk" process. He learned his marketing by careful trial-and-error... [Read more]

Lead nurturing refers to the process of keeping your prospects engaged by making different offers or using some other engagement tactics. By doing this you can convert the prospects in to paying customers. HubSpot contributor Jesse Mawhinney has shared seven useful lead nurturing tactics to help you engage your prospects. Mawhinney says,... [Read more]

TikTok has created its own space in the modern digital landscape. This app has made it to most popular app download charts for the last few months. To help you learn about the future of TikTok, Entrepreneur contributor Dacid Meltzer has published a new video ‘Why TikTok Will Never Die’ featuring Thomas Ma, co-founder of Sapphire Apps... [Read more]

Quality content and regular content publishing are the keys to being more successful in your content marketing. Good content on a regular schedule leads to your being seen as an expert in your niche. It is at the heart of the success of IM NewsWatch. You want your audience to look forward to your next post. (You also do need to make sure that each... [Read more]

According to an eMarketer study, in 2019 20% of total Internet audience used Instagram. The study states that “Instagram will remain the world’s second-largest social network”. By utilizing Instagram’s reach you can improve your business. Various features offered by Instagram can be pivotal to your business growth. The... [Read more]

The LinkedIn sponsored content ads allow you to reach the LinkedIn users via the LinkedIn news feed. Social Media Examiner‘s AJ Wilcox has shared a six-step process to create LinkedIn sponsored content ads. Wilcox says, “Want to try LinkedIn advertising but don’t know how to get started? Wondering which ad type you should try... [Read more]