Hi Friend
You'll never get even your highest quality blog post seen… unless you learn how to promote it.
Promotion is multifaceted.
But remember, for the last few days I've been focusing on unpaid methods…
in other words, methods that don't cost you an arm and a leg.
In fact, methods that cost you exactly zero.
If you want to know why, see my first email in this series from a few days back.
This is actually my third.
So…
Let's start promoting your incredibly wonderful blog post.
Social Media Posting Social media posting is one of the best ways to get people to your blog. Every time you write a blog post, put the link on your Facebook status update. Link to it on Twitter. Same for LinkedIn.
And any other social media sites that you and your audience frequent. Create a checklist so that every time you write a blog post you know every single thing you're going to do to promote it. This is the way you get fresh and free traffic.
And lots of it. Now here is where a lot of bloggers go wrong. They write a new blog post and post it to Twitter, Facebook and everywhere else that they're active. Then they walk away and start writing their next blog post...
or shooting their next video…
or whatever else they might have on their production schedule. But they forget about the blog post they just wrote. They wrote it, they promoted it, and now they're done with it. It doesn't work that way, though. Once you've written a blog post, you have a digital asset. How good is that? Well it's only as good as the promotion behind it. So don't just promote it once. Promote it multiple times.
Start the first day you write it. Then promote it several more times in that same week. After that you need to create a schedule where you will promote it on an ongoing and regular basis. You can use tools like Buffer, or my favorite one is Post Planner. Or you can do it manually. But make sure that you're promoting your blog post on an ongoing basis for a long. It's not unusual for me to be promoting a blog post that I wrote two years ago on any given day.
It gets done according to my social media posting schedule.
But it does get done. This keeps a fresh flow of free traffic always coming to all of your blog posts.
And again - your blog posts are the key assets to your business. You need to promote them wisely and often. Keep the free, unpaid traffic flowing in.
Perpetually. Talk Soon,
Donna -Donna & David- Whirlwind Success
PS: Want to get your business cranking and returning the results you want?
Take the next step
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