Subject: Hi Friend, Giveaways are a fun marketing tool

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Giveaways are a fun marketing tool!

July 22, 2014

Hi Friend,

To our new subscribers, thanks for joining the Creativity Sparks newsletter for novelists who want to build successful and sustainable careers!

That's me excited about the giveaways I'm running right now! More about giveaways and how they can help you market your books below.



Here at Creativity Sparks we focus on creating and publishing fiction and sharing it with the world. 


Because when we travel into a novel we can come back home to ourselves.

Because novels are our gift to the world.

I'm passionate about helping authors bring their gifts out into the world.


Friend, I'm guessing that you write fiction to be read. I'm also guessing that you'd like to get your books into the hands of as many readers as possible, and have lots of books sales.

Let's talk about giveaways -- a great way to bring your audience toward you and learn about your gifts -- your book(s). Will giveaways generate sales? Possibly. But there is no guarantee.

One thing I do know is that if no one knows about you, how can they buy your book?


A giveaway is just as the word says -- you're giving something away.

Now why would you want to do that?

Because people like to get free things and people especially love to win things!

Don't you like to win things?

I like giving away things that relate directly to my books. I want people I attract to stick around because they like what I have to offer -- my adventurous magical romance and YA fantasy. Essentially, I'm looking for a match --  for people to be happy and excited that they have found me. I want them to think, "I'm so glad I found Beth Barany's books!" Ultimately, I want them to take action, either to friend and/or follow me and also to buy my books.

What do you want your ideal readers to think, feel, and do when they discover you?


EXAMPLES

Here's a few of my past and current giveaways that show how I'm giving something away that relates directly to my books.



Though I have done so in the past, I don't like to give away gift cards anymore, especially because I have heard from other authors that Amazon will delete a review by someone who has purchased your book with a gift card you gave them. Click here for more examples of giveaways I've done.


What can you give away? And how can you do it?

You can give away signed print editions of your books, other people's books related to yours, and other tchotchkes.

I recommend using online tool, Rafflecopter.com as a way to run giveaways online. This tool allows you to grow your social media platform and systematizes it for you. We like that! Yah!

Because I like trying new things, I'm also running a special giveaway for my services. You can enter to win a one-hour coaching session with me here.

Also check out how I run it and adapt any of these examples for yourself.

Post your questions about doing giveaways on Facebook. Or reply to this newsletter with your questions.

Another way to see if you'd like to get support from me: You can also schedule a Discovery session...

:: I currently have 10 openings for complimentary Discovery sessions with authors in August. For new clients only.

If you're ready, schedule your Discovery Session here.

Talking with me is a great way to clarify your goals, get motivated, and discover if you're ready to work with me. I'm invaluable -- and so are you! -- but to give you some frame of reference, I value these calls at $225.

Once you schedule your hour-long phone appointment (yes, Skype is available), then I'll send you a short questionnaire that you need to fill out and return to me. Schedule your Discovery Session here.
We're Traveling!

Ezra and I will be at the RWA National conference later this week -- the annual conference for the Romance Writer's of America members.

If you're there and want to meet for coffee, drop me a note. I'm not formally registered for the conference, so I'll be writing, working on the business, sight seeing (Alamo, anyone?!) and meeting you'all for coffee.

Ezra will be speaking on how to pick your best title for your book in the indie authors track on Saturday, July 26 at 4:30-5:30pm.

From the catalog...

Brainstorming Book Titles Using Search Engine Optimization (SELF-PUBLISHING)

Speaker: Ezra Barany

About his talk: Many self-published authors have trouble figuring out what title will best sell their novel. In this workshop, authors learn how to use search engine optimization (SEO) to research possible book titles; how to test for competition so that your book won’t be buried in search results; when competition will help boost your sales; and how to make your potential readers easily stumble upon your book online.

We hope to see you there!

Friend, Here's to you and your dreams!

Best,
Beth

Beth Barany
Award-winning Novelist, Keynote Speaker & Creativity Coach for Novelists

www.BethBarany.com
beth@bethbarany.com

PS. Feel free to share this newsletter with your friends via social media and/or email. Spread the love! And thanks!

PPS. You're welcome to connect with me on Twitter, Facebook, Instagram, Goodreads, or Pinterest.
ABOUT US
Beth and Ezra Barany are award-winning, best-selling novelists, who have worked with over 100 authors to help them get their books written and published.

♥ Happily married for over 15 years, we’re passionate about writing, storytelling, and guiding authors to achieve their dreams.

We offer coaching, consulting, and book production services to authors. Contact us for a complimentary session today.
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Barany Productions, 771 Kingston Ave., #108, Piedmont, California 94611, United States
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