Subject: The purpose of podcasting

The purpose of podcasting

May 6th, 2018 at 11:11 am EDT

Why do people create podcasts? Many podcast hosts want to increase their number of subscribers but the truth is that the best lead generation tool is a book (good for us, authors!). So why podcast? A podcast is a fantastic lead conversion tool – to ...

Best indie books for this week

May 3rd, 2018 at 11:11 am EDT

We are delighted to recommend the following books from the independent publishing sector. ...

Keywords

May 2nd, 2018 at 11:11 am EDT

Your book cover and title are your most powerful marketing tools. Let's talk about your title today. It has to be memorable and compelling. Most importantly, it needs to be filled with keywords: terms that readers are already entering in Amazon's sea ...

Hiring

May 1st, 2018 at 10:10 am EDT

Friend, David Fuess of Catapult Systems, whom I featured in Supreme Leadership, says that hiring wisely is his number one success factor. In today's episode of the Supreme Leadership podcast we go deep into when and how to hire so that your business ...