Subject: GEA Newsletter

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Newsletter #49
March 6, 2019
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Individual Mandate of the Affordable Care Act Declared Unconstitutional - Waiting for the Appeal

As part of the tax overhaul a year ago, Republicans succeeded in eliminating the ACA individual mandate penalty, beginning in January, 2019. A group of states, Alabama, Georgia and Texas among them, filed a lawsuit arguing that “once the heart of the ACA – the individual mandate – is declared unconstitutional, the remainder of the ACA must also fall”. On December 14, 2018, Texas Federal Judge Reed O’Connor agreed with the Plaintiffs and struck down the Affordable Care Act (“ACA”) in a detailed 55 page opinion. It his final conclusion, the judged declared the Individual Mandate of the Affordable Care Act (26 U.S.C. § 5000A(a)) unconstitutional and declared the remaining provision of the ACA inseverable and therefore invalid.

The lawsuit is opposed by a coalition of 17 Democratic attorney generals, led by California’s Becerra. They argue that even though the individual mandate has been eliminated, it does not affect the ACA’s constitutionality. On December 30, 2018, Judge O’Connor agreed to stay the decision during the pendency of the appeal. As such, until the 5th circuit makes a decision, the ACA is securely in place.

Click below to learn what this means for the future of ACA and the upcoming appeals process.
GEA Spring Conference Hotel Rooms - Last Call!

Our Spring Conference is just around the corner, March 31 - April 2, at the Westin Savannah Harbor Resort. Have you submitted your registration yet? 

Hotel room deadline for the conference's reduced rate is March 8. Click the below link for the full conference agenda and registration information.

3 Tips for Social Media Recruiting

Today, social media is often the first point of contact for businesses, taking precedence even before the official website.  When it comes to recruitment, job boards reign supreme while a powerful platform, for both engagement and information dissemination, is often ignored – social media. Social media offers a pool of targeted and relevant data for hiring. Knowing how to leverage this effectively and intelligently can make a big difference in social media recruitment strategies. Here are 3 tips for a higher success rate:

  1. Outline employer branding clearly 

    It’s imperative to finetune social presence so that it is in line with company culture and values. All platforms must convey a consistent and carefully articulated message, market positioning and employee-centric values to hold the ideal candidate’s attention.

    This is especially important as employer stature continues to be a key factor, tilting job decisions for 84% of active job seekers.

  2. Select the best platform for your recruitment

    Frequently, employers hit upon LinkedIn and look no further – however, Facebook could help tap into 40s-and-above segments, while Snapchat is ideal for millennials and junior level vacancies.

    A smart combination of multiple platforms, complemented by other digital collateral (websites, mailers, job boards, etc.) fleshes out the strategy further.

  3. Share and like job postings 

    Once you've posted open positions on social media, encourage your HR and management team to share and like job postings. This helps to reach more individuals’ networks and get more eyes on the posts.
Upcoming Training & Networking Opportunities

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Georgia Employers' Association
Georgia Employers' Association, 577 Mulberry Street, Suite 710, 31201, Macon, United States
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