Hi Friend
Most bloggers believe that
to get traffic to their blog
means, "drive" it from one
place, over to your blog.
The place you drive it from
is your traffic "source."
The place you drive it
to is you own little old blog
or website.
So, it's simple, eh?
If Facebook is your "source"
then you just go to FB and
update your status like this…
"I just wrote a new blog post.
Here's the link."
People are then supposed
to leave FB and run on over
to check out your blog post.
Same thing for Twitter,
YouTube, LinkedIn, Pinterest…
you name it.
Then there's SEO.
The point there is for people
to search for key terms that
are in your blog post.
If you wrote a blog post
called "My favorite juicer"…
people are supposed to
search for "juicer" on Google,
and then Google points them
to your blog by linking to it
in the search results.
Right?
Anybody having any great
luck with any of these
"traffic driving" strategies?
Well, probably not, and
it's not because you're
doing anything wrong.
You're doing what everybody
has told you to do.
And that's find, b/c that's
the way it's always been.
Since the beginning of
blogging, anyway.
But hey, nothing's forever,
you know what I mean?
The car gets old, the food
rots in the fridge and at
some point, the honeymoon
ends - for most people, anyway,
but I've been lucky with that
last one :)
So, here's the thing…
You can't count on driving
people away from where
they are, and over to your
blog.
You can't just put up some
keywords and expect to
rank on the first page of
google.
So what can you do?
Blogging has evolved.
The better way to get
traffic today, is to take
your blog to the people.
Fine where your folks
hang out.
If it's Reddit, then take
the key points to your
latest blog post and
talk about them in a
sub-Reddit.
Or in a Google+ community.
Or a FB group, or…
well, you get the idea.
Let people know what
you're doing, what you're
talking about and why
they should be begin to
trust you and what you say.
Now they can stay where
they are.
Maybe you can invite them
onto your email list.
Eventually, they can visit
your blog.
But even if they don't, you
can bring your message
and even your offers to
them, where they are.
It's kind of like a blogging
outreach program.
Stop sticking to your site
and trying to figure out
how to get people to it.
I mean, yeah, do some
of that still.
But don't hang your hat
on it.
Don't put all your eggs
in one basket.
etc
Watcha think folks?
What's your big traffic
strategy in these early
days of the new year?
Talk Soon,
Donna
-Donna & David-
Whirlwind Success
===
===
|
| |
