WRCA World Championship Ranch Rodeo November 12-15, 2026 | Amarillo Civic Center
Saddle up for an action-packed celebration of authentic cowboy culture as the Working Ranch Cowboys Association (WRCA) World Championship Ranch Rodeo returns to Amarillo!
Watch real working cowboys from ranches across the country compete in events showcasing the skills, grit, and traditions of everyday ranch life. Beyond the arena, shop the WRCA Trade Show, featuring western apparel, handcrafted goods, cowboy gear, unique gifts, and more. It's the perfect opportunity to get a head start on your holiday shopping!
Sip your way through Amarillo with the Boots and Brews Drink Trail, a year round celebration of Route 66! Sip, check in at participating locations, and complete the trail to earn a prize.
