Everyone wants to say yes to their goals...

But very few have the guts to say NO to all the things that distract from them.

It's too easy to talk about "writing a book."

It's too easy to talk about "going to college."

It's too easy to talk about being "the best husband or wife."

But can you say no to the things that get in the way of those goals?

The alcohol.

The vacations.

The holidays.

The Birthday parties

The nights out

The movie nights.

The naps.

The sleeping in.

The coffee dates.

The Zoom calls.

Social media...

Hopefully you can...because that's what you'll have to do to get sh@# done; you'll have to say no to all of them...

Pulitzer prize winner Annie Dillard spoke best on making progress when she told her students to "Write as if you were dying."

No doubt our activities would look different.

She urged her students, "...to assume you write for an audience consisting solely of terminal patients. What would you begin writing if you knew you would die soon?"

At Filthy Animal, we can say for certain that we are making the best bars for athletes, period.

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Stay Filthy,

A Filthy Animal

P.S. Start saying no instead of yes and work as if you're dying...