Hi Friend
The biggest problem to
building your email list
from your blog is this.
People just may not
trust you.
Why not?
You're pretty nice, right?
Well, there's more to
it than that.
People just visiting
your blog for the first
time don't really know
who you are.
So, they're not likely to
join your email list right
off the bat.
They don't know who
you are
-and-
they don't want a bunch
of your junk mail.
They're just going to be
very resistant to any offer
you make to them.
Even people who have
visited you a few times,
may not have built up
enough trust yet, to
subscribe to your list.
Now, let’s just suppose
that this is their first
time or second time on
your blog.
Don't let the first thing
they see each time be
an offer to join your email list.
I definitely discourage
people from hitting people
with pop-ups and splash pages
that ask them to join your
email list before they hardly
know who you are.
You need to work with
somebody for while (in terms
of content) before popping
that big question…
“Would you like to subscribe
to my email list?”
You need to give them
a reason to trust you.
You need to give them
a reason to trust that
you have the ability to
help them solve their
problems.
Trust is THE biggest
block to getting email
conversions.
Once you develop trust -
by giving good content...
Once you develop trust
- by giving simple solutions
to common problems...
Once you done these things...
people begin to trust you.
They begin to trust that
you are the best person
to help them improve their
lives…
And that you can actually
help them change their lives.
Remember, people don't
want an ebook.
They don’t want information.
They don’t want knowledge.
They only want the "benefits"
that those things can give them.
They perceive that those benefits
will lead to them having a better,
easier and happier life.
That means they want to
change the life that they have.
And they are looking to you
to help them do that.
If they trust you to be able
to fulfill that desire…
and deliver those benefits…
then they will gladly join
your email list.
In fact, they'll practically
beg you to let them in.
Not only that.
Once they get on your
list, they'll open all your
emails enthusiastically.
They'll click on your
links and calls to action.
They'll tell their friends
about you.
They'll become a raving
fan and a repeat customer.
But it all starts with trust.
Next time, I'm going to
show you one of the very
best ways to build that
trust really fast, at the
same time that you give
people a call to action to
join your list.
A CTA that they just
can't refuse.
Enjoy the last few hours
of your weekend :)
Talk Soon,
Donna
-Donna & David-
Whirlwind Success
PS:
Ready to build or grow your email list?
Don't know quite where to begin?
Stop procrastinating.
Let's get it all happening for you
over the next 60 days.
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