Subject: Website Preloaders: A Slow Site’s Best Friend

This week: Website Preloaders: A Slow Site’s Best Friend
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Hands up if you LOVE waiting in queues. Anyone?
 
People are hard-wired to hate waiting around – especially on the internet.

Just a few short years ago, we used to patiently wait 10 seconds or more until sites loaded. Now 47% of people expect a site to load in 2 seconds or less, and 64% of mobile users expect a site to load in less than 4 seconds.

Now the bad news. Every 1 second of load time sees another 11% of your potential customers scuttle away faster than a shopper with the last packet of toilet paper on the supermarket shelf.

Fantastic! So speedy sites are the way to go.

Every website owner needs to do some basic speed optimisation on their website. This calls for decent hosting, optimising and compressing your images, and adding and configuring quality caching.

However, what happens if you have taken things as far as you can, but for whatever reason, your site still takes more than a split second to load?
Marketing idea of the week
Idea of the Week
People's attention spans (and patience levels) are more than a teensy bit short right now.

Where in your business can you reduce wait times or add in strategies to make waiting less of a chore?
Need to get your online presence up to speed?

I am currently taking bookings for new and rebuilt websites in late August/September.

If your site is slow or simply downright ugly, get in touch and I will get it sorted for you.


Heart Harmony Communications
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Heart Harmony Communications, PO Box 476, 4055, Ferny Hills, Australia
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