Subject: October Wellness Events & Specials

Read a New Blog From Rick's Desk and Join us this October for health classes, skincare tips, and limited time savings on wellness essentials.


Cheese By Pfizer


By Rick Montieth


It is estimated that ninety to ninety-five percent of U.S. cheeses use fermentation produced chymosin (FPC), a genetically modified enzyme used to coagulate milk in the cheese making process. FPC, a synthetic substance, was developed by Pfizer in the late 1980’s and approved by the FDA in 1990. Labeling regulations do not require specifying the source which can be misleading to consumers.


Prior to using a synthetic genetically modified enzyme, milk cheese was made with animal rennet for thousands of years by our ancestors. Animal rennet is an enzyme that naturally occurs inside the stomach chamber of ruminant animals. The use of microbial and vegetable enzymes has also been used in the cheese making process but they experienced a surge in the 1960’s due to a shortage of animal rennet. Vegetable enzymes typically come from plants like thistle, nettles or a fig bark which contain enzymes capable of coagulating milk.


The key to knowing if rennet or an enzyme is used is to read labels. A label listing animal rennet clarifies what is used. If the label specifies ‘vegetable enzyme,’ it strongly suggests the coagulant is plant-derived rather than FPC. However, labeling regulations can be vague, and some manufacturers might not clearly distinguish between plant-based enzymes and FPC on labels. If the label reads ‘enzyme’ it is highly likely that FPC is used as a coagulant.


Cheese made with animal rennet is more digestible than the cheese made with synthetic enzymes. Health problems associated with synthetic enzymes are allergies to cheese, digestive issues, disruptive gut health, and difficulty for the kidneys filtering out the FPC.


A key factor is to choose USDA organic cheeses because they will ensure that either animal rennet or a plant-based rennet was used in the cheese making process. It is safe to assume that all commercial cheeses are made with FPC since we know ninety to ninety-five percent of cheeses use FPC as a coagulant.


For cheeses containing no FPC synthetic enzymes, select Rumiano, Organic Valley or Cadia brands of cheeses located in our dairy cooler. Please contact me at rick@georgetownmarket.com with any questions.


(DISCLAIMER: The information provided has not been evaluated by the FDA and is not intended to treat, diagnose, cure, or prevent any disease. It is not a substitute for the advice of a qualified healthcare practitioner.)


Biweekly Deals


Browse our latest specials and take advantage of these limited-time offers before they’re gone! Just click the button below to head to our website. From there, select "See Our Current Sales" in the top left corner of the homepage to view the full list.


Deals rotate every two weeks, so there’s always something new around the corner. Be sure to check back often so you don’t miss what’s next!


Free Water All Month Long!


When: All month long! October 1 - 31

What: All water dispenser options (Reverse Osmosis, Deionized, Alkaline)

Regular Price: $.49 - $.99 per gallon

Sale Price: FREEEEEEE with unlimited quantities


Website: https://freshpure.com/

Reverse Osmosis: Removes 99.9% of impurities while also including trace minerals

Deionized: Similar to Reverse Osmosis but highly demineralized (like Distilled water). Great for medical devices, cleanses and some appliances that require just pure water

Alkaline: Has a pH of +9 and starts as R/O water with added electrolytes to raise the pH. Best for drinking!


New Monthly Smoothie


Celebrate the season with our Pumpkin Praline Smoothie for just $8.99. Made with banana, coconut yogurt, oat milk, pumpkin puree, pumpkin spice, vanilla, maple syrup, and candied pecans, it’s the perfect fall blend. Packed with seasonal immune support from pumpkin and antioxidant-rich spices, it’s both delicious and nourishing. See our full menu online and order pick up or delivery.

Discover the Secrets of Holistic Skin Care

SAVE THE DATE!

You are invited to our very first class on Holistic Skin Care.


In this workshop, you’ll learn how to care for different skin types, the role of nutrition and hydration, and proven routines for healthy, glowing skin.


Your host is Alexa Mahabeer, owner of Redefined Body.


Call the store at 317-293-9525 ext. 113 or click below to reserve your spot today!

Unlock Better Health Through Your Gut

Do you struggle with bloating, constipation, IBS, fatigue, joint pain, or skin issues? Join Tracy Kreider, ND as she explains how the digestive system and gut immunity play a vital role in your overall health. Learn how the H.O.P.E. system (High Fiber, Omega-3 oil, Probiotics, and Enzymes) can help you feel and function better.


SAVE THE DATE:
Wednesday, October 15, 2025, at 6:30 PM

Call now to reserve your spot: 317-293-9525 ext. 113

Stay Hydrated!

Select varieties of C2 Coconut Water are on sale for a limited time! Stay hydrated with plant-based electrolytes, never from concentrate. Grab yours before they’re gone!

Limited-Time Savings!

For a short time only, MegaFood Whole Body Turmeric Curcumin is on sale. This trusted formula supports a healthy inflammatory response, helps ease joint discomfort, and promotes overall wellness. Take advantage of this special offer while supplies last.

Georgetown Market

4375 Georgetown Rd.

Indianapolis, IN 46254

317-293-9525

The information provided in this newsletter has not been evaluated by the FDA and is not intended to treat, diagnose, cure, or prevent any disease. It is not a substitute for the advice of a qualified health care practitioner.


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